Between 2 Layers

Robbie Ferguson and Carly Reilly give a quick debrief on the $IMX token drop, then go back to basics with a sprawling Market Update. Robbie reveals the strategy that guides IMX through a bear market + gives a few tips to web3 businesses looking to weather the storm.

Between 2 Layers is a new podcast from Immutable X hosted by Carly Reilly of Overpriced Jpegs and Bankless, and Immutable X Co-Founder and President Robbie Ferguson. SUBSCRIBE 🔥 RATE ⭐️ REVIEW

00:00 Intro 02:01 The ImmutableX Token Unlock 06:53 ImmutableX Moves to #1 in Web3 Gaming Market Share 08:45 Big Brands and Future Bids 10:15 Enforceable Royalties 13:11 FTX Effects on Crypto in 2023 15:40 The Utility of Web3 Gaming 18:01 Building ImmutableX in a Bear Market 20:16 The Importance of Business Culture 24:09 Staying Healthy in a Bear Market 25:29 Call of Duty Reaction 27:37 NFTs Create Value 31:06 The State of Mobile Web3 Gaming

Immutable X @immutable Robbie Ferguson @0xferg Carly Reilly @Carlypreilly Immutable.com Overpriced.jpegs

Immutable X Ambrus Studio MOBA https://www.ambrus.studio/

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Robbie, Carly Reilly and Twitter legend Bored Elon weigh in on the future of Twitter, and break down how web3 is making old concepts new on the digital frontier, and why it matters NOW. + Find out what's in a Bored Box

Between 2 Layers is a new podcast from Immutable X hosted by Carly Reilly of Overpriced Jpegs and Bankless, and Immutable X Co-Founder and President Robbie Ferguson. SUBSCRIBE 🔥 RATE ⭐️ REVIEW

00:00 - Intro

01:55 - The Origins of Bored Elon

04:04 - What are Bored Boxes?

07:45 - Bored Elon on Real Elon

12:11 - Robbie on Musk's Twitter Takeover

17:33 - How the Gaming Industry Has Evolved

20:43 - The Shift from Physical to Subscription-Based Games

26:48 - On Chain Player Rankings

29:15 - Giving Players Value

37:36 - Modern Gaming Distribution

42:02 - Decentralizing the Gaming Marketplace

Bored Eth @boredelonmusk boredbox.io

Immutable X @immutable Robbie Ferguson @0xferg Carly Reilly @Carlypreilly Immutable.com Overpriced.jpegs

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Carly and Robbie are joined by Kieran Warwick, Co-Founder of Illuvium – an upcoming open-world exploration, NFT creature collector, and auto battler game built on the Ethereum Blockchain. Arena Gameplay Public Beta happening NOW!

Between 2 Layers is a new podcast from Immutable X hosted by Carly Reilly of Overpriced Jpegs and Bankless, and Immutable X Co-Founder and President Robbie Ferguson. SUBSCRIBE 🔥 RATE ⭐️ REVIEW

00:00 Intro

02:02 Illuvium Vision - Building the next Pokemon

06:39 About the Beta

08:05 How Illuvium created a new genre of game

10:00 Defining an IBG – Interoperable Blockchain Game

12:31 The Power of Shared Value and Collective IP

14:40 How a Decentralized AAA Ecosystem Works

18:23 Where do Mainstream Metrics fit into the Revolution

20:16 Web3 Gaming Current Snapshot

23:48 Free 2 Play + Monetization of Web3 Games

28:30 Integrating NFTs into the Illuvium Universe

32:16 Illuvium x Immutable Origin Story

38:30 Revenue Sharing and Illuvium Tokenomics

41:18 Q&A + Cult of Squiz

43:06 Morning Routine

Immutable X @immutable Robbie Ferguson @0xferg Carly Reilly @Carlypreilly Immutable.com Overpriced.jpegs

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Ξ ENTER THE WORLD OF ILLUVIUM

youtube.com/c/Illuvium

Illuvium.io

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Get your Illuvitar

illuvium.io/illuvitars

This week Carly is joined by Justin Hulog, Chief Studio Officer at Immutable X, as they discuss his approach to shaping the next generation of gaming. They'll cover getting your game funded, the roles of creativity and business in game development, keeping curiosity as a North star on the web3 gaming frontier - and more during this rare look inside the Immutable Games Studio.

Between 2 Layers is a new podcast from Immutable X hosted by Carly Reilly of Overpriced Jpegs and Bankless, and Immutable X Co-Founder and President Robbie Ferguson.

