The REFINE Network

Beyond Booking: Using Tech to Grow Your Salon


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In this episode of The Refine Network Podcast, we sit down with Joe DiFalco, Senior Partnerships Manager at Phorest, one of the leading salon software platforms, to talk about where the industry is headed and how technology is shaping the future of salons.

From the rise of goal-setting features to the power of data-driven decision making, Joe shares insights from over 7 years at Phorest — including what salons are doing differently to grow, which trends are shaping the industry, and why the right tech can be the difference between staying stuck and scaling up.

If you’ve ever wondered how software can go beyond booking to truly impact your salon’s success, this conversation is for you.

🔗 Links & Resources:
📊 Learn more about Skill Coaching: www.therefinenetwork.com/skillcoaching
🎓 Join The Artist Academy: www.therefinenetwork.com/artistacademy
📥 Get on the list for Scale 2025: www.therefinenetwork.com/scale
📸 Follow us on Instagram: @therefinenetwork

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The REFINE NetworkBy Evan Silver & Christopher Hartl

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