If you are a woman in tech leadership quietly wondering why success still feels exhausting, this episode names the invisible forces shaping that experience and what it actually takes to rise without burning out.
In this conversation, Tonya sits down with engineering leader and leadership coach Jossie Haines, whose career includes leadership roles at Apple, Tile, and American Express. Today, she helps women in tech navigate leadership, influence, and career advancement through her Awakened Leadership System.
Together, they unpack why so many high-performing women feel stuck despite delivering exceptional results. From subtle bias and invisible “glue work” to burnout disguised as ambition, they explore the systemic pressures and internal patterns that push many women out of the industry by mid-career.
Jossie explains why working harder often stops translating into advancement and how strategic visibility, advocacy, and business impact become the real drivers of leadership growth. They also discuss the difference between ambition that expands you and achievement that quietly erodes you.
They also explore the internal patterns many women carry into leadership roles, including over-functioning, people-pleasing, and seeking validation through constant achievement. These patterns often collide with real workplace bias, creating the exhausting double bind many women experience in tech leadership.
Jossie introduces the core pillars of her Awakened Leadership System, a practical framework designed to help women move from reactive survival mode into intentional leadership through clarity, resilience, strategic thinking, community, and executive influence.
They close by exploring why emotionally intelligent leadership will matter even more in the age of AI, where the leaders who succeed will not just be the most technical, but the most human.
This episode is not about fixing women. It is about understanding the systems shaping leadership experiences and building the clarity, strategy, and support required to rise without sacrificing yourself along the way.
In this episode, they explore:
- Why more than half of women leave the tech industry by mid-career
- How subtle bias and micro-aggressions accumulate over time
- The “glue work” trap that creates value but not promotions
- Why working harder stops advancing leadership careers
- The difference between ambition and self-abandonment
- Internal saboteur patterns like the hyper-achiever, controller, and pleaser
- Why strategic visibility and advocacy change promotion outcomes
- The role of support systems in sustaining ambitious careers
- Jossie’s Awakened Leadership System and its leadership pillars
- Why human-centered leadership will matter even more in the AI era
Important links:
https://app.technologymatch.com/solutions/the-leadership-impact-lab-for-engineering-leaders
https://www.linkedin.com/in/jossiemann/
https://jossiehaines.com/