In this first episode I start off with the slightly provocative statement:
Self-Publishing is Easy
Of course, what many people describe as Self-Publishing is not in any way easy. Writing a book is not easy - it is a lot of work. Marketing a book is not easy. But in my mind neither of these is the essence of Self-Publishing.
This podcast will primarily be based on looking at the core activities needed to self-publish a work. We won't be talking (at least at the beginning) about how to write a book or how to market one. Both of them need to be done however a book is published. Most major publishers know how to market a book to print book-distributors, but not to readers, so however your book is published you will still need to do marketing to readers.
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