Beef Runner Podcast - Food, Farming and Agriculture Advocacy

Beef Runner Podcast - Food, Farming and Agriculture Advocacy

By Ryan GoodmanSociety & Culture
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Beef Runner Podcast - Food, Farming and Agriculture Advocacy episodes

  • Ryan's Running Intervention with Dairy Carrie | Over A Beer 033
    Carrie has decided she needs to deliver a running intervention to call out – what she sees as – a crazy running addiction. For some reason, she thinks wanting to run 100 miles isn’t normal. And, of course, I disagree and know that my running adventures are completely normal for trail and ultrarunning. So we’re tackling it this week on the podcast.
    This week on the podcast, Carrie Mess (a.k.a. Dairy Carrie) and I sit down for another Over A Beer episode to discuss. And if you haven’t already, you should subscribe to my podcast (RSS link) to listen to all 32 previous episodes. You can find those episode show notes here.
    My love for running on the trails and in the mountains has been well-documented on Instagram and I've shared several of my running adventures on this blog. And Carrie has followed my adventures from the time I first began a weekly 5k at the beer market in grad school. So it really shouldn't come as a surprise that I've signed up for a 100-mile race in 2020.
    But Carrie is concerned and wanted to have an intervention. So for episode 033 of the Beef Runner podcast, we sit down and hash it out. I share my journey from a beer market 5k fun run/walk to climbing mountains and spending (literally) all day on the Continental Divide crawling over boulders.
    We’ll let you decide who wins this discussion as Carrie expresses her concern for my sanity and I discuss why I love my crazy running adventures.
    Let us know what you think about my pursuit of trail and ultrarunning by dropping a comment below or chiming in on Twitter.
    Thanks to our sponsors (if we had sponsors) – Spotted Cow Beer from New Glarus Brewing for the hydration and to Crawfish Junction for the location for the discussion.
    Be sure to hop on over to Carrie’s Blog, Facebook, Twitter and Instagram to connect with her.
    I hope you enjoy this episode of the Beef Runner podcast. Check out all my episodes and subscribe at anchor.fm/BeefRunner.
    18 min
  • Alternative Proteins with Dairy Carrie | Over a Beer 032
    What are your thoughts on plant based proteins (a.k.a. alternative proteins, plant milks, fake meats, etc.)? It's been a topic of discussion in the business news headlines and within the agriculture community. So we're tackling it this week on the podcast.
    This week on the podcast, Carrie Mess (a.k.a. Dairy Carrie) and I sit down for another Over A Beer episode to discuss. You can find episode show notes here.
    We've seen the marketing and business headlines as a CEO gives a good soundbite, a restaurant adds an option to their menu, or a company has an IPO in the stock market. Alternative proteins are in the public eye and livestock agriculture isn't too pleased. How do we respond? Are these products sticking around? Carrie and Ryan tackle these questions on episode 032 of the Beef Runner podcast.
    What do you think?
    Let us know what you think about Alternative Proteins by dropping a comment below or chiming in on Twitter.
    Thanks to our sponsors (if we had sponsors) – Spotted Cow Beer from New Glarus Brewing for the hydration and to Crawfish Junction for the location for the discussion.
    Be sure to hop on over to Carrie’s Blog, Facebook, Twitter and Instagram to connect with her.
    I hope you enjoy this episode of the Beef Runner podcast. Check out all my episodes and subscribe at anchor.fm/BeefRunner.
    Like what you see here? Sign up for my newsletter to be notified of future stories and weekly headlines. Click here to sign up.
    24 min
  • Agriculture Proud to Beef Runner
    The Agriculture Proud podcast has moved, so you'll need to resubscribe to find all the old and new episodes. Now find us online as Beef Runner podcast. https://anchor.fm/beefrunner, on social media as @BeefRunner, or find the blog at BeefRunner.com.
    1 min
  • Thank A Farmer with Dairy Carrie | Over A Beer 031
