What if your next chapter looked nothing like your last… and still felt exactly right?

After over a decade as a stay-at-home mom, Katie Nelson didn’t set out to start a business—she just wanted something of her own again. What began as a few mobile spray tans quickly turned into a thriving studio and a whole new season of purpose. 

In this honest, encouraging conversation, Jessica and Katie talk about finding yourself after motherhood, building a business without a perfect plan, and what it really looks like to start over—slowly, courageously, and wholeheartedly.

Katie is the founder of 218 Tan, a mom of two, and a beautiful example of how your past doesn’t disqualify you from your purpose. From barely scraping by in beauty school to running a booked-and-busy spray tan studio in Superior, WI, Katie’s journey reminds us that success isn’t always a straight line—and you don’t have to rush to figure it all out.

🔑 What You’ll Hear

00:00 Childhood + School Struggles

06:01 Beauty School + First Salon Job

13:01 Becoming a Stay-at-Home Mom

20:01 Loneliness + Finding Herself Again

28:01 Starting 218 Tan

35:01 From Mobile to Studio

42:01 Building a Real Business

48:01 Redefining Success + Family Life

54:01 Encouragement + Final Reflections

💗 Episode Reflection Prompt

Are you waiting for a perfect plan before you move forward—or could you trust the nudge and start small?

🔗 Connect with Katie

Website: https://www.218tan.com/ 

Instagram: https://www.instagram.com/218_tan/ 

💛 Let’s Stay Connected

I really do mean it when I say: my DMs are always open.✨ Got a story to share? A moment that hit home? Slide in anytime.Here’s where to find me and go deeper:

We’re building something real here. I’m so glad you’re part of it.

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