What You’ll Learn Summary of Managing Up by Mary Abbajay Introduction Never miss a new summary!

The perils of ignoring brand value The nature of internet marketing makes it easy to have a highly accountable, metrics-driven view – but companies that are highly metrics driven easily overlook hard-to-measure issues like brand and user experience. The reason is that when all product decision-making is run through metrics-driven reports, soft things like “Brand” show up as costs, but never as benefits. This leads to systematic erosion in many “soft” but important factors, like customer experience, brand value, and […]

June 10, 2020 Read in Browser TOGETHER WITH Good morning. In a NYT survey of 511 epidemiologists, 6% said they would never hug or shake hands when greeting a friend again. And that’s why we’ll never have an epidemiologist president. MARKETS NASDAQ 9,953.75 + 0.29% S&P 3,207.18 – 0.78% DJIA 27,272.30 – 1.09% GOLD 1,720.30 + 0.89% 10-YR 0.829% – 5.30 bps OIL 38.44 + 0.65% *As of market close Markets: The Nasdaq briefly rose above 10,000 for the first time […]

June 09, 2020 Read in Browser Good morning. The stock market is utter madness right now.  The rental car company Hertz gained 115% yesterday, erasing all its losses since it filed for bankruptcy just a few weeks ago. Chesapeake Energy, which lost more than $8 billion in the first quarter, shot up more than 181%. Its stock price has jumped more than 700% since mid-May. Meanwhile, Apple is back at a record high and worth $1.4 trillion. MARKETS NASDAQ 9,924.74 […]

June 08, 2020 Read in Browser Good morning and welcome back to the week. As the nation reckons with its own racism, so is corporate America. As the NYT reminds us, there are no black people on the senior leadership teams at JPMorgan, Wells Fargo, Bank of America, CVS, Facebook, Google, Amazon, or Microsoft. MARKETS YTD PERFORMANCE NASDAQ 9,814.08 + 9.38% S&P 3,193.93 – 1.14% DJIA 27,110.98 – 5.00% GOLD 1,688.50 + 11.09% 10-YR 0.902% – 101.80 bps OIL 38.97 […]

June 06, 2020 Read in Browser Good morning. On this 76th anniversary of D-Day, we remember the American heroes who gave their lives on June 6, 1944.  Programming note: In light of the ongoing protests over racial inequality, we are hitting pause on our Saturday “New Normal” series discussing the impact of the coronavirus on various industries. We’ll leave you with the next best thing: a regular ol’ Brew. MARKETS NASDAQ 9,814.08 + 2.06% S&P 3,193.93 + 2.62% DJIA 27,110.98 […]

June 05, 2020 Read in Browser Good morning. Two major updates in the civil rights movement that is sweeping the world right now: At a memorial service for George Floyd yesterday, Rev. Al Sharpton announced he’s organizing a March on Washington in late August led by the families of black people killed by police. Virginia Gov. Ralph Northam said the state would remove the towering statue of Confederate General Robert E. Lee on Richmond’s Monument Avenue.  MARKETS NASDAQ 9,615.81 – 0.69% […]

June 08, 2020 Read in Browser Good morning and welcome back to the week. As the nation reckons with its own racism, so is corporate America. As the NYT reminds us, there are no black people on the senior leadership teams at JPMorgan, Wells Fargo, Bank of America, CVS, Facebook, Google, Amazon, or Microsoft. MARKETS YTD PERFORMANCE NASDAQ 9,814.08 + 9.38% S&P 3,193.93 – 1.14% DJIA 27,110.98 – 5.00% GOLD 1,688.50 + 11.09% 10-YR 0.902% – 101.80 bps OIL 38.97 […]

Two law enforcement agencies in Minneapolis have admitted their officers slashed the tires of cars parked near protests over George Floyd’s police-involved death in the city, according to reports. Heavily armed officers had been seen repeatedly knifing tires in videos posted by Mother Jones, while numerous media outlets reported their cars having damaged tires. Documentary producer Andrew Kimmel tweeted a video — seen more than 1.3 million times by Tuesday — showing all four tires of his rental car damaged, […]

1-Sentence-Summary: The Introvert’s Complete Career Guide will teach those who have a hard time talking to people how to gain confidence in navigating the workplace from job interview to office relationships. Read in: 4 minutes Favorite quote from the author: Does the thought of having to socialize at a networking event give you anxiety? Do you have trouble speaking up and adding to the conversation when you’re in a group setting? Or maybe when it comes to your annual employee […]