In this episode of Becoming Uncommon, Coach Richardson sits down with Lucinda Snyder, founder of Peak Flow, for a powerful conversation on mental performance, confidence, and what it really takes to become the best version of yourself.

Lucinda shares her journey from growing up as a competitive equestrian to becoming a mental performance coach working with athletes and teams. She opens up about how self-doubt, comparison, and fear once pulled her away from a sport she loved—and how that experience shaped her mission to help athletes build the tools they need to perform with confidence, presence, and resilience.

In this conversation, we dive into:

• how athletes can manage the inner critic
• the importance of self-awareness in performance
• why confidence is built, not found
• how mindfulness and presence impact competition
• navigating pressure, expectations, and adversity
• the role of parents and coaches in athlete development
• why mental performance work isn’t about being broken—it’s about getting better

This episode is for athletes, coaches, parents, and anyone who wants to better understand the mental side of growth, performance, and leadership.

If you enjoyed this episode, make sure to like, comment, and subscribe for more conversations on leadership, coaching, performance, and the uncommon journey to greatness.

Connect with Lucinda Snyder / Peak Flow:
Website: https://www.peakflow.info
Instagram: @lucinda.mindset

About Becoming Uncommon:
Becoming Uncommon explores the uncommon journey to greatness and the unique practices of inspiring and developing others.

#BecomingUncommon #LucindaSnyder #PeakFlow #MentalPerformance #SportsPsychology #Mindset #AthleteMindset #Coaching #Confidence #PersonalGrowth

What does more than three decades at the highest levels of track & field teach you about coaching, leadership, athlete development, and the future of college athletics?

On this episode of Becoming Uncommon, I sit down with legendary coach Kevin Reid, Head Track & Field Coach at the University of La Verne, for a conversation that spans generations of the sport.

Coach Reid reflects on a remarkable career that has taken him from building championship collegiate programs to coaching on the biggest stages in the world. We revisit unforgettable moments from the Olympic Games and World Championships, including the journey of coaching Bryan Clay to Olympic gold in the decathlon, and explore what those championship experiences taught him about developing athletes when the stakes are at their highest.

But this conversation is about much more than medals.

We dive into Reid’s evolution as a coach, the relationships and mentorship that have shaped his philosophy, the responsibility coaches have in developing people beyond athletic performance, and the lessons that only decades in the profession can provide.

We also look forward.

With college athletics undergoing unprecedented change, Coach Reid shares his perspective on where the collegiate model is headed, what those changes could mean for coaches and student-athletes, and what must remain at the center of the coaching profession regardless of how the landscape evolves.

In this episode:

• Lessons from 30+ years of coaching
• Developing athletes for elite performance
• Coaching Olympic and World Championship athletes
• The story behind Bryan Clay’s Olympic gold medal journey
• Building championship cultures
• Leadership, mentorship, and longevity in coaching
• How coaching has changed across generations
• The evolving landscape of college athletics
• What today’s young coaches need to understand
• The principles that should never change in our profession

Kevin Reid’s journey is a reminder that becoming uncommon isn’t simply about winning championships—it’s about the people you develop, the standards you establish, the lessons you pass forward, and the impact that remains long after the competition is over.

🎙️ BECOMING UNCOMMON
Exploring the uncommon journey to greatness and the unique practices of inspiring and developing others.

If you enjoyed this conversation, LIKE, SUBSCRIBE, and SHARE the episode with a coach, athlete, or leader who could benefit from Coach Reid’s perspective.

#BecomingUncommon #KevinReid #TrackAndField #TrackCoach #Coaching #USATF #Olympics #CollegeAthletics #AthleteDevelopment #Leadership #CoachingEducation #UniversityOfLaVerne #BryanClay #Decathlon #TeamUSA

Becoming Uncommon Podcast and focuses on Charlie Torres' coaching philosophy and journey.

Charlie Torres has built a reputation as more than a basketball trainer he's a coach dedicated to developing complete athletes on and off the court.

In this episode of the Becoming Uncommon Podcast, we sit down with Charlie to explore the journey that shaped his coaching philosophy, the lessons he's learned working with athletes of all ages, and what it truly takes to maximize potential.

We discuss:

* 🏀 The difference between skill development and player development
* 💪 Building confidence through consistent habits and intentional practice
* 🧠 The mindset required to compete at the highest level
* 📈 How coaches can create environments where athletes thrive
* 👥 The importance of leadership, accountability, and relationships in sports
* 🎯 What separates good players from athletes who continue to improve year after year

Whether you're a player, coach, parent, or trainer, this conversation is packed with practical insights on developing athletes, building culture, and pursuing excellence beyond the scoreboard.

Subscribe for more conversations with elite coaches, Olympians, sport scientists, athletic directors, and leaders who are redefining what it means to become uncommon.

What was your biggest takeaway from Charlie's story?Let us know in the comments!

