I guess Furyocity beats Prime.

It is easy to hammer this as a gimmick fight, but all sports have gimmicks - events that sit outside the usual ebb and flow of the elite level of any sport.

Boxing finally has its own version and it's a good thing.

Where it's fair to challenge is whether it should have any boxing crossover at all. It feels like having current boxers and media figures connected leaves the fans confused.

The real question is whether Tommy Fury could beat KSI.