Today's guest is Jenny Baker, Director of E-Commerce Digital Content at Market Performance Group. David and Jenny discuss Jenny's background, including having run her own e-commerce company for many years; the "See, Scroll, Click" concept; how keeping content authentic and real is more important than being glamorous; and much more.

Connect with Jenny on LinkedIn: https://www.linkedin.com/in/jenny-baker-613984238/

Learn more: https://itsrapid.ai/

Theme music: "Happy" by Mixaud - https://mixaund.bandcamp.com

Producer: Jake Musiker