    Thank a Farmer. We’ve heard it over the years and I’ve even joined in the movement myself over the past decade by writing a few articles asking for others to thank us – farmers, ranchers and the agriculture community for the food, fiber and fuel that is used every day. But is that really what we should be asking?
    This week on the podcast, Carrie Mess (a.k.a. Dairy Carrie) and I sit down for another Over A Beer episode to discuss. You can find all episode show notes here.
    Hey, I’m guilty of it. If you search my blog, you’ll find an article as far back as 2009 asking the world to Thank A Farmer “for all of the hard work a small portion of Americans put forth to feed a growing world population.” But as we’ve matured in our advocacy efforts, I’d like to think we can realize there is a much more effective way of communicating that message.
    Carrie and I sit down over a beer to discuss how this campaign had every great intention when it began. There are absolutely appropriate times to ask people to Thank a Farmer. A really good example of this is a campaign like Culvers’ Thank You Farmers.
    However, this has changed over the years with a bit of a self-seeking tone. Farmers aren’t the only people who work hard. People don’t want to be told they need to be educated.
    Carrie and I offer our solutions to raising awareness of those who work in agriculture. This has included the evolution of our own brands to correct course and connect with other people as a person rather than trying to be advocates armed with facts, figures and science to tell people they should support agriculture. We share how we’ve done this and how other advocates can as well.
    We share a few examples of people who are connecting are examples of doing this. This includes Cara Harbstreet, a registered dietitian from Kansas City (Instagram and Twitter).
    Let us know what you think about Thank A Farmer by chiming in on Twitter.
    Thanks to our sponsors (if we had sponsors) – Spotted Cow Beer from New Glarus Brewing for the hydration and to Crawfish Junction for the location for the discussion. 
    Like what you see here? Sign up for my newsletter to be notified of future stories and weekly headlines. Click here to sign up.
    25 min
  • The First Round | Over A Beer 030
    It's been a few years since Dairy Carrie and I sat down with a pitcher (or a few) of Spotted Cow beer in the back room of the Crawfish Junction bar in Milford, Wisconsin and recorded several episodes for my podcast (formerly known as Agriculture Proud). And, of course, we titled the series Over A Beer, because who doesn't like to sit down with their best friends for great conversations over a beer?!? We covered a ton of topics in the world of agriculture advocacy. You can find those episode show notes here.
    I recently made a trip back to Wisconsin for the holidays, so we decided it was about time for another round. Carrie and I caught up on a few topics and over the next four weeks, we'll be sharing those podcast episodes.
    In classic Wisconsin style, Carrie made sure my day started with a Rumchata coffee + a breakfast beer before we made it to the bar (hey... it was vacation) so I think you'll enjoy some good, open conversations over a beer.
    In today's first round, also known as episode 30 of the Beef Runner podcast, Carrie and I briefly catch up on life events over the past two years.
    Carrie and her husband Patrick had a second son, Ben (my godson)
    Carrie discusses the challenges of the dairy industry as milk prices have dropped and growing seasons have been difficult
    I've moved to Colorado, started a new job, bought a house and cannot stop running
    Fun fact: Carrie and I recently realized we joined Twitter (@DairyCarrie and @BeefRunner) on the same day 10 years ago. We didn't know each other then, but she now refers to me as her little brother she never asked for. And I do my best to live up to those expectations.
    Thanks to our sponsors (if we had sponsors) – Spotted Cow Beer from New Glarus Brewing for the hydration and to Crawfish Junction for the location for the discussion. Be sure to hop on over to Carrie’s Blog, Facebook, Twitter and Instagram to connect with her.
    Like what you see here? Sign up for my newsletter to be notified of future stories and weekly headlines. Click here to sign up.
    11 min
  • Bonus - 2019 NCBA Beef Advocate Panel