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Twitter: @carlypreilly | @BathalaX | @aquadotxyz

00:00 Intro

2:00 Console Wars Watch Party announcement

4:00 Justin Hulog's take on the current gaming Meta - Private Equity vs. Creativity

9:43 Funding A Web3 Game

14:28 Building a hit game

16:02 Emerging Web3 Gaming Markets – Finding the next "Blue Ocean"

23:28 Gods Unchained

31:29 Exploring the full Power of Web3 Gaming

33:12 Aqua Esports Tournament

38:05 Game Launch Strategies Around the World

43:55 NFTs & Scarcity in Web3 Games

50:25 Immutable Games Studio as a hub for Blockchain Game Design

55:19 Twitter Q&A

102:20 AI

105:22 Justin Hulog Day in the Life

Immutable X @immutable Robbie Ferguson @0xferg Carly Reilly @Carlypreilly Immutable.com Overpriced.jpegs

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Between 2 Layers is a new podcast from Immutable X hosted by Carly Reilly of Overpriced Jpegs and Bankless, and Immutable X Co-Founder and President Robbie Ferguson.

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00:00 Intro

2:12 Immutable X Updates + Announcements (so many!!)

5:03 IMX Origins: Building Gods Unchained

8:00 Fundraising, History + Advice

15:35 Immutable X Fund

17:23 Where do huge valuations come from?

19:48 Web3 Emerging Markets

26:34 Most important qualities of a Unicorn Founder

31:00 Robbie's Business Book Recommendations

33:00 Is Executive Coaching valuable?

34:40 Robbie's Morning Routine

42:25 Current Gaming Addictions

45:12 The Zero Royalties Meta

53:00 Next Episode Teaser

Immutable X @immutable Robbie Ferguson @0xferg Carly Reilly @Carlypreilly Immutable.com Overpriced.jpegs

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Is the merge priced in? What actually is the merge? Robbie and Carly of Overpriced Jpegs break it down and discuss Immutable's historic partnership with Gamestop

Between 2 Layers is a new podcast from Immutable X hosted by Carly Reilly of Overpriced Jpegs and Bankless, and Immutable X Co-Founder and President Robbie Ferguson.

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00:00 - Intro

00:37 - Why is Asia At Forefront of Web3 Gaming?

05:45 - How to Create a Successful Web3 Economy

08:09 - IP Protection in the New World Order

15:31 - Gaming Super Apps

16:46 - The Ethereum Merge & Carbon Neutrality

24:20 - The Impact of Sharding

26:13 - What Will Happen to the Price of Ethereum?

32:21 - The ZK Wars are Heating Up

37:02 - Growing to a Billion Users

41:57 - Partnership with GameStop

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On this week's episode, Robbie & Carly are joined by Yang Adija, SVP at Turner Sports to talk about all things sports, NFTs, and L2s.

Turner has been a technology leader since they helped the NBA set up their first website in the web1.0 era.In 2015, they began their exploration of blockchain and are now pushing new ground in the space.

In this conversation, Robbie & Carly talk to Yang about how to build an innovative corporate culture, Yang's biggest learnings from his more than 5 years experimenting in the blockchain space, the ways sports NFTs will fundamentally change fan engagement, and, of course, why they chose to partner with Immutable X.

You don't want to miss this one!

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In this inaugural episode of Between 2 Layers, Immutable Co-Founder + President Robbie Ferguson & Carly Reilly of Overpriced Jpegs talk all things Immutable X and layer 2.

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• The early bet IMX made that set them apart from their competitors
• The Immutable business model - and why it's designed to help all layer 2 ecosystems
• Carbon neutrality
• The impact of blockchain gaming on indie game developers

If you are a gamer, buying ether, making a bet on L2s - or just trying to understand the value of NFTS after Apes, tune in!

Immutable X @immutable Robbie Ferguson @0xferg Carly Reilly @Carlypreilly Immutable.com Overpriced.jpegs

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WEBSITE: https://www.immutable.com/

From Immutable X and Overpriced Media, this is Between 2 Layers, the podcast bringing you all the latest in the Layer 2 ecosystem with frequent guests from the Immutable X world. Hosted by IMX co-founder and president, Robbie Ferguson, with guest host, Carly Reilly. If you own ETH, you're making a bet on L2s and the trillion dollar opportunity they represent. We are in a critical moment in blockchain history, determining where and how the next million users will be onboarded with billions of dollars on the line. Can Layer 2 solutions scale Ethereum to long-term dominance or is there an ETH killer in our midst? If I want to build something on the blockchain, where should I be building it and why? Join us, twice a month, as Robbie helps Carly understand what the heck is going on in this wild new world.