Deconstructing Dallas

Ben Leal and Data for Impact at The Addy Foundation


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In this episode, hosts Ryan Trimble and Shawn P. Williams sit down with Ben Leal, President of the Addy Foundation, to explore how philanthropy is shaping North Texas and beyond.Ben shares his journey from government service to nonprofit leadership, and now to guiding one of Dallas’ most intentional family foundations. He opens up about:
  • The Addy Foundation’s mission – how its focus areas (education, healthcare, civic engagement, cultural competency, and social services) are driving impact across Dallas–Fort Worth.
  • Challenges facing nonprofits today – from fundraising uncertainty to the pressures of advocating in a polarized climate.
  • The power of data and storytelling – how nonprofits can balance analytics with mission delivery, and why a clear distinction between goals and outcomes matters.
  • Supporting small nonprofits – the Addy Foundation’s innovative approach to leveling the playing field for minority-led and grassroots organizations.
  • Keys to lasting donor relationships – why good stewardship, transparency, and thoughtful follow-up go further than flashy pitches.
Interview begins @5:33

This conversation arrives just after North Texas Giving Day, a region-wide tradition that has become the single biggest day of giving for local nonprofits. Whether you’ve donated, volunteered, or spread the word, Ben’s insights offer inspiration on how to give back with impact and intention.Ben also shares candid advice for nonprofit leaders, board members, and fundraisers on how to stand out to funders and build long-term sustainability.Plus, Ryan and Shawn kick things off with some lighter talk—green lawns, mild Texas summers, and stepping up the soccer parent game. 

Learn more about the Addy Foundation: addyfoundation.org
Hosts: Shawn P. Williams & Ryan Trimble
Producer: Zach Thompson
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