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Brian Schultz, founder of Studio Movie Grill and an innovator of the dine-in movie concept, describes how the company grew from a one-screen idea in 1993 to 14 million guests and 7,000 employees, then dropped from a $450 million business to zero in a day when COVID shut theaters down. He shares his “Win Five” stakeholder model (team, guests, community, vendors, investors), examples of aligning incentives through community events, and his mindset of treating setbacks as continuous “plan, do, check, adjust” learning rather than failure, including limiting “pity parties” to five minutes. Schultz discusses post-COVID habit changes, repositioning theaters as community gathering spaces with higher-quality experiences and diverse uses, and using AI (EasyBotChat now Onkey) to quickly support frontline employees without replacing them.
00:00 Company To Zero
00:54 Award And Leadership
02:13 Win Five Framework
03:48 Community Win Wins
06:54 Fail Faster Mindset
09:42 Covid Shutdown Fallout
11:44 Reinventing The Theater
13:22 AI For Frontline Teams
17:46 Building 100 Year Legacy
19:54 Closing Thoughts
Follow the Host Michelle Bernier: https://www.instagram.com/soymichellebernier/
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Description: In this Behind the Scenes episode, host visits Colossal Biosciences with co-founder and CEO Ben Lamm, a serial entrepreneur who has founded and sold five companies, to see how Colossal is building a de-extinction and species preservation pipeline. Lamm explains how the company develops synthetic biology technologies (open-sourced for conservation) while pursuing industrial and medical applications and supporting conservation through the $100M Colossal Foundation. He describes early investor skepticism, the challenge of aligning 260+ scientists across disciplines, and the milestone of producing dire wolf pups—Romulus, Remus, and Khaleesi—using an end-to-end platform that started with a 73,000-year-old skull. Colossal has announced six targets: woolly mammoth, Tasmanian tiger, dodo, moa, dire wolf, and blue buck. Lamm says the biggest hurdle for scaling de-extinction is artificial womb technology and stresses animal welfare, ending with a message of hope and innovation amid a biodiversity crisis.
00:00 De-Extinction Breakthrough
00:49 Lab Tour and Dire Wolves
03:03 Which Species Come Back
03:52 What Colossal Actually Does
06:09 Why Ben Bet on It
09:05 Winning Over Investors
10:58 Building the Dream Team
14:25 Dire Wolf Birth Story
20:19 Mammoth Roadblocks
22:41 Hope and Closing Thoughts
Follow the Host Michelle Bernier: https://www.instagram.com/soymichellebernier/
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Youtube: https://www.youtube.com/channel/UC7-mAde6xcJGTt5nMbUmOTw
Substack: https://substack.com/@behindthescenespod
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In this episode of Behind the Scenes, filmed in Dallas, Mark Bailey (President and CEO of The Original Pancake House DFW) and his longtime partner Jonathan Seyoum share how they built a seven-location operation with about 240 employees by focusing on service, trust, and long-term quality. They discuss why they chose and stayed in the restaurant industry, what makes their 30-year partnership work (shared values, communication, mutual care, and support even when they disagree), and how they manage scale through clear structure, empowered decision-making, and consistent, structured communication. Mark explains why their “made from scratch” approach matters, including a multi-day sour-starter batter process with no shortcuts, to protect consistency across locations. They also outline lessons for building a company that lasts: stay true to founding principles, innovate to remain relevant, and lean on core values during hard times, including cost pressures.
00:00 Meet Mark and Jonathan
00:47 Why Restaurants
02:04 Jonathan’s Origin Story
04:22 Mark’s Path to Ownership
07:41 Trusting a Business Partner
09:04 Making Partnership Work
12:27 Running Seven Locations
17:00 Communication at Scale
19:14 Five Day Pancake Process
21:15 No Shortcuts Long Game
23:34 Proud Place to Work
26:50 Great Place to Work Proof
31:17 Building a 100 Year Company
38:00 Closing Thanks and Takeaways
Follow Michelle Bernier: https://www.instagram.com/soymichellebernier/
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In this episode of Behind the Scenes, Dan T. Cathy—former CEO of Chick-fil-A and founder of Trilith—shares how his family built Chick-fil-A from the tiny Dwarf House into the third-largest U.S. restaurant company while staying purpose-driven, including closing every Sunday worldwide. He explains how trust is earned through genuine hospitality, rigorous standards, and consistent systems, plus a long-term purpose statement focused on stewardship and positive influence. Cathy describes learning from other organizations, evolving with external change, and making values-based decisions in airports, stadiums, and even airline service. He also details how an unexpected visit to Pinewood Studios led to building Trilith Studios and a walkable town designed to enrich story makers. The conversation covers leadership, succession to his son Andrew, retention, excellence, and solving new problems by staying fast, focused, flexible, friendly, and fun.
