The Solo Grind

Becoming Pitchworthy with KJ Blattenbauer


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Joining me today is KJ Blattenbauer, a publicist with 30 years of experience, who has seen just about everything when it comes to visibility. KJ and I talk about why so many of us hide behind our screens, and she shares what it actually looks like to step into your expertise without feeling awkward or salesy.

What I hope you take away from today's episode...

  • Visibility isn’t a “nice to have.” It’s an asset that supports you and your business long-term. 
  • You don’t need more credentials to be visible. You need to own the expertise you already have.
  • Local visibility can be just as powerful (and sometimes more effective) than chasing social media reach.
  • PR doesn’t have to feel intimidating or out of reach. It can be practical, intentional, and aligned with how you actually run your business.
  • The questions your clients already ask you are often the best starting point for PR and visibility.
  • PR isn’t about chasing fame. It’s about building credibility and a business that lasts.
  • Your story matters. Sharing it thoughtfully helps people connect with you in a real way.

Mentioned in this episode... 

  • Hearsay PR  
  • Follow KJ on Instagram
  • Pitchworthy by KJ Blattenbauer 

Links to connect with me...

Book a Consult HERE! (https://caffeinecreative.io/consult/)
Email me HERE! theperfectblendcaffeinecreative.io

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The Solo GrindBy Teresa Schlup, The Original Caffeine Creative

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