Welcome to the premiere of the "I Own It Podcast," where we dive into the minds of business leaders and innovators to uncover the strategies that have propelled them to success. Today, we're sitting down with Jeffrey Hayzlett, a renowned business mogul and thought leader, to explore the concept of leverage and its pivotal role in his career.

Episode Highlights:

• Jeffrey Hayzlett provides a comprehensive definition of leverage, describing it as the strategic utilization of various resources—such as capital, power, and influence—to achieve one's objectives more effectively and efficiently. He recalls his early experiences with leveraging resources during his childhood, where he enlisted other kids to help him mow lawns, showcasing his innate talent for strategic thinking and resource management.

• A central theme of Hayzlett's approach to leveraging is creating mutually beneficial scenarios. He stresses the importance of ensuring that all parties involved derive value, underscoring the role of power and influence in crafting successful outcomes.

• The conversation takes an intriguing turn as Hayzlett shares how his appearance on "The Apprentice" served as a leverage point to boost his career. He discusses strategically featuring a Kodak product during the show, which not only increased the brand's visibility but also opened doors to numerous opportunities in television, consulting, and branding.

• Offering insight into his strategic mindset, Hayzlett advises listeners on starting with the end goal in mind, understanding the needs and challenges of the other party, and devising solutions that address those needs to achieve success through leverage.

• The episode wraps up with an exploration of how effectively applying the concept of leverage can profoundly influence one's career trajectory and personal brand, particularly in the competitive business landscape.

Enjoying this episode? Subscribe to the "I Own It Podcast" for more inspiring stories and strategies from business luminaries. Share this episode with your network and help others unlock the power of leverage in their professional journeys.

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Check out Ben's firm here: https://alliancecgc.com/

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Do you have the discipline to reclaim your health?

This episode of the I Own It Podcast is graced by the talented JJ Virgin, a nutrition and fitness coach who’s been on the scene for four decades and counting. She’s also an entrepreneur and motivational speaker – and she OWNS it!

JJ wants you to age powerfully and live a life of youthful strength and vigor. No more scale-based goals. No more crash diets. Packing muscle and resistance training are the keys to getting the figure you want, shedding the extra pounds, and extending your lifespan.

It’s not going to be easy. But would you rather spend your retirement being bedridden or sacrifice a little bit now to work out? JJ encourages a healthy balance of fun while maintaining your health – allowing treats as you stay disciplined and consistent 90% of the time.

Tune in as JJ Virgin shares her advice on healthy eating, her Ultimate Health Roadmap, breaking common nutrition and weight loss myths, overcoming mental blocks to staying consistent, and the things you need to know about food intolerance, inflammation, and processed food.

Timestamps:

01:10 Getting into fitness and nutrition

02:37 Aging gracefully is a myth!

03:56 Why gaining muscle is the way to go

06:37 Exercise is the fountain of youth

08:11 Why diet research is conflicting

10:39 Intermittent fasting and eating tips

19:37 Breaking mental blocks in health

23:29 Choose your hard

25:03 Weight loss drugs and The Biggest Loser

28:30 Taxing processed foods?

31:09 Hidden sugar sources and effects

33:30 Food intolerance and weight gain

36:58 Being a warrior mom

43:49 A time when JJ didn’t own it

47:10 JJ’s advice to her younger self

47:59 JJ’s last meal on Earth and favorite musician

Quotations:

“Forget age gracefully… I think we need to age powerfully.” - JJ Virgin

“If you’re in business or you’re an entrepreneur, it’s [exercise] is a wonderful thing because it really disciplines you.” - Ben Reinberg

“Forty or fifty [years old] is prime time for you to be making sure you’re laying down as much muscle as possible… at 40, we start getting anabolic resistance. It’s harder for us to trigger muscle synthesis.” - JJ Virgin

“[Consistency] is how I kind of live my life.” - Ben Reinberg

“...the way you do one thing is the way you do everything. If you’re disciplined with how you take charge of your health, you’re disciplined in your business.” - JJ Virgin

“Sugar is the most addictive substance there is. It’s the number one recreational drug of choice.” - JJ Virgin

Get in touch with JJ Virgin.

