Behind The Media

Behind The Media

By Eleven11 Media Relations, LLCSociety & Culture
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Behind The Media episodes

  • Exploring the Food, Beverage, and Hospitality World with Aly Walansky

    Food, Beverage, and hospitality brands/venues: this episode is for you!


    On this very casual and giggly episode of Behind The Media, Juliana picks the brain of Aly Walansky, one of the top food/beverage and travel writers in the nation. Aly shares insight on how brands can stick out to editors in a saturated market, how she decides what branded events she will attend vs decline, what startups, new venues, or brands with minimal budgets can do to get media attention, PR/pitching do's and don'ts and more.


    Aly is a food and travel journalist with more than two decades of experience at dozens of online and print publications like Forbes, Today Show, Food Network, Travel + Leisure, and more. She was rated the #1 food journalist by Muck Rack in 2022, and one of their top 10 journalists overall in 2023 and 2024 and has a daily substack newsletter where she shares all her current projects, source needs, and industry insights. 


    Subscribe to Aly's substack: https://substack.com/@alywalansky

    Follow Aly on IG: @alywalansky


    Hosted on Acast. See acast.com/privacy for more information.

    38 min
  • The Power of Storytelling with Jackie Tempera

    On this episode of Behind The Media, Juliana speaks with Women's Health writer, Jackie Tempera on how to put your best foot forward when "pitching" yourself to others, the power of storytelling, and how to combat imposter syndrome when achieving success. Jackie also shares how her coverage of the #MeToo movement made national news and led to changes in legislature.


    Jackie is an award-winning reporter, copywriter, and storyteller. Using her razor-sharp writing, wit, and creativity, Jackie helps female leaders stand out in a world of endless options by finding the perfect words to communicate their special sauce with confidence and ease.


    ​Jackie helps her clients use their stories to set themselves apart from the competition, make more money, and grow their social communities like wildfire.


    ​When she isn’t working with clients, Jackie writes about sexual health, body inclusivity, reality TV stars, and astrology for Women's Health Magazine. Her writing has also been featured in top publications like USA Today, Harper's Bazaar, Cosmopolitan and Business Insider.


    Follow Jackie on Instagram: @jacktemp


    Join Jackie's Story Magic Mastery class here: https://www.jackietempera.com/story-magic-mastery



    Hosted on Acast. See acast.com/privacy for more information.

    40 min
  • Should We Give This Another Go?

    After wrapping season 1 of Behind The Media in 2022, Juliana is back and picking things up right where they left off, plus or minus a few big changes! This is episode 0 of season 2 while Juliana gains her footing in this new world of producing and editing the podcast herself. Listeners can expect a brief catch-up on the past years, goals for 2024, and what to expect for season 2.


    Behind the Media

    IG: @behindthemediapodcast

    Juliana Martins: @julianaa__martins


    Produced by Eleven11 Media Relations

    Eleven11 Media Relations: @eleven11mediarelations


    Hosted on Acast. See acast.com/privacy for more information.

    22 min
  • And That's a Wrap

    After 12 great episodes, Juliana is wrapping up season 1 of Behind The Media, thanking her listeners for being along for the ride!


    Behind the Media

    IG: @behindthemediapodcast

    Juliana Martins: @julianaa__martins

    Eleven11 Media Relations: @eleven11mediarelations


    Produced by Redd Rock Music

    IG: @reddrockmusic

    www.reddrockmusic.com


    Hosted on Acast. See acast.com/privacy for more information.

    4 min
  • Ep. 12: Putting the Fun in Finance with Mark Moran

    If Wall Street and investment banking were their own languages, this week’s guest would be fluent. Mark Moran went from a Wall Street Investment Banker to a reality TV “nice guy” on HBO’s FBoy Island and is now blazing his own trail with the financial parody account and business, Litquidity. Who is Mark Moran and how did his whole life change over the course of the last year? Juliana dives into it all in this episode of Behind The Media.


    Mark Moran: @itsmarksmoran

    Podcast: Big Swinging Decks


    Behind the Media

    IG: @behindthemediapodcast

    Juliana Martins: @julianaa__martins

    Eleven11 Media Relations: @eleven11mediarelations


    Produced by Redd Rock Music

    IG: @reddrockmusic

    www.reddrockmusic.com


    Hosted on Acast. See acast.com/privacy for more information.

    50 min
  • Ep. 11: Behind The Host – Who is Juliana Martins?

    Special for the 11th episode of Behind the Media, Juliana Martins shakes things up this week by shifting gears and putting herself in the hot seat. As the founder of Eleven11 Media Relations, the number 11 has a special meaning to Juliana. Hosted by her roommate, photographer, and videographer, Georgia Connick, Juliana answers the burning questions her audience has about public relations and gives listeners behind the scenes insight into what it’s like running her own media relations company, who her clients are, what her day to day is like and more. 