    I’ve got a special bonus episode for you today from the 2019 Cattle Industry Convention in New Orleans, Louisiana. I brought four beef advocates that I work with for a panel during the convention to ask them about their experiences in advocacy.

    This segment here is as we wrapped up the panel and I asked them to share their advice from experiences with advocates.

    On the panel we have Christie VanOver, a food blogger and grilling master from Las Vegas who is online as Girls Can Grill.

    Michaela Gasseling is a rancher from Nebraska who is online as Cowgirl Boots and Running Shoes

    David Dial is a food blogger from New York who is online as Spiced Blog

    And Terryn Drieling is a rancher from Nebraska who you can find online as Faith, Family & Beef.

    I hope you enjoy some of the tips they have to share at the closing of the panel. And let me know your thoughts on this by sending me a message on Twitter as @BeefRunner.

    Like what you see here? Sign up for my newsletter to be notified of future stories and weekly headlines. Click here to sign up. Hop over to the Beef Runner blog to see more.

    7 min
  • Over A Beer 029 - How Not To Advocate

    On Episode 029 of the Agriculture Proud Podcast, Ryan Goodman and Carrie Mess continue the Over A Beer series talking about hot topics in agriculture. This week, we’re likely stepping on a few toes and sharing a few tips on how not to advocate.

    We should start off by saying we're at the bottom of the final pitcher for this series of Over a Beer.

    We're not recording this episode to tell people how they have to advocate. But there is a wrong way to do it and you can mess things up. Carrie would, she married a Mess (her words, Patrick).

    Carrie and Ryan share their experiences of being involved for more than a decade, have our work stolen by others and being called bullies by others in the advocacy world. There's room for all of us.  If you're disrespecting anyone in your advocacy in order to promote yourself, you're doing it wrong.

    And not to leave it all on a sour note, we give a shout out to several advocates who are doing great work in sharing their stories.

    • How Farms Work (YouTube)
    • The Farmer's Life (Twitter)
    • Sara Sheep Lady (Instagram)
    • Debbie Lyons Blythe (Blog, Twitter)
    • Modern Day Farm Chick (Instagram)
    • Jenn Zeller, The South Dakota Cowgirl (Blog, Instagram)
    • Will Gilmer, Gilmer Dairy Farm (Blog, Twitter)
    • Janice Person (Twitter)
    • Jude Capper (Twitter)
    • Janeal Yancy (Facebook)
    • Vance Crowe (Twitter)
    • Don Schindler (Twitter)
    • Thanks to our sponsors (if we had sponsors) – Spotted Cow Beer from New Glarus Brewing for the hydration and to Crawfish Junction for the location for the discussion.

      Be sure to hop on over to Carrie’s Blog, Facebook, Twitter and Instagram to connect with her. If you’re interested in helping your business learn more about involving social advocates in your outreach and marketing strategies, or if you’re an advocate looking to get involved, check out GROW Influencer Group.

      I hope you enjoy this episode of the Agriculture Proud podcast. Check out all my episodes at BeefRunner.com/podcast.

      Like what you see here? Sign up for my newsletter to be notified of future stories and weekly headlines. Click here to sign up.

      26 min
    • Over A Beer 028 - How to Advocate Offline

      In the world of agriculture advocacy, we often get caught up in the latest social media tools. But, truth is, we can be advocates offline as well. Let’s not forget I started with a dumbphone just a few years ago. And apparently Carrie like to tell people to just EAT IT in song. (At least I think this is what she was trying to sing.)

      On Episode 028 of the Agriculture Proud Podcast, Ryan Goodman and Carrie Mess continue the Over A Beer series talking about hot topics in agriculture. This week, we’re talking about how you can be an advocate for agriculture offline.

      So often Carrie and I will be visiting with attendees of a local meeting, conference or workshop, and receive great supports for our efforts in agriculture advocacy. But it never fails that we hear an undertone to the effect of, “That’s great! But I’m not doing it. Social media is for millennials.” And that is always disappointing. We can all be advocates in our own right and that does not have to include social media.

      How to advocate offline

      If the internet ceased to exist tomorrow, could you still find a way to advocate for your cause? Sure you can! There are always opportunities surrounding us. A few of the advocacy examples we provide in the podcast include:

      • Saying thank you at the grocery store like Carrie’s father-in-law
      • Be involved in local civic organizations
      • Connect directly to customers
      • Be involved in legislative or policy advocacy efforts
      • Connect via a mutual interest like Ryan’s example of Team Beef running
      • Sometimes we just have to DO IT. We need to be involved and we shouldn’t be afraid to be ourselves. One of the best ways to advocate is to push yourself beyond your comfort zone and just do it.