Website: https://jjvirgin.com/

YouTube: https://www.youtube.com/user/jjvirginvideos

Instagram: @jj.virgin 

Twitter & Pinterest: @jjvirgin

Facebook Group: https://www.facebook.com/groups/1715310615390411

Here’s a free gift from JJ!

The Ultimate Health Roadmap: https://jjvirgin.com/health-roadmap/

Connect with Ben: benreinberg.com

Instagram, Twitter, and TikTok: @therealbenreinberg

LinkedIn: linkedin.com/in/benreinberg

Facebook: facebook.com/TheRealBenReinberg

Check out Ben's firm here: https://alliancecgc.com/

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💼 Check out Ben's firm here: https://alliancecgc.com/

Drawing from the realms of reality TV, entrepreneurship, and construction, Shervin Roohparvar is a multifaceted personality. While many recognize him from the hit show "Shahs of Sunset," his journey from the tech hubs of Silicon Valley to the glitzy streets of L.A. tells a deeper story. Not merely an influencer, but a fervent believer in seizing opportunities, Shervin's perspective on legacy, business, and personal branding is unique and profound. 

In this episode, Shervin Roohparvar highlights:

• Switching from a tech job in Silicon Valley to reality TV, and the fun and challenges that come with it.
• What it really means to be an influencer, from supporting friends' businesses to picking brands with a personal touch.
• The excitement lies in the unpredictability of the items you receive and the realization that some discarded items have immense reuse value.
•  Intricacies of multifamily investing in a market characterized by high demand and limited supply, emphasizing the challenges of properties in L.A.
• The rising cost of insurance across various states and the impact it has on net operating income and interactions with lenders.

Shervin Roohparvar, a vibrant 35-year-old Persian-American hailing from Iran, has firmly planted his roots in the glitzy world of Beverly Hills, CA. As the latest addition to the popular reality TV sensation, Shahs of Sunset, in 2016, his journey has been one of both personal and professional transformation. Beyond the camera's spotlight, Shervin is a dynamic entrepreneur with an impressive portfolio. 

Get in touch with Shervin Roohparvar.

Twitter: https://twitter.com/alphasherv?lang=en  

Website: https://www.shervinr.com/  

Instagram: https://www.instagram.com/alphasherv/?hl=en  

Connect with Ben Reinberg.

Website: https://benreinberg.com

Instagram: https://www.instagram.com/therealbenreinberg/

Twitter: https://twitter.com/realbenreinberg

TikTok: https://www.tiktok.com/@therealbenreinberg

LinkedIn: https://linkedin.com/in/benreinberg

Facebook: https://facebook.com/TheRealBenReinberg

✍️ Leave a review on Apple Podcasts: https://podcasts.apple.com/us/podcast/ben-reinberg-i-own-it/id1626923659

#IOwnItPodcast #BenReinberg #RealEstate

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💬 Get in touch with Amilya Antonetti.

Designing Genius Website: https://www.designinggenius.com/

Personal Website: https://amilya.com/

Instagram: https://www.instagram.com/amilya_antonetti/

Twitter: https://www.twitter.com/amilya

Facebook: https://www.facebook.com/AmilyaAntonetti/

LinkedIn: https://www.linkedin.com/in/amilya/

Get a copy of her book “Designing Genius: Success Is An Inward Journey”.

👉 https://www.designinggenius.com/designing-genius-book

Get ready to be inspired by one of the most in-demand conflict resolution experts in the world! Amilya Antonetti gives her 100% in everything she does as an entrepreneur, author, and investor. She helps companies empower teams by finding the REAL problems and solving them – and you can apply her methods in your personal life too!

In this episode, Amilya Antonetti highlights:

✅ You can’t share something that you don’t have. Recalibrate your receiving energy.

✅ Stay grounded in the present. You have the choice not to participate in situations that don’t serve you.

✅ Choose healthier, more productive ways to self-medicate your emotional pain.

✅ Don’t hire perfection. Hire the people that can best complement what you do.

✅ Time is the greatest equalizer. Create a sense of urgency in life and business.

✅ Have a full-time chief behavior officer in your company.

✅ There is a way to navigate and find solutions for every type of conflict.

✅  Evaluate your and your partners’ strengths and agree on working towards a common goal.

✅ Wake up and choose to be happy first thing in the morning.