00:00 Meet Dan T. Cathy and Trillith
01:43 Cathy Family Origins
03:39 From Dwarf House to Growth
05:17 Trust and Hospitality Culture
06:59 Building Systems and Standards
11:36 Purpose and Sunday Closure
14:12 Values Tested in New Venues
17:07 Retention and Pursuing Excellence
19:15 Trilith Purpose and Inspiration
20:27 Purpose Beyond Profit
21:18 Olympics to Pinewood Deal
23:06 Building Trillith Ecosystem
25:01 Walkable Town Design
27:00 Sprinting to Finish Well
28:30 Passing Knowledge to Next Gen
30:49 Kindness Faith and Leadership
34:31 Health Discipline and Guardrails
36:09 Succession to Next CEO
37:29 100 Year Company Mindset
Follow the Host Michelle Bernier: https://www.instagram.com/soymichellebernier/
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On Behind the Scenes with Michelle Bernier, Chris Voss — former FBI lead hostage negotiator and bestselling author of Never Split the Difference — breaks down the method behind a 24-year career negotiating with bank robbers and kidnappers. He explains "tactical empathy" through the idea that there are "three sides to every story: your side, my side, and the truth," and shares the single phrase — "seems like you got a reason for saying that" — he says can end up to half of all arguments. Voss admits his approach was "never widely accepted," even inside the FBI, and uses the war in Ukraine to explain why arguing rarely changes anyone's mind. He also unpacks his book's most misunderstood idea, arguing that "splitting the difference" is a recipe for mediocrity, and explains why he believes autonomy — not survival — is what people actually want most in any negotiation.
01:37 Why Chris Joined FBI
03:55 First Hostage Case
04:57 Tactical Empathy Basics
07:52 Getting People to Open Up
09:54 When People Escalate
11:07 Kidnapping in Venezuela
14:50 Learning From Mistakes
16:02 Influencers and Black Swans
17:57 Crisis Skills in Business
20:48 Never Split the Difference
23:05 Building a 100 Year Company
26:12 Where to Learn More
26:55 Practice and Closing
About the Guest:
Chris Voss is a former FBI lead kidnapping negotiator, betselling author of Never Split The Difference, and founder and CEO of The Black Swan Group; a negotiation, training, coaching, and consulting organization that teaches people how to achieve better outcomes in high-stakes conversations.
Recognized globally as a leading authority on negotiation, Chris developed his approach through decades of experience in crisis negotiation. Today, he and The Black Swan Group apply those principles to business, sales, leadership, difficult conversations, and high-stakes communication through The Black Swan Method® and Tactical Empathy®.
Never Split The Difference has introduced millions of readers around the world to Chris's negotiation methodology. Through The Black Swan Group, Chris and his team help people go beyond understanding the concepts in the book and develop negotiation as a practical, repeatable performance skill through training, coaching, practice, and live experiences.
The Black Swan Group offers in-person negotiation training, live and self-paced online negotiation training, coaching, keynote speaking, and advanced negotiation experiences for business owners, leaders, sales professionals, and other professionals who want to become more effective dealmakers.