#BecomingUncommon #CharlieTorres #BasketballTraining #BasketballCoach #PlayerDevelopment #YouthBasketball #Leadership #SportsPerformance #AthleteDevelopment #BasketballSkills #Mindset #Coaching

From Track Star to CEO: Urina Harrell's Uncommon Journey | Becoming Uncommon Podcast

What happens when the identity you've spent your entire life building suddenly changes?

In this episode of Becoming Uncommon, I sit down with Urina Harrell, CEO of VoxPop Branding, former Duke University student-athlete, Serra High School Hall of Famer, and one of the most thoughtful leaders I've had the opportunity to interview.

Our conversation explores much more than athletics. We discuss how injury, identity, education, and curiosity shaped an entirely new path—from elite collegiate athletics to building a company that helps organizations amplify purpose and create meaningful change.

In this episode we discuss:

•  Growing up competing in Long Beach and Gardena 
•  Becoming a Serra High School Hall of Fame athlete 
•  Being an Elite high school heptathlete and hurdler 
•  Transitioning into a primary thrower at Duke 
•  Navigating injuries and the emotional challenges of changing athletic identities 
•  Balancing elite athletics with high academic achievement 
•  Why studying abroad transformed her worldview 
•  The lessons that eventually led to founding VoxPop Branding 
•  Helping entrepreneurs, accelerators, and organizations discover and amplify purpose 
•  Leadership, resilience, reinvention, and finding meaning beyond sport 
•  Plenty of laughs reminiscing about Southern California track and field 

Whether you're an athlete, coach, entrepreneur, or leader, this episode is a reminder that your greatest opportunities often begin after your original plan falls apart.

Subscribe for more conversations with Olympians, coaches, scientists, entrepreneurs, and leaders who are Becoming Uncommon.

How do you separate evidence-based coaching from social media myths?

In this episode of Becoming Uncommon, I sit down with speed coach Brett Morse, whose science-backed approach to athletic development has helped thousands of athletes and coaches rethink how speed, strength, and performance are built.

Brett shares his journey from collegiate hurdler and long jumper to full-time online performance coach, while discussing what actually creates faster athletes—not trends, gimmicks, or viral exercises.

In this conversation we discuss:

•  Why most speed training advice misses the mark 
•  The relationship between strength and speed development 
•  What coaches should prioritize in the offseason 
•  Why track & field teaches lessons beyond sport 
•  The importance of evidence-based coaching 
•  How social media can spread both education and misinformation 
•  Developing athletes in under-resourced programs 
•  Building long-term athletic development instead of chasing shortcuts 
•  What the future of elite sprinting may look like 
•  Advice for coaches, athletes, and parents 

If you're a coach, athlete, parent, or sports performance professional, this conversation is packed with practical insights that can immediately improve how you think about training.

Subscribe for more conversations with Olympic coaches, elite athletes, sport scientists, and leaders who are redefining excellence.

⬇️ What was your biggest takeaway from Brett's perspective?

#BecomingUncommon #SpeedTraining #TrackAndField #StrengthAndConditioning #SportsPerformance #Coaching #AthleteDevelopment #SprintTraining #PerformanceCoach #TrackNation

From All-American to Administrator | Becoming Uncommon with Alexis Crimes

What does it take to evolve from an elite athlete to an impactful leader?

In this episode of *Becoming Uncommon*, I sit down with Alexis Crimes, former All-American volleyball player, national champion, professional athlete, coach, administrator, and mother, to explore the lessons learned throughout her remarkable journey in sport and leadership.

Alexis shares how competing as a multi-sport athlete in high school helped shape her athletic foundation and why versatility may be one of the most underrated tools in athlete development today. She reflects on her experiences competing at the highest levels of collegiate and professional volleyball, the sacrifices required to pursue excellence, and the invaluable guidance she received from her grandfather, whose influence helped shape her character and approach to life.

We dive into the power of partnership and collaboration, discussing how championship teams are built through trust, communication, and shared vision rather than individual talent alone. Alexis provides unique insight into what it takes to win at the highest levels and how those same principles apply to leadership beyond sport.

Now serving as a collegiate athletics administrator and leader, Alexis discusses the transition from coaching athletes to coaching coaches, leading larger groups, and developing a broader organizational vision. She shares lessons on leadership, culture building, empowering others, and creating environments where people can thrive.

Finally, we discuss one of her most important roles yet—being a new mother. Alexis opens up about balancing the demands of collegiate athletics, leadership responsibilities, and family life while navigating the challenges and rewards of parenthood.

Whether you're a coach, athlete, administrator, parent, or aspiring leader, this conversation is filled with valuable lessons on growth, resilience, service, and the pursuit of uncommon excellence.

Topics Include:
• Growing up as a multi-sport athlete
• Lessons from elite collegiate and professional volleyball
• The impact of mentorship and family guidance
• Building championship cultures through collaboration
• Transitioning from athlete to coach to administrator
• Coaching coaches and organizational leadership
• Leadership lessons in collegiate athletics
• Motherhood, balance, and personal growth
• What it truly means to become uncommon

#BecomingUncommon #AlexisCrimes #Leadership #Volleyball #CollegeAthletics #WomenInSports #AthleteDevelopment #Coaching #SportsLeadership #NationalChampion #Motherhood #HighPerformance #PersonalGrowth

What separates elite athletes from everyone else?