Amilya Antonetti is one of the most sought-after Human Behavior and Strategic Advisor experts in the world. She has appeared as a regular business and behavior expert on The Oprah Winfrey Show, The Steve Harvey Show, and Dr. Phil. She has built or advised on over $2 Billion in sales for companies and high-profile clients such as Steve Harvey, Mike Tyson, Listerine Strips, Sharper Image, Cold Stone Creamery, and George Foreman. She is the CEO and Creator of Genius Key, a powerful SaaS platform that changes the paradigm on how people and opportunities come together. She has been featured in People Magazine, Time, Forbes, Inc., Smart Money, and Entrepreneur and has been named in “The 55 people you must meet” by Jack Canfield.

Connect with Ben.

Website: https://benreinberg.com

Instagram: https://www.instagram.com/therealbenreinberg/

Twitter: https://twitter.com/realbenreinberg

TikTok: https://www.tiktok.com/@therealbenreinberg

LinkedIn: https://linkedin.com/in/benreinberg

Facebook: https://facebook.com/TheRealBenReinberg

Check out Ben's firm here: https://alliancecgc.com/

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When was the last time you thought about what you truly want?

This episode of the I Own It Podcast is a real treat. We welcome the amazing Natasha Graziano, most well-known as the #1 Female Mindset Coach and Life Coach to the stars, Forbes’ #1 female motivational speaker, and the author of “Be It Until You Become It: The Law of Attraction Explained Through Neuroscience and Ancient Wisdom”.

Debt, depression, a debilitating auto-immune disease, and homelessness – Natasha had been through it all. With her burning desire to be the best mother to her son and to turn her life around, she asked the universe… and it answered!

Your thoughts create your reality, and Natasha is a shining example of that. Once you start to let go of limiting beliefs, OWN your life, and tap into what you truly want, you WILL get it! No more “fake it until you make it” BS… become it!

Tune in as Natasha Graziano lays the truth on the Law Of Attraction, her 333 manifesting meditation, using neuroscience to attract your desires, being authentic, and the magic of meditation and breathwork for reaching a high-vibrational state.

Quotations:

“When you want something, lean into that and want it wholeheartedly. And the more feeling of passion and excitement and drive you can add towards it, the more it will come.” - Natasha Graziano

“When you are meditating on a new outcome… your reticular activating system is going to show you evidence around you in your waking conscious life to prove that belief system is real.” - Natasha Graziano

“If you understand how to apply it [Law of Attraction] in your life, that’s the power.” - Natasha Graziano

“Being true to who you are is the most important thing. And if somebody doesn't like it, you do not need to give them your time.” - Natasha Graziano

“I’m very careful with who I surround with… make sure that I don’t have any toxicity pouring into me.” - Ben Reinberg

Get in touch with Natasha Graziano.

Website: https://natashagraziano.com/

Instagram: @natashagraziano

TikTok: @natasha.graziano

YouTube: https://www.youtube.com/c/NatashaGraziano

Get Natasha’s book, “Be It Until You Become It”: https://www.beituntilyoubecomeit.com/book

Connect with Ben: benreinberg.com

Instagram, Twitter, and TikTok: @therealbenreinberg

LinkedIn: linkedin.com/in/benreinberg

Facebook: facebook.com/TheRealBenReinberg

Check out Ben's firm here: https://alliancecgc.com/

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💼 Check out Ben's firm here: https://alliancecgc.com/

From the hustling environment of commercial real estate to the challenges of franchising, the journey of an entrepreneur is rarely smooth. Known for his robust social media presence and his bestselling book "Man Up: How to Cut the Bullsh*t and Kick A*s in Business and in Life", Bedros Keuilian shares his story of transformation, leadership, and the evolution of his game-changing fitness business model. 

In this episode, Bedros Keuilian highlights:

✅ Emotional discipline, decisiveness, and communication is important in life.

✅ We can make personal training more affordable and convenient especially during challenging times.

✅The franchise structure removes the guesswork, enabling owners to focus on maintaining quality and driving profitability.

✅ Transparency and authenticity in coaching is important.

✅ Addressing personal vices and emotional challenges is fundamental to achieving higher levels of success in one's ventures.

✅ Learning emotional control and understanding others can lead to personal growth.

✅ Pushing yourself with tough challenges helps you meet a stronger version of yourself and handle emotions better.

