Beyond Influencer Marketing

Beyond Influencer Marketing

By Cloris KylieBusinessEntrepreneurship
Download on the App Store

Beyond Influencer Marketing episodes

  • How to achieve balance as an influencer - Shawn Johal

    Bestselling author of The Happy Leader Shawn Johal shares his system to continue to scale your business and make an impact with your message while having a balanced life.

    About Shawn:

    Shawn co-founded DALS Lighting, an LED lighting business, in 2009. He implemented the Scaling Up Growth System and led the company to 3X its revenues well into the 8 figures.

    Shawn went on to found Elevation, a Scaling Up coaching firm, where he works with entrepreneurs & their teams to help accelerate their growth while helping them find personal balance and happiness. He is the best-selling author of The Happy Leader.

    Connect with Sean at https://elevationcoach.ca/

    https://www.facebook.com/shawn.johal.3/

    https://www.linkedin.com/in/shawnjohal

    23 min
  • How to create systems to free up your time so you can build authority and gain influence.
    During our conversation, David shares:

    How systems can help us free up time to gain influence

    The seven key steps to create systems in your business

    What activities you must prioritize when you create systems

    Common misconceptions about systemizing and how to avoid them

    Why business owners should not be documenting systems

    Must-have tools and software to create and document your systems

    The scale stage for systems development as a company grows

    About David:

    In 2016 David Jenyns systemised himself out of his business ( Melbourne SEO Services) and hired a CEO to run it. Through this process, he became a systems devotee and went on to found systemHUB & SYSTEMology®.

    David's mission is to extract, organise and optimise best practise systems and processes for business owners worldwide.

    Listen to the Business Systems Summit podcast https://www.systemhub.com/podcast/

    Download David's guide with the system for creating systems: How to increase your business' value within 90 days by simply documenting what you're already doing."

    https://www.systemhub.com/systems-4-systems/

    Read David's book, Systemology at https://www.systemology.com/book

    36 min
  • Marketing with heart versus hype - Cindy Schulson

    Marketing expert Cindy Schulson discusses how marketing can be done with heart rather than the hype that we so often see.

    During our conversation, Cindy shares:
    • How to stand out in this noisy online world by Marketing with Heart vs. Hype
    • The three ways to honor yourself so that you truly connect with ideal clients
    • How to simplify your marketing so it works and it's true to you
    • How to create an authentic message that connects with the hearts and minds of your ideal clients
    • How to select the marketing efforts to focus on
    • How to create compelling offers based on your client journey and the best way to convey the value of your offer to ideal clients

    About Cindy:

    Cindy Schulson is the Founder of Marketing from Within. She shows coaches and consultants how to stand out in this noisy online world by marketing with heart vs. hype.

    Cindy brings a decade of marketing experience working for such companies as Coca-Cola and Visa, combined with a decade of online marketing to create a paradigm shift in how marketing can be done with integrity and heart.

    Connect with Cindy at https://MarketingfromWithin.com

    https://facebook.com/cindyschulson

    https://www.linkedin.com/in/cindyschulson/

    https://twitter.com/cindyschulson

    https://www.instagram.com/cindyschulson/

    Download Cindy's Brand Message Template - Discover how to create a message that connects with the hearts and minds of your ideal clients... and is true to you https://MarketingfromWithin.com

    31 min
  • Peak Performance Mindset to Gain Influence - Walt Hampton
    Walt shares the Peak Performance Mindset to Gain Influence During our conversation, Walt shares:
    • The difference between Peak Performance and sustainable Peak Performance
    • The first step to create sustainable Peak Performance
    • How to protect the most important asset to achieve Peak Performance and gain influence
    • The three E's for self-care and their role in Peak Performance
    • The Importance of being mindful and intentional when striving to achieve Peak Performance.
    • How to create a plan to achieve your grander vision
    • How to avoid a common trap: short-changing our potential and vision
    • The two questions to ask ourselves when we wake up to achieve Peak Performance
    • The system to track our results and continue our success
    • The reason we need to gather the strength and the courage to share our message even when obstacles and challenges pop up along the way

    About Walt

    Walt Hampton, J.D. is President of Summit Success International, a global personal & professional development firm; and creator of the Consultant's Success Formula®. He is a business coach, management consultant, leadership trainer & motivational speaker. He is the best- selling author of Journeys on the Edge: Living a Life That Matters, named a Top 10 Non-Fiction Book and a two-time recipient of the North American Book Awards; as well as the author of The Power Principles of Time Mastery: Do Less, Make More, Have Fun.

    A 1984 graduate of The Cornell Law School, Walt was managing partner of a law firm for nearly 30 years with a practice focused on commercial litigation and criminal defense. He was trained as a Results Coach by Robbins Research International and worked directly for Tony Robbins as one of Tony's elite business coaches.

    Walt's passions are high-altitude mountaineering, ultra-distance running, blue-water sailing & adventure photography. He and his wife, the writer Ann Sheybani, reside in Castletownshend, Co. Cork Ireland.

