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Behind the Scenes: Consumer Product Marketing
Behind the Scenes: Consumer Product Marketing episodes
- Fertility Benefits, Family Planning and B2B2C Launches with Mansi Kothari, Director of Product Marketing at Maven Clinic
Connect with Mansi on LinkedIn.
Join Mansi on Sharebird.48 min - Crypto Currency and the Launch of Coinbase Card with Adam Weigand, Group PMM Manager at Coinbase
Connect with Adam on LinkedIn.
Join Adam on Sharebird.40 min - Modernizing Illustrator for iPad with Stephen Baloglu, Director of Product Marketing at Adobe
Connect with Stephen on LinkedIn.
Join Stephen on Sharebird.35 min - Global Expansion with Nora Niebruegge Bowers, Director Product Marketing at Disney+
Connect with Nora on LinkedIn.
Join Nora on Sharebird.44 min - The Launch of "Move What Matters" with Meg Donovan, former Global Director, Brand & Product Marketing at Uber
Connect with Meg on LinkedIn.
Join Meg on Sharebird.Since the time of this interview being recorded, Meg has joined MasterClass working as their Senior Director International. Be sure to congratulate her on this new adventure!
45 min - The Secrets Behind Launching New Product Lines with Alex Chahin, Senior Director of Product Marketing at hims & hers
Connect with Alex on LinkedIn.
Join Alex on Sharebird.Since this interview took place, Alex has received a promotion from Director of PMM to Senior Director of PMM! Be sure to congratulate him on his new role and follow his page to see future content and happenings.
45 min - Welcome to BTS: Consumer Product Marketing
Connect with Meredith on LinkedIn.
Join Meredith / Learn more about Sharebird.12 min
About Behind the Scenes: Consumer Product Marketing
From the publisher's feed
In each episode you’ll get a behind the scenes look at some of the most innovative product marketing campaigns at some of the world's best known companies and brands. We’ll hear from the product…
marketing leaders themselves about the triumphs, failures and insights found along the way- from the initial stages of customer research, to building product narratives and ultimately orchestrating some of the largest scale go-to-market campaigns.