Bedros Keuilian, a beacon of the entrepreneurial spirit, has journeyed from humble beginnings to becoming a renowned American entrepreneur, investor, and fitness guru. With his adeptness at scaling small businesses, he has mentored thousands of budding entrepreneurs and propelled countless businesses to unparalleled success. As the founder and President of Fit Body Boot Camp, Bedros Keuilian has expanded its reach with franchisees spanning across the United States and Canada.

Get in touch with Bedros Keuilian.

LinkedIn: https://www.linkedin.com/in/bedroskeuilian/

Twitter:https://twitter.com/BedrosKeuilian

Website: https://bedroskeuilian.com/

Instagram: https://www.instagram.com/bedroskeuilian/

YouTube: https://www.youtube.com/@BedrosKeuilian

Connect with Ben Reinberg.

Website: https://benreinberg.com

Instagram: https://www.instagram.com/therealbenreinberg/

Twitter: https://twitter.com/realbenreinberg

TikTok: https://www.tiktok.com/@therealbenreinberg

LinkedIn: https://linkedin.com/in/benreinberg

Facebook: https://facebook.com/TheRealBenReinberg

✍️ Leave a review on Apple Podcasts: https://podcasts.apple.com/us/podcast/ben-reinberg-i-own-it/id1626923659

#IOwnItPodcast #BenReinberg #RealEstate

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Are you asking the right people for advice? 

In this episode of the I Own It podcast, we are honored to welcome Greg Reid. He’s been everywhere as a successful entrepreneur, keynote speaker, film producer behind the titles “Wish Man” and “Pass It On”, and an award-winning author of “The Millionaire Mentor” and “Stickability: The Power of Perseverance.” 

His purpose lies in breaking down complicated concepts into digestible chunks. Creating networking events such as the Secret Knock and Prosperity Camp allows aspirants and experts to gather and learn tried-and-tested processes. Everyone HAS a chance to succeed! 

Storytelling is everything to him. Ask him any question… and he’ll inspire you with a tale that he has mastered to perfection. All Greg wants is for everyone to own their successes and strengths and get their own slice of the pie! 

Tune in as Greg sits down and shares his advice for lifelong learning and progress, developing a love for what you set out to do, managing your time to your advantage, and the importance of surrounding yourself with the right people. 

 Timestamps:  

01:30 What is the Secret Knock? 

05:55 Greg’s networking tip 

07:32 Go directly to the source 

11:09 How Prosperity Camp works 

12:32 Using AI to your advantage 

14:06 Storytelling matters 

16:38 Love beats passion 

17:43 Seeking opinion vs. counsel 

21:05 Authenticity attracts 

22:38 Own your sh*t! 

26:06 Try this daily gratitude habit 

27:37 Fundraising in silence? 

29:43 A legacy on the Moon 

32:38 A time-saving parenting hack 

35:38 Be selective with your “Yes” 

38:16 Greg’s advice to his 16-year-old self 

39:37 What would Greg’s last meal on Earth be? 

40:45 Greg’s favorite musician 

Quotations: 

“We only have one rule for events: Be cool. That's it. And that means if the water runs out on the table, you don't cry and complain. You get off your tail, you'll get water. You bring it back to the table. Be normal. If trash is on the floor, pick it up. It's not your mom's house. There are no nametags. Everyone's treated the same.” - Greg Reid 

“Sometimes, we have to have the courage and the fortitude to simply let go and adapt and adjust so we can live to fight another day.” - Greg Reid 

“The most successful people are the most available people.” - Greg Reid 

“A higher standard requires commitment.” - Ben Reinberg 

“Own that sh*t… We all have greatness inside of us.” - Greg Reid 

“Work your strengths. Hire your weaknesses.” - Greg Reid 

“Surround yourself with people that are doing and accomplishing. Ask them and duplicate it for yourself.” - Greg Reid 

---------------- 

Get in touch with Greg Reid: 

Website: https://gregreid.com/ 

LinkedIn: https://www.linkedin.com/in/gregsreid/ 

Facebook: https://www.facebook.com/Dr.GregReid/ 

Instagram: @gregsreid 

Twitter: @GregReid 

YouTube: https://www.youtube.com/@GregSReid 

---------------- 

Connect with Ben: benreinberg.com 

Instagram, Twitter, and TikTok: @therealbenreinberg 

LinkedIn: linkedin.com/in/benreinberg 

Facebook: facebook.com/TheRealBenReinberg 

Check out Ben's firm here: https://alliancecgc.com/ 

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Check out Ben's firm here: https://alliancecgc.com/

9 Million Ways to Win with Michael Bernoff

Every word we say can have a massive impact.

