Part 2 of a 2-part series: Digital marketer Genia Stevens provides 6 additonal tips for nonprofits wanting to add email marketing to their social media strategy.

Learn more about using effective calls-to-action, creating highly shareable emails, and creating landing pages for the right audience.

About Belwah Radio:

Digital marketing tips, expert interviews and industry news for nonprofits, community media and community radio. Hosted by Genia Stevens, digital marketer, Forbes columnist, and 12-year veteran podcaster. Suggest a guest or show topic: [email protected]

Digital marketer Genia Stevens provides 7 tips for nonprofits wanting to successfully integrate email marketing and social media. This episode is 7 Tips for Adding Email Marketing to Your Social Media Mix.

Learn more about activating loyal community members, promoting popular social media content, testing email subject lines, and increasing your opt-ins through social media.

About Belwah Radio:

Digital marketing tips, expert interviews and industry news for nonprofits, community media and community radio. Hosted by Genia Stevens, digital marketer, Forbes columnist, and 12-year veteran podcaster. Suggest a guest or show topic: [email protected]

Digital marketer Genia Stevens provides 5 tips for nonprofits who want to use their social media channels to generate additional revenue for their agency. Learn how nonprofits can use their social media channels as a unique fundraising tool.

About Belwah Radio:

Digital marketing tips, expert interviews and industry news for nonprofits, community media and community radio. Hosted by Genia Stevens, digital marketer, Forbes columnist, and 12-year veteran podcaster. Suggest a guest or show topic: [email protected]

Digital marketer and nonprofit consultant Genia Stevens provides tips for nonprofits that want to learn more about using storytelling to tell the social justice and advocacy story. In part 3 of this three part series, Genia discusses how to encourage consistent giving and how to develop authentic stories that build true emotional connections between people.

This podcast is repurposed from a presentation presented at Community Shares of Wisconsin.

About Belwah Radio:

Expert interviews, industry news, and digital marketing tips for community media and community radio. Who should listen? Community media professionals, folks curious about community media, and organizations interested in partnering with community media. Hosted by Genia Stevens, digital marketer, Forbes columnist, and 12-year veteran podcaster. Suggest a guest or show topic: [email protected]

Digital marketer and nonprofit consultant Genia Stevens provides tips for nonprofits that want to learn more about using storytelling to tell the social justice and advocacy story. In part 2 of this three part series, Genia discusses the how-tos of storytelling.

1. Getting clear about organzational goals

2.  Getting everyone involved in storytelling development

3. Setting resonable and measurable KPIs

And more . . .

This podcast is repurposed from a presentation presented at Community Shares of Wisconsin.

About Belwah Radio:

Expert interviews, industry news, and digital marketing tips for community media and community radio. Who should listen? Community media professionals, folks curious about community media, and organizations interested in partnering with community media. Hosted by Genia Stevens, digital marketer, Forbes columnist, and 12-year veteran podcaster. Suggest a guest or show topic: [email protected]

Digital marketer and nonprofit consultant Genia Stevens provides tips for nonprofits that want to learn more about using storytelling to tell the social justice and advocacy story. In part 1 of this three part series, Genia discusses using storytelling to builds social capital.

This podcast is repurposed from a presentation presented at Community Shares of Wisconsin.

About Belwah Radio:

Expert interviews, industry news, and digital marketing tips for community media and community radio. Who should listen? Community media professionals, folks curious about community media, and organizations interested in partnering with community media. Hosted by Genia Stevens, digital marketer, Forbes columnist, and 12-year veteran podcaster. Suggest a guest or show topic: [email protected]

Digital marketer and nonprofit consultant Genia Stevens provides tips for nonprofits that will help them get started developing a rock solid social media strategy. In this podcast, she discusses:

1. Knowing which social networks work best for each target demographic

2. Understanding who you are and what you do

3. Getting very clear on organizational goals

4. Establishing who will take ownership of development, implementation, monitoring, and analyzing your social media strategy

5. Finding tools to use and learning how to use them

6. Developing a content calendar that works

7. Setting realistic milestones

Follow your host Genia Stevens on Twitter.

About Belwah Radio:

Expert interviews, industry news, and digital marketing tips for community media and community radio. Who should listen? Community media professionals, folks curious about community media, and organizations interested in partnering with community media. Hosted by Genia Stevens, digital marketer, Forbes columnist, and 12-year veteran podcaster. Suggest a guest or show topic: [email protected]

Digital marketer and nonprofit consultant Genia Stevens provides tips for nonprofits that want to improve their sustainability using community outreach and community management. In this podcast, she discusses:

1. Addressing the community outreach challenge

2. Building strategic partnerships

3. Using effective outreach strategies

4. Utilizing free and low cost tech tools

5. Using social media for effective community management

Follow your host Genia Stevens on Twitter.

About Belwah Radio:

Expert interviews, industry news, and digital marketing tips for community media and community radio. Who should listen? Community media professionals, folks curious about community media, and organizations interested in partnering with community media. Hosted by Genia Stevens, digital marketer, Forbes columnist, and 12-year veteran podcaster. Suggest a guest or show topic: [email protected]

Digital marketer and nonprofit consultant Genia Stevens discusses three ways nonprofits can use community media and digital stories to create political and social change.

1. Use community media to start the process of judicious storytelling so it becomes an important community development tool

2. Use community media to marry storytelling and citizen empowerment

3. Use community media to build bridges and social capital with key community stakeholders

Follow your host Genia Stevens on Twitter.

About Belwah Radio:

Expert interviews, industry news, and digital marketing tips for community media and community radio. Who should listen? Community media professionals, folks curious about community media, and organizations interested in partnering with community media. Hosted by Genia Stevens, digital marketer, Forbes columnist, and 12-year veteran podcaster. Suggest a guest or show topic: [email protected]

Digital marketer and nonprofit consultant Genia Stevens discusses the importance of nonprofits using community media to engage with minority communities. In this podcast, Genia talks about:

1. Shifting power from a mostly white male media

2. Nonprofits using community media to increase civic engagement and advocacy work among people of color

3. Nonprofits using community media to build trust in minority communities

4. Nonprofits using community media to encourage minority communities to get involved in storytelling

5. Nonprofits using community media to encourage minority communities to influence policy on a local, state, and federal level

Follow your host Genia Stevens on Twitter.

About Belwah Radio:

Expert interviews, industry news, and digital marketing tips for community media and community radio. Who should listen? Community media professionals, folks curious about community media, and organizations interested in partnering with community media. Hosted by Genia Stevens, digital marketer, Forbes columnist, and 12-year veteran podcaster. Suggest a guest or show topic: [email protected]