Learn from Chris Voss and The Black Swan Group:
Negotiation training and resources: https://www.blackswanltd.com/?utm_source=youtube&utm_medium=social&utm_campaign=behindthescenespodcast
In-person and live training: https://www.blackswanltd.com/live-events?utm_source=youtube&utm_medium=social&utm_campaign=behindthescenespodcast
Online negotiation training: https://www.blackswanltd.com/online-negotiation-classes?utm_source=youtube&utm=social&utm_campaign=behindthescenespodcast
Follow the Host Michelle Bernier: https://www.instagram.com/soymichellebernier/
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In this episode of Behind the Scenes, host Michelle Bernier interviews Hugh Forrest, former co-president and chief programming officer of South by Southwest, who joined in 1989 as its first paid employee and helped grow the festival from a regional music event into a multi-track experience spanning film, technology, and culture. Forrest explains that building community has “no secret,” requiring patience, persistence, attention to details, long-term incremental improvement, and learning from mistakes. He shares event-leadership principles like staying calm under pressure (“don’t let the audience see you sweat”), delegating to trusted teams and volunteers, and being transparent with a vocal community when errors happen. He warns that size and scale can be the enemy of community and emphasizes quality over numbers, human creativity, and in-person connection—especially in an AI-driven world. After leaving SXSW in April, he launched Gather and Grow Experiences to consult organizations on building experiences and avoiding common mistakes.
00:00 Meet Hugh Forrest
00:59 Show Intro and Stakes
02:35 Early Days at SXSW
05:10 Community Over Organizers
06:14 Scaling Staff and Volunteers
09:18 No Secret Sauce
11:58 Handling Crises Calmly
16:40 Bottom Up Programming
18:03 Leadership and Principles
23:29 What Must Never Change
26:40 Building Community From Zero
29:35 Next Chapter Gather and Grow
32:49 How to Reach Hugh
34:04 Final Takeaways and Outro
Follow Michelle Bernier: https://www.instagram.com/soymichellebernier/
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On Behind the Scenes with Michelle Bernier, Kelsey Grammer reflects on how “what looks easy is easy,” but it takes years to get there, and shares the mindset that sustained his decades-long career. He describes an early break—saying “yes” to an audition that led to his first theater job for $65 a week—and emphasizes tenacity, making your own luck through hard work, and “never quitting.” Grammer discusses facing criticism and “judgment without knowledge,” learning to “keep them guessing” to avoid being typecast, and his belief that God is a partner in using the gifts you’re given. He also talks about entrepreneurship, including successes and major failures like a small windmill investment and a clothing company, and explains why he keeps getting back up. Grammer outlines his “American Revelation” project, aimed at restoring foundational American history and ideals in education.00:00 Success Looks Easy00:59 Meet Kelsey Grammer02:00 Faith Luck and Purpose02:51 Gregory Peck’s Influence04:38 Gifts and Tenacity06:19 First Break Old Globe07:41 Never Quit Mindset08:46 Handling Criticism10:49 God and True Notes11:17 Grief and Healing13:00 Keep Them Guessing13:18 Stay Unpredictable13:56 Beer With a Purpose15:22 Dreams Need Action15:53 Music Roots to Acting17:03 Risking It All17:53 Failure and Resilience18:46 Why America Works21:14 American Revelation Project23:54 Hollywood Pushback24:46 Build Something Lasting
Follow Michelle Bernier: https://www.instagram.com/soymichellebernier/
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Today, the Chief of Sales & Marketing at a 50-year-old family business is taking you inside the unglamorous machinery that actually keeps a company alive for half a century.
Erika Mandel spent 20 years actively avoiding the family business — building a corporate career at places like News Corporation and KPMG, and running startups of her own — because she grew up thinking the blinds business was boring. Then her father asked her to come in and consult. She never left.
Erika now runs Sales & Marketing at Creative Blinds, the Houston window-treatment company her father founded in 1976. But what makes this conversation so powerful is not just the story of coming home. It's Erika's argument that everything people assume about "legacy" businesses — that they run on nostalgia, tradition, and cozy sentimentality — is exactly backwards. The businesses that survive fifty years survive because underneath the legacy surface, they quietly become operational machines: systems, dashboards, SOPs, and a culture built to outlast any one person, including her.
In this episode, you'll learn:
00:00 A Blind Store Legacy
00:57 Meet the Podcast Host
01:47 Erica Joins the Family Business
03:12 Systems That Scale
04:33 The Reality of Legacy
06:01 People First Principles
08:04 AI Without Losing Touch
09:38 Trust and Repeat Clients
10:57 COVID Pivot Playbook
13:45 Managing Change in Family
15:09 Future Proof Core Values
18:33 Where to Find Creative Blinds
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