Michael Bernoff graces us in this episode of the I Own It podcast. He is known as a success strategist, public speaker, and best-selling author of Average Sucks, a battle cry to his younger self and a sledgehammer to outdated beliefs that purveys our society.

For Michael, everything is language. The phrases that we express to our loved ones, employees, bosses, and customers can change the trajectory of our lives – for better or worse. He made it his life purpose to educate on the best ways to communicate… so you can get what you want!

Michael believes failure is a myth. Accumulating wins every day is the key to success, and he teaches this with passion. If you aspire to stand out from the rest, he encourages you to create influence, not manipulate!

Listen as Michael Bernoff gives riveting and valuable advice on how to break the barrier of average, utilize language to your advantage, build confidence with mindset, and get to the top as your authentic self.

Timestamps: 00:00 Introduction 01:09 Michael’s life purpose 02:44 Better communication, better life 04:15 Break your outdated program 09:57 Resolving the inner voice 12:37 Words change your biochemistry 17:02 Habits for authenticity 21:00 Average is NOT okay 25:27 This sabotages your success 29:17 Separate yourself from the rest 32:35 Play to perform, not to win 41:02 Two negotiation tactics 47:22 Reframing confidence 53:46 Your definition of success matters 01:00:21 Michael’s advice for his 16-year-old self 01:01:06 What would Michael’s last meal on Earth be? 01:02:04 Michael’s favorite bands

Quotations: “If you want to change your life, you first got to change your communication.” - Michael Bernoff

“We need to realize that we’re living an outdated model that we created. We’ve built an identity for ourselves that keeps us stuck.” - Michael Bernoff

“The second you tell an employee, ‘You should be proud of you,’ you’ve handed them the ability to drip their own serotonin…They might leave you one day… and that’s okay. Why would you limit someone?” - Michael Bernoff

“When you decide to separate yourself from the masses, you decide you’re going to be the best at what you do.” - Michael Bernoff

“Get over your fear. I’m an introvert in an extrovert position. I need to pull the trigger, get out there, and take action.” - Ben Reinberg

Get in touch: Website: https://michaelbernoff.com/

Twitter: https://twitter.com/michaelbernoff

Instagram: https://www.instagram.com/michael_bernoff/

Facebook: https://www.facebook.com/MichaelBernoffFanPage/

LinkedIn: https://www.linkedin.com/in/michael-bernoff-ba5a3a4b

YouTube: https://www.youtube.com/watch?v=jVA_Va8_j6o

Connect with Ben: benreinberg.com

Connect with me on social! Instagram: https://www.instagram.com/therealbenreinberg/

Twitter: https://twitter.com/realbenreinberg

TikTok: https://www.tiktok.com/@therealbenreinberg

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Check out Ben's firm here: https://alliancecgc.com/

#michaelbernoff #communication #winning

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Would you be quick enough to make decisions under pressure?

Our guest for this episode of the I Own It podcast is a real icon at what he does. Christopher Voss is a former FBI hostage negotiator, the CEO and Founder of the Black Swan Group, the best-selling author of “Never Split The Difference: Negotiating As If Your Life Depended On It”, and a keynote speaker.

Originally working for the SWAT, his swift thinking skills and love for helping others led him to pivot his career as an FBI agent. Just like him, you can learn how to be prepared and persuasive – be it in business or your personal life!

This doesn’t mean Chris didn’t have his fair share of failures. It’s either you give up or learn, he says. But the downs were all worth it…. as he built Black Swan, a coaching company that teaches “Tactical Empathy”, helping business owners like you soar to new heights through negotiation.

Tune in as Christopher Voss gives us a glimpse into his action-packed experience as a professional negotiator, his advice for successfully closing deals, why listening is a lost art, and why taking care of oneself is crucial when working in a high-pressure field.