    Georgia Connick: @georgia.tatom

    The Tatom Project: @thetatomproject

    NFT IG: @georgiaconnick_nft


    Behind the Media

    IG: @behindthemediapodcast

    Juliana Martins: @julianaa__martins

    Eleven11 Media Relations: @eleven11mediarelations


    Produced by Redd Rock Music

    IG: @reddrockmusic

    www.reddrockmusic.com



    Hosted on Acast. See acast.com/privacy for more information.

    42 min
  • Ep. 10: New Year, New Me with Sean Alexander

    Everyone has heard the phrase “new year, new me.” Each January, there is a tendency to use the new year as an opportunity to rebrand. People set goals, resolutions, and their ambitions for the year. As we are kicking off 2022, Juliana sits down with professional Fitness Model, ACE and ISSA Certified Trainer and Founder of Simple Approach, Sean Alexander. Sean has years of experience as a health and fitness professional and has an intense but inspired approach to helping others achieve their goals. This conversation discusses the marketing approach to health and wellness in the new year, how to know if an influencer’s workout program is right for you, how PR can help fitness experts with credibility, and more.


    Sean Alexander: @seanalexanderr 

    https://www.simpleapproach.us/


    Behind the Media

    IG: @behindthemediapodcast

    Juliana Martins: @julianaa__martins

    Eleven11 Media Relations: @eleven11mediarelations


    Produced by Redd Rock Music

    IG: @reddrockmusic

    www.reddrockmusic.com




    Hosted on Acast. See acast.com/privacy for more information.

    45 min
  • Ep. 9: Friday Beers with Max Barrett

    You know that feeling at the end of the week when you’re finally done? And no matter how much stuff went awry, it’s finally over and you can sit down, kick your feet up, and crack open a beer (if you’re over 21, of course). This week, Juliana sits down with Max Barrett, co-founder of the popular Instagram account, Friday Beers. Max Barrett and his brothers built an entire company on the incredible feeling of a beer at the end of the week and during this episode, he takes listeners behind the scenes on the story behind building and growing the Friday Beers brand, the power of meme marketing, transitioning from a corporate job to working alongside his brothers, and why Dua Lipa hates them.

     

    Max Barrett

    IG: @maxwellredington

    Friday Beers 

    IG: @friday.beers

     

    Behind the Media

    IG: @behindthemediapodcast

    Juliana Martins: @juliana__martins

    Eleven11 Media Relations: @eleven11mediarelations

     

    Produced by Redd Rock Music

    IG: @reddrockmusic

    www.reddrockmusic.com



    Hosted on Acast. See acast.com/privacy for more information.

    35 min
  • Ep. 8: Getting the Scoop with Emmy-Award Winner Alicia Quarles

    From a behind-the-scenes role as Global Entertainment Director for the Associated Press to a camera-facing gig as an on-air reporter for shows like E! News and Good Morning America, Alicia Quarles knows a thing or two about storytelling.


    The Emmy-award-winning journalist has interviewed stars from George Clooney to Drew Barrymore and covered events like the Met Gala, Oscars, GRAMMY’s, White House Correspondents' Dinner, Inauguration, Super Bowl, and more. If there’s a red carpet, she’s been on it getting the stories we all want to hear. For those wanting an inside look into a career in broadcast journalism or if you’re simply curious to hear about this industry from a legend like Alicia, this episode is for you.


    Hosted on Acast. See acast.com/privacy for more information.

    33 min
  • Ep. 7: Having Fun on Weekdays with Jenna Palek

    Life is too short to sit around waiting for the weekends to have fun. Juliana is a firm believer in grabbing life by the horns and making your dreams happen. This week’s guest literally lives to have fun on weekdays and proves that every day through her constant endeavors. Whether it’s going viral on TikTok, hosting extravagant events, or talking to people like you on her podcast, Jenna Palek is making her mark on the world and inspiring her large and engaged following to live spontaneously every day of the week. In this episode, Juliana and Jenna discuss how Jenna got famous on TikTok with a viral job application video, advice for people wanting to break into TikTok and podcasting, quitting their corporate jobs, and much more. 


    Jenna Palek 

    IG: @jennapalek

    TikTok: @jennapalek

    Fun On Weekdays

    IG: @funonweekdayspodcast

    TikTok: @funonweekdays


    Behind the Media

    IG: @behindthemediapodcast

    Juliana Martins: @julianaa__martins

    Eleven11 Media Relations: @eleven11mediarelations


    Produced by Redd Rock Music

    IG: @reddrockmusic

    www.reddrockmusic.com


    Hosted on Acast. See acast.com/privacy for more information.

    44 min

About Behind The Media

From the publisher's feed

Behind every celebrity, brand or business there is someone working their magic to tell the story they want you to know. That person is a publicist and what they do is anything but obvious. Host…