Technically Creative by KoobrikLabs

Behind Reality TV’s Biggest Hits: Jeff Jenkins on Paris Hilton, Kim Kardashian, and Storytelling That Sells


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 In this episode of Technically Creative, Orlando Wood sits down with Jeff Jenkins; Founder and President of Jeff Jenkins Productions, and the producer behind The Simple Life, Keeping Up with the Kardashians, Bling Empire, and Hulu’s Secret Lives of Mormon Wives, to unpack the craft of reality TV from the man who helped define it.

From creating Paris Hilton and Nicole Richie’s comedic playground to capturing the Kardashian family’s transformation into a billion-dollar brand, Jeff shares the instincts, casting secrets, and creative pivots that have kept him at the top of the game for over two decades.

Jeff’s career spans from his early days at Bunim/Murray Productions (the birthplace of The Real World) to running his own company and producing hit shows across Netflix, Hulu, and Peacock. Along the way, he’s witnessed the genre’s evolution; from pure documentary to guided storytelling to a return to vérité and reveals why social media has pushed reality TV back toward raw, unfiltered moments.

He also opens up about:

  • How The Simple Life and Keeping Up with the Kardashians changed the definition of fame
  • What makes someone “lean in” to the camera — and why not everyone can do it
  • The art of shaping story without breaking authenticity
  • How to spot the “anchor” personality in an ensemble cast
  • Why filming outside LA is changing the types of stories we see on screen
  • The tech upgrades that made reality TV look like cinema
  • His philosophy on failure and the $200,000 lesson that shaped his career

From Utah mom-fluencers to Missouri cattle ranchers to yacht-based dating shows, Jeff is still proving that the most compelling reality TV comes from putting the right people in the right setting - and letting real life take it from there.

Technically Creative by KoobrikLabs explores how technology and creativity collide to shape the future of entertainment.

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Technically Creative by KoobrikLabsBy Orlando Wood

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