CMR Institute Out-of-Pocket Podcast

Better Selling to the C-Suite


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Increasingly, hospital and IDN customers are looking for companies to provide innovations in contracting and patient care. In this podcast, Randolph Legg, area vice president at Boehringer Ingelheim, discusses some recent trends in account management and offers advice on how account managers can provide more value to the C-suite.
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CMR Institute Out-of-Pocket PodcastBy CMR Institute

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