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Below The Fold
Below The Fold episodes
- Understanding the Market helped me pivot my business to a subscription-based business model
Alanna Banks is the Founder of Canada's online fabric and quilting store, Fridays Off Fabric.
14 min - We turned a need for better dating profiles into a profitable business.
Shane White shares how The Match Artist turned a need for better dating profiles into a profitable business.
10 min - We Grew our Protein Snack Business by Appealing to the Sports Nutrition Niche
Krikor Angacian was tired of the mundane protein bars and shakes out there. With a taste for business, he co-founded Protes, the protein chips and popcorn company offering salty snack alternatives.
18 min - I Changed my Life by getting into the Business of Better Sleep
Elizabeth Grojean is a lover of calm, quiet and finding balance. She translated that love into her Weighted Blanket company Baloo on both the product and business side.
14 min - A Mix of Stem Cells, Citrus and Transparency Was the Formula for Success
Shaf Shaikh is the founder of LizMilano, a skincare brand on a mission to improve your skin while staying ethically sound all around! We chatted about the importance of stemcells, feedback, and transparency in building a business.
12 min - We Transformed my Wife's hobby into a Profitable Side HustleWhat does Canada smell like? That's the question True Northern Life founders Justin and Emily Pauley answer with handcrafted candles. We got into the numbers, wholesaling and breaking through the business hump when we sat down together.15 min
- From selling Coffee at 6, to a Wildly Successful 11-Year Old STEM Entrepreneur
Sophia Fairweather is an 11-year old STEM Entrepreneur, who loves finding a problem and solving it. She's still in Middle School, but she has been able to exponentially grow her business, invent and constantly learn.
14 min - I turned my Netflix binges into a profitable side hustle
Alicia Jessup breathes new life into forgotten things. She crafts, thrifts and is a DIY queen. We met up and discussed her Netflix habits, the importance of a brand message and how Sasspot Creations is helping to save the world (nbd).
18 min - The Stench of my Son's Sport's Gear Became a Multi-Million Dollar Business.
Krista Woods puts the Stix in to get the Stink out. What began as a mission to eliminate the stench of her son's sport's gear rapidly grew into a multi-million dollar business. We talked about how this Momtrepreneur took GloveStix onto The Next Big Thing and the Shark Tank Carpet.
17 min - Our Kitchen Experiments Resulted in Six-Figure Sales in Two Years
Tyler Yang is passionate about the planet, business, and radiant skin. We dug into the dirty truth of palm oil and skincare science, the importance of providing more value to your customers.
18 min
About Below The Fold
From the publisher's feed
Welcome to Below the Fold, the community where entrepreneurs at all levels share how they've grown their eCommerce business, marketing strategies and the highs and lows of being their own boss.