Timestamps:

00:00 Introduction 00:59 Becoming an FBI negotiator 04:28 Preparation and skills to be learned 07:48 Most rewarding cases? 09:53 Any exciting experiences? 11:53 Moving into coaching 13:39 Why the name Black Swan 14:40 Counterintuitive negotiating tips 16:12 Listening to understand 18:16 Be open to picking up new skills 21:47 On writing “The Full Fee Agent” 24:00 Positive reception for “Never Split the Difference” 26:27 A time when Christopher didn’t own it 27:51 How to prevent getting triggered 31:43 Self-care matters 33:36 Christopher’s advice to his 16-year-old self 34:13 What would Christopher’s last meal on Earth be? 35:02 Christopher’s favorite music

Quotations: “You had to be assertive to save lives.” - Christopher Voss

“Either you quit or you get better.” - Christopher Voss

“The harm of others is never included in the success of our clients.” - Christopher Voss

“I always seek the truth in what someone else is saying, and you’ll build a deeper-rooted connection.” - Ben Reinberg

“A friend of mine said a long time ago, ‘It doesn’t do you any good to tell somebody what you really think,” and I fall victim to that a couple of times.” - Christopher Voss

“In a crisis, people have to make decisions. I think part of what John Kennedy said a long time ago, ‘The risks and costs of comfortable inaction are very high.’ And I love decision-making and action.” - Christopher Voss

Get in touch with Christopher Voss. Website: https://www.blackswanltd.com/

Subscribe to The Edge Newsletter: https://www.blackswanltd.com/the-edge

Twitter: @fbinegotiator Instagram: @thefbinegotiator

Connect with Ben: benreinberg.com Instagram, Twitter, and TikTok: @therealbenreinberg LinkedIn: linkedin.com/in/benreinberg Facebook: facebook.com/TheRealBenReinberg

Check out Ben's firm here: https://alliancecgc.com/

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Are you in search of your true life’s purpose?

In this episode of the I Own It Podcast, we welcome Emily Ford. She is an entrepreneur, a proud dog mom, the host of the ITSEMILY podcast, and a wellness curator looking to share her everyday lifestyle tips and hacks with aspiring visionaries and business owners.

Emily has led a team of over 150,000 entrepreneurs to make their way around the world. She has also shared the stage with the biggest names in the business – proof that she’s definitely not kidding around about helping you find your unique gift!

She wants you to achieve the perfect balance of hustle of flow. Be inspired as she teaches us that personal empowerment, knowing your purpose, and living a high-performance lifestyle are the keys to your success.

Tune in as Emily Ford gets super vulnerable with her humble start at making money, her health and fitness advice, her advice for beginner podcasters, the importance of being with the right people and focusing on the right projects, and why you should be open to the endless possibilities of your life.

Timestamps:

00:00 Introduction 01:53 Emily’s career beginnings 05:57 The process of finding your it factor 09:39 Lifelong lessons from Mom 13:24 Emily’s coaching philosophy 17:12 Be hungry for the outcome! 18:26 Perks of being an influencer 20:45 Start training appropriately for your body 23:00 Meditation is talking to God 26:41 Work can be fun if you love it 31:49 Magic happens when you’re vulnerable 35:23 Why you should look into stem cell treatment 38:05 Tips for podcasters 40:29 Prioritize your time wisely 44:00 Surround yourself with the right people 48:32 Emily’s advice to her 16-year-old self 49:25 What would Emily’s last meal on Earth be? 50:38 Emily’s favorite type of music

Quotations: “It’s priceless when you go work on yourself.” - Ben Reinberg

“What I've realized is I meet these people and all I see is their gifting on their life, their uniqueness, and then I coach them. And they just don't see it. And it just pisses me off.” - Emily Ford

“What you focus on expands.” - Emily Ford

“If we look at every area of business, those that can communicate and speak dominate.” - Emily Ford

“...what it [meditation] does for me is that it makes me creative. I access a part of me. And I believe it’s God speaking to me.” - Emily Ford

“Sleep is the number one thing that creates good health.” - Ben Reinberg

“Whatever I need to do to be better, I will do it.” - Emily Ford

Get in touch with Emily Ford. Website: https://www.itsemily.com/

Instagram: @itsemily

Facebook: https://www.facebook.com/emilyavavra

YouTube: https://www.youtube.com/c/ITSEMILYFORD

Email: [email protected]

Connect with Ben: benreinberg.com

Check out Ben's firm here: https://alliancecgc.com/

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