In this episode of Becoming Uncommon, Coach Chris Richardson sits down with performance coach and physical therapist Dr. Ben Moxness of THP Strength to explore the science and practice behind athletic development.

From his journey as a JUCO basketball player chasing the dream of Division I athletics to becoming one of the most respected voices in performance training, Ben shares powerful lessons on resilience, progression, coaching, and why there are no shortcuts to greatness.

Topics include:
• Why today's athletes are developing faster than ever
• The role of social media in modern coaching and performance
• Building athleticism through progression—not gimmicks
• Strength, speed, elasticity, and identifying an athlete's weakest link
• What coaches get wrong about youth development
• Why recovery is often the missing piece
• The difference between training hard and training intelligently
• Lessons from JUCO athletics, adversity, and personal growth

If you're an athlete, coach, parent, or performance enthusiast, this conversation will challenge you to rethink how excellence is developed.

Greatness isn't accidental. It is built through intentional progression, relentless learning, and a commitment to becoming uncommon.

🎙 Hosted by Coach Chris Richardson
📈 Follow for more conversations on coaching, leadership, performance, and athlete development.

#BecomingUncommon #SportsPerformance #TrackAndField #BasketballTraining #StrengthAndConditioning #CoachingEducation #AthleteDevelopment #SpeedTraining #VerticalJump #SportsScience

In this solo episode of Becoming Uncommon, Coach Chris Richardson reflects on the successes, challenges, and lessons learned throughout the 2026 season.

From advancing athletes to championship competition to navigating the realities of modern college athletics, this episode explores what it means to develop people—not just performers.

Topics include:

•  Lessons from the 2026 Cerritos season 
•  The evolution of coaching and athlete development 
•  Why adaptability is the most important trait in today's athletes 
•  The hidden realities of junior college athletics 
•  What winning actually means 
•  Leadership, culture, and building uncommon people 

Whether you're a coach, athlete, parent, or leader, this conversation offers insights on resilience, growth, and pursuing excellence in an ever-changing world.

The goal isn't just to create champions. It's to help people become who they're capable of becoming.

Subscribe for more conversations on coaching, leadership, performance, and the uncommon journey to greatness.

#BecomingUncommon #ChrisRichardson #TrackAndField #Coaching #Leadership #AthleteDevelopment #CerritosCollege #SportsPerformance #CrossCountry #PersonalGrowth

On this special episode of Becoming Uncommon, we sit down with Olympic Gold Medalist and one of the greatest long jumpers of all time, Brittney Reese.

From dominating the world stage to now leading the next generation as a jumps coach at Long Beach State, Brittney shares the mindset and moments that shaped her legendary career. We dive deep into how she developed her “clutch gene” — the ability to rise when it matters most — and what it really takes to sustain excellence over time.

But this conversation goes beyond medals and marks…

We talk about:

The journey from raw talent to all-time greatness
How she approaches coaching with an individualized, athlete-first mindset
The balance of being a competitor, coach, mother, and mentor
Her personality off the runway — sneakerhead, jokester, and authentic leader

This episode is a masterclass in confidence, preparation, and staying true to who you are — on and off the track.

🎙️ Whether you're an athlete, coach, or someone chasing greatness in any field… this one is for you.

Tap in. Learn. Become Uncommon.

#BecomingUncommon #TrackAndField #LongJump #OlympicGold #Coaching #Leadership #StudentAthletes

Becoming Uncommon Podcast | Featuring Jebreh Harris

In this episode of Becoming Uncommon, we sit down with Jebreh Harris, a respected coach and leader whose impact extends far beyond the track.

🔗 Learn more about Jebreh Harris:
https://athletics.apu.edu/staff-directory/jebreh-harris/545

Coach Harris dives deep into what it truly means to lead individuals—not just athletes. He shares powerful insights on how great coaching is rooted in relationships, trust, and understanding each athlete as a unique person.

This conversation goes beyond X’s and O’s. It’s about respecting the art of coaching—recognizing that coaching is not just a science, but a craft that requires intentionality, emotional intelligence, and continuous growth.

💡 Key themes from this episode:

Leadership starts with knowing your people
Coaching is an art, not just a system
The importance of being a multi-dimensional coach
Balancing performance with personal development
Why connection always comes before correction

Coach Harris challenges us to rethink what it means to show up as leaders in sport and in life. If you’re serious about becoming a better coach, mentor, or leader—this episode is for you.

🎧 Listen now and continue your journey of Becoming Uncommon.

#BecomingUncommon #Leadership #TrackAndField #Coaching #Mentorship #StudentAthlete #PersonalGrowth #CoachLife #CerritosCollege #USATF