Remember those phases I talked about, 2 episodes ago? Well, sometimes they lead to making some tough - and even surprising - decisions.

Hit play to get the unfiltered story.



CONNECT WITH ME

Instagram: @iamkatelizabeth
LinkedIn: Kat Elizabeth
YouTube: KatElizabeth
Website: magneticbrand.co
Email: [email protected]

What makes us magnetic as humans is NOT the same thing as what makes us magnetic as "brands" -- although you can't have one without the other!

It's time for an overdue episode on what magnetism even is and how we can create it... and spoiler alert: It's created from 2 different sources.

Hit play if you want to understand:

• Why personal brands need 2 different kinds of magnetism
• What happens if you only have 1 of them
• Practical ways to make 1% improvements to your own magnetism
• The key to unlocking your own magnetic potential
• And the most underrated factor in generated more of both kinds of magnetism

And here are the links to what I mentioned in the episode ↓

1. Magnetic Roadmap Sessions for mapping out a plan to create more personal brand magnetism with simple, actionable steps to follow.

2. Magnetic Activations - a custom hypnosis audio track (scripted & recorded by me) to accelerate your unblocking process & rewrite the limiting narratives so you can start showing up as your most magnetic self.

3. One-on-one Brand & Business Coaching - high touch ongoing support from me to do the strategy, subconscious + skills development work you need to take your personal brand or business to the next level.

4. UNMISTAKABLE - my self-paced foundational program for becoming your own strategy aka the key to unlocking both your inner AND outer magnetism. Currently enrolling at special pilot pricing.

5. Simply Magnetic - my FREE audio course all about removing the over-complications that get in the way of our magnetism

Questions? Shoot me an email at [email protected] or DM @iamkatelizabeth and I'm more than happy to chat!

There is a LOT to this whole personal branding thing if you're serious about establishing yourself as a thought leader and building a brand that's authentic, magnetic and unforgettable.

For this reason, it's easy to get overwhelmed and feel like you need to do it all at once – only making things MORE challenging and slowing down your progress.

In my years of building my own brand and working with countless clients, I've come to see that there are 5 distinct phases of this process.

And when you know what to focus on in each one, you reduce the overwhelm, increase your results and lay the foundations to unlock your next level so much quicker.

So in this episode, I'm breaking down:

• What each of these 5 phases are & how to know which you're in
• A look at the purpose of each phase & what it involves
• Tips on what to focus on in each one
• Why this process isn't linear, but in fact, cyclical
• Some things to note if you're on "round 1" of the cycle
• What to do if you've skipped any of the foundational phases

Wanna put all of this into practice?

⚡️ UNMISTAKABLE is open for enrolment at special pilot pricing - head to unmistakablebrand.co for info on how you can join.

💡 And to explore the ways we could work together 1:1, head to magneticbrand.co/personal-brand-coaching (shoot me an email if you have any questions!)


CONNECT WITH ME

Instagram: @iamkatelizabeth
LinkedIn: Kat Elizabeth
YouTube: KatElizabeth
Website: magneticbrand.co
Email: [email protected]

Are you building your personal brand from the outside in, or the inside out? It matters -- big time.

In this episode you'll figure out how you're currently approaching it as well as...

• Why 97% of people are building from the outside in
• The long-term consequences of this outside in approach
• The major ways outside in vs inside brand strategy differ
• How the 4 pillars of The Magnetic Brand Blueprint tie into this
• Some practical steps to immediately switch up your approach

Wanna put all of this into practice?

⚡️ UNMISTAKABLE is open for enrolment - head to unmistakablebrand.co for info on how you can join.

💡 And to explore the ways we could work together 1:1, head to magneticbrand.co/personal-brand-coaching (shoot me an email if you have any questions!)


CONNECT WITH ME

Instagram: @iamkatelizabeth
LinkedIn: Kat Elizabeth
YouTube: KatElizabeth
Website: magneticbrand.co
Email: [email protected]

It's time to kick off our mini series on Magnetic Personal Branding Foundations and there was no other place to start except with the heart of it all:

The Magnetic Brand Blueprint -- my framework that breaks down the 4 non-negotiable, universal and timeless pillars for building a magnetic personal brand.

In this episode I'll walk you through each of the pillars...

→ Individuality
→ Authenticity
→ Credibility
→ Longevity

...and share my observations on where so many people are struggling, either because they're trying to 1: Cut corners & rush the process, 2: Approach them from the outside in and/or 3: Skip pillars altogether.

I hope you find this episode insightful!

Wanna put all of this into practice?