        Thanks to our sponsors (if we had sponsors) – Spotted Cow Beer from New Glarus Brewing for the hydration and to Crawfish Junction for the location for the discussion.

        Be sure to hop on over to Carrie’s Blog, Facebook, Twitter and Instagram to connect with her. If you’re interested in helping your business learn more about involving social advocates in your outreach and marketing strategies, or if you’re an advocate looking to get involved, check out GROW Influencer Group.

        I hope you enjoy this episode of the Agriculture Proud podcast. Check out all my episodes at BeefRunner.com/podcast.

        Like what you see here? Sign up for my newsletter to be notified of future stories and weekly headlines. Click here to sign up.

        24 min
      • AgProud Podcast 028 - How To Advocate Offline Over A Beer
        On Episode 028 of the Agriculture Proud Podcast, Ryan Goodman and Carrie Mess continue the Over A Beer series talking about hot topics in agriculture. This week, we're talking about how you can be an advocate for agriculture offline. Find more information and the show notes at AgricultureProud.com/podcast. Follow us on social media and let us know what you think at @AgProudRyan and @DairyCarrie.
        24 min
      • Agriculture Proud 027 - Raising Texas Cotton with Jeremy Brown

        Beyond the fence post also means that I must be involved. There are so many different aspects to agriculture. The more I learn through involvement, the better I can be as a farmer. I believe that it is important to “AgVocate” for agriculture at the local level and beyond. – Jeremy Brown, Beyond the Fence

        On episode 027 of the Agriculture Proud podcast, Ryan visits with west Texas farmer, Jeremy Brown during the 2017 Bayer Agvocacy Forum in San Antonio, Texas.

        Jeremy is a 4th generation cotton farmer and proud Texas Tech alumnus. On his West Texas farm, he works with his family to raise cotton and grain sorghum.

        In this podcast, Jeremy and Ryan discuss how biotechnology is a tool in the belt of farmers as fewer generations come back to the farm, margins become tighter, and input costs rise. And as consumers ask more often to learn more about where their fiber comes from, as a producer, Jeremy belives the need to be an advocate is an important part of doing business.

        As a steward of his resources and a business owner, Jeremy needs to do everything to utilize tools in his tool belt, which may often include biotechnology, herbicides, or insecticides. Even with that GM technology, Jeremy still utilizes good management practices to ensure he’s being a good steward of the land and operate his business in a sustainable, profitable and safe manner.

        Two examples of biotechnology Jeremy offered where the need to protect against the bollworm in cotton and the sugarcane aphid in grain sorghum. GM technology allows farmers like Jeremy to spray less insecticide and still protect his crop against pests that like to eat the plants.

        Why are you Agriculture Proud?

        Jeremy says he is proud to be a part of agriculture because it is in his blood. Being able to work the land, improve the land and seeing the rewards of his hard work bring him joy. It’s being able to take something from a small seed and seeing the fruits of labor, growing a fiber and taking pride in his small part to help clothe the world.

        You should definitely connect with Jeremy Brown on his Facebook page, Broadview Agriculture Inc. Let him know I sent you and stick around to learn more about farming in West Texas.

        As a part of the Bayer blogger program, I am not compensated for sharing this information, but am thankful for Bayer Animal Health helping me contact experts on important topics impacting our cattle and livestock business today. As always, thoughts shared are my own. Learn more about Bayer’s efforts to support agriculture advocacy by joining the AgVocate Facebook group.

        I hope you enjoy this episode of the Agriculture Proud podcast. Check out all my episodes at BeefRunner.com/podcast.

        12 min

      About Beef Runner Podcast - Food, Farming and Agriculture Advocacy

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      Agriculture advocacy, beef, and running. Bridging the gap between consumers and the agriculture community. Hear the stories of farmers, ranchers, and the issues impacting our communities today.