⚡️ UNMISTAKABLE is open for enrolment - head to unmistakablebrand.co for info on how you can join.

💡 And to explore the ways we could work together 1:1, head to magneticbrand.co/personal-brand-coaching (shoot me an email if you have any questions!)


CONNECT WITH ME

Instagram: @iamkatelizabeth
LinkedIn: Kat Elizabeth
YouTube: KatElizabeth
Website: magneticbrand.co
Email: [email protected]

It's been 14 months since I revealed the evolution of my brand from "The Personal Branding Project" to "Magnetic Brand Co - and despite my radio silence, a LOT has been going on behind the scenes.

So to kick off a new season, this epic, unfiltered update will give you the scoop on:

→ Why I've been so quiet since the rebrand (and why I intentionally didn't produce much content - or repurpose old content - during my downtime)
→ The big picture changes to my framework - The Magnetic Brand Blueprint - that were a result of 4 years of trial, error, testing & gathering feedback
→ How & why I've changed the way I look at personal branding strategy, and in turn, help my clients develop their own
→ The ways these changes have impacted my approach to 1:1 coaching and what's stayed the same
→ A sneak peek at the brand new programs I've been developing
→ Teachable moments from my 3 biggest changes to my approach in business & offer development (the "why didn't I figure this out sooner?!" stuff!)

Yup, it's a long one, but it's 100% fluff-free, so even if you need to listen in a couple of goes, I reckon it'll be worth your while ;)

MENTIONED DURING THE EPISODE

More on how we can work together 1:1 (email me or complete an application if you want the details of the new packages when they go live)
magneticbrand.co/personal-brand-coaching

Get your name on the Unbridled waitlist (FINALLY coming soon!)
magneticbrand.co/unbridled-waitlist

Check out UNMISTAKABLE (sales page coming soon)
https://sales.magneticbrand.co/unmistakable-usd

CONNECT WITH ME

Instagram: @iamkatelizabeth
LinkedIn: Kat Elizabeth
YouTube: KatElizabeth
Website: magneticbrand.co
Email: [email protected]

If you've ever felt like you should be "further ahead" than what you are now... That you shouldn't be making these kind of mistakes at "this part of the journey"... And you wish you could just get your ish together already...

...This episode's for you.

Our 4th and final guest on this mini series is Christina Louise, a personal branding photographer and visual branding mentor who started her business way back in 2007.

While I'm sure you'll be inspired by what she's doing today, what's more important is you'll see that there's no such thing as "overnight success". And that no matter how experienced you are, sometimes things just get really tough. Occasionally, plain old crappy. But getting through them is what really it's all about -- and can be more valuable than any course or qualification.

Delivered with plenty of truth bombs and a lot of laughter, you'll be hearing about:

• the realities of her first years in business & what she wished she'd known
• how the pandemic shut down her biz & forced her to get creative
• what she learned from launching her first group coaching program
• the new "slow but strategic" way she's developing offers & how it helped her successfully break into a new niche 
• how hitting financial rock bottom 5 years into business was one of the best (tough) experiences she's had
• her #lazymarketing approach & the truth about why it works for her
• how she increased her revenue by 30% while working less & avoiding burnout
• why she finds coaching & community so important even 16 years into her entrepreneurial journey

In other words: buckle up for this epic finale of our mini series!

WORK WITH ME

Wanna know how we could work together? ↓

1:1 coaching: magneticbrand.co/personal-brand-coaching
Strategy intensives: magneticbrand.co/brand-strategy
Everything else: magneticbrand.co

FREE RESOURCES

Simply Magnetic, the 5 part audio course
Enroll for free at: simplymagnetic.co

CONNECT WITH CHRISTINA

Instagram: @christinalouisebranding
Website: christinalouisebranding.com

CONNECT WITH ME

Instagram: @iamkatelizabeth
LinkedIn: Kat Elizabeth
YouTube: KatElizabeth
Email: [email protected]

Wanna know a secret? You're not the only one experiencing self-doubt on a regular basis 🤫 Crazy, right?? 

But seriously. The reason why I, today's guest Morgan Potter, and so many other people out there are on a mission to help our clients help find the confidence to show up authentically online is because we understand the struggle... intimately.

Morgan is also someone who happens to come across as extremely confident, outgoing and bubbly online - so this is extra proof that you never really know what's going on behind the scenes.

Which is just one of the things we dive into during this uber-honest and inspiring chat. You can also expect some major nuggets on wisdom around:

• how Morgan managed perfectionism and in turn was able to accelerate the growth in her business
• her (past) money mindset struggles & how she got over her fear of numbers
• what it took for her to go from struggling to charge for her value to raising her prices & landing clients who happily pay her rates
• the surprising evolution she's currently going through in her business (something she swore would never happen)
• and the realities of course creation -- a metaphor for business in general and how we're unknowingly sabotaging ourselves due to 1 unconscious habit

Yep, it's another big one and you'll probably want to be ready with your notepad to jot down the many mic drop moments Morgan shared!

If you enjoyed this episode, please screenshot it and tag us on Instagram -- plus don't forget to leave a 5 star written review so it can reach as many people who need to hear it as possible.

WORK WITH ME

Wanna know how we could work together? ↓

1:1 coaching: magneticbrand.co/personal-brand-coaching
Strategy intensives: magneticbrand.co/brand-strategy
Everything else: magneticbrand.co

FREE RESOURCES

Simply Magnetic, the 5 part audio course
Enroll for free at: simplymagnetic.co

CONNECT WITH MORGAN

Instagram: @morganpotterphoto
Website: morganpotterphoto.com


CONNECT WITH ME

Instagram: @iamkatelizabeth
LinkedIn: Kat Elizabeth
YouTube: KatElizabeth
Email: [email protected]

There's a lot more to getting paid for your brilliance than simply being brilliant at something. At least, that's what most of us figure out pretty quickly when diving into the world of self-employment.

And in today's ep - part 2 of this mini series - you're going to meet someone who experienced so many relatable struggles, from blocks around showing up authentically and showing her "real" self to figuring out how to communicate what it is she does in a way that's simple and resonates with her dream clients.

Pip Laiika is a creative business coach (and multi-passionate/skilled creative herself) who also happens to be a past student/client of mine meaning I've had the privilege of playing a small part in her entrepreneurial & brand-building journey.

Full of practical advice and plenty of inspiration (from successfully navigating pivots, rebranding and landing her first international client) this one's a must-listen if you're feeling frustrated about how tough it feels to get paid to do what you love -- or are still a bit too overwhelmed to take the leap.

Get it in your ears ASAP and be sure to screenshot the episode, tagging us (@iamkatelizabeth + @studiosoulstar) if you found it helpful!

WORK WITH ME

Wanna know how we could work together? ↓

1:1 coaching: magneticbrand.co/personal-brand-coaching
Strategy intensives: magneticbrand.co/brand-strategy
Everything else: magneticbrand.co

FREE RESOURCES

Simply Magnetic, the 5 part audio course
Enroll for free at: simplymagnetic.co

CONNECT WITH PIP

Instagram: @studiosoulstar
Podcast: "The Outcast Creatives"
Website: studiosoulstar.co


CONNECT WITH ME

Instagram: @iamkatelizabeth
LinkedIn: Kat Elizabeth
YouTube: KatElizabeth
Email: [email protected]

We're kicking off this 4 part mini series on real life biz owners and their journeys to becoming magnetic with a killer episode featuring the gorgeous Krista Marie – business coach, photographer and host of the She Calls Her Shots Podcast.

Krista worked with me for 6 months and in that time, completely transformed her business from the inside out - literally. From shifting her mindset to redesigning her offers, increasing her pricing and rebranding.

Between the relatability of Krista's transparent share about her journey, the practical advice she drops and the inspiration she'll provide by being an example of what's possible, this episode is a must listen.

In less than hour we covered:

• Going from pushing through burnout + "shoulding" to ease, flow + creative freedom
• How a lack of obvious engagement doesn't mean people aren't listening
• On the challenges of pricing "intangible" services like coaching
• The blocks that get in the way when it's time to raise your prices
• Hoarding courses and knowing how to make aligned investments as a newbie
• Landing clients, marketing + building an email list the simple way
• The effortless, organic rebrand as a result of the inner work

Do yourself a favour and grab a notebook before hitting play ;)

WORK WITH ME

Wanna know how we could work together? ↓

1:1 coaching: magneticbrand.co/personal-brand-coaching
Strategy intensives: magneticbrand.co/brand-strategy
Everything else: magneticbrand.co

FREE RESOURCES

Simply Magnetic, the 5 part audio course
Enroll for free at: simplymagnetic.co

CONNECT WITH KRISTA

Instagram: @heykristamarie
Podcast: "She Calls Her Shots"
Website: heykristamarie.com


CONNECT WITH ME

Instagram: @iamkatelizabeth
LinkedIn: Kat Elizabeth
YouTube: KatElizabeth
Email: [email protected]