    36 min
  • The Conscious Millionaire Mindset to be a winner in podcasting and as an entrepreneur - JV Crum III
    During our conversation, JV shares:
    • The winning formula to reach your first million: one market, one product, one solution
    • The difference between being self-employed and having a real business, an asset that you can sell
    • Key questions to adopt a winning mindset to gain influence and create positive impact
    • Key questions to uncover limiting beliefs that might be preventing you from scaling your business
    • The important role that bold actions play in your ability to succeed
    • What a mind of possibility means and how it can help you make your first million while creating positive impact

    Connect with JV at http://consciousmillionaire.com

    https://www.facebook.com/jvcrum

    http://www.linkedin.com/in/jvcrum

    About JV

    J V Crum III is known for his LIVE On-Camera Trainings where he creates a Breakthrough for coaches and consultants by helping them find $50,000 or more in hidden revenues and develop steps to put it in their bank account. His podcast, Conscious Millionaire, was named by Inc. Magazine as one of the Top 13 Business Shows to listen to in 2017. JV is the author of the #1 best-seller, "Conscious Millionaire: Grow Your Business by Making a Difference." JV holds graduate degrees in three areas: law, business and psychology and has multiple certifications in NLP and coaching.

    39 min
  • How to impact millions with your YouTube channel - Evan Carmichael

    YouTube influencer Evan Carmichael shares practical tips to impact millions with YouTube content.

    During our conversation, Evan shares:

    • The first step to creating a successful YouTube channel
    • How to decide what topics to cover in your videos
    • A common mistake YouTubers make as they try to create the perfect videos
    • The best video structure to increase engagement and grow your Channel
    • What is the best call to action to include at the end of your videos
    • What it means to "raise the stakes" for your viewers
    • The ideal length of a YouTube video
    • How to nurture your YouTube audience
    • The "scary, difficult, hard" mindset for success
    • What it means to extend your video session and how this helps your videos rank higher in the YouTube algorithm
    • The key metrics to successfully grow your channel
    • Time management for YouTubers: the "hunting versus farming" mindset

    About Evan

    Evan challenges you to end every day with this question: "Am I proud of the effort I put in today?"

    Evan believes in entrepreneurs. At 19, he built then sold a biotech software company. At 22, he was a venture capitalist helping raise $500k to $15mil. He now runs the biggest YouTube channel for entrepreneurs with 2M+ subscribers, wrote 4 books & speaks globally. He wants to solve the world's biggest problem. He's set 2 world records, uses a trampoline & stand-up desk, owns Canada's largest Salsa Dance Studio & has a giant Doritos bag in front of him all day long to remind him that he's stronger than the Doritos. Toronto is his home. He's a husband, father, TSM fan & Teemo Main.

    Connect with Evan at http://www.evancarmichael.com/ https://www.facebook.com/EvanCarmichaelcom/

    https://www.linkedin.com/in/evancarmichael/

    37 min
  • How to Write a Book in a Weekend for Maximum Influence and Impact - Donna Kozik

    USA TODAY and WALL STREET JOURNAL bestselling and award-winning author Donna Kozik shares her proven system to write a book in a weekend for maximum influence and impact.

    • Reasons that publishing a book has become a much easier project, while it remains a universal symbol of authority
    • The ideal length for a book you intend to leverage as a business card
    • The four-book structures and how to select the best structure for your particular situation
    • The most important things you need to do before you start writing your book
    • How to grow your list of subscribers with the help of your book
    • The most effective lead magnets to place within your book and exactly where to place them
    • How to craft an introduction that engages your reader
    • The proven formula to write compelling chapters to encourage your readers to take action and continue reading your book
    • What to include in the conclusion of your book
    • The number one platform to distribute your book and the many benefits that come with it
    • How to price your book so that you can effectively leverage it to grow your business

    About Donna

    Donna Kozik is a USA TODAY and WALL STREET JOURNAL bestselling and award-winning author best known for her "Write a Book in a Weekend" and "Done for You Publishing" programs to show aspiring authors how to write a "short and powerful" book to use as a big business card.

    Connect with Donna at http://freebookplanner.com

    http://fb.me/donnakozik

    www.linkedin.com/in/donnakozik

    Get your free book planner to help organize and inspire you in writing a book. It includes ways to identify your reader audience, outline your book, get ready for publishing, and more. http://freebookplanner.com

    32 min
  • How to skyrocket your influence through a multi-tier product strategy - Jonathan Levi

    Serial entrepreneur, author, and Lifehacker Jonathan Levi shares how you can skyrocket your influence through a multi-tier product strategy

    • How to ""connect it all:"" Udemy, Books, Podcasts, Courses, & More
    • How to grow with your following and always keep them wanting more
    • Why you should have a product at every price point"
    • The role that Udemy courses play in your ability to gain influence end expand your business
    • How to decide whether to launch high ticket products first or start with low ticket products on a platform like Udemy
    • The best strategy to elevate people to the next level in your product suite
    • Why you should become a "CLO" instead of a CEO, and how that would allow you to spot trends and Implement winning strategies in your business
    • Where to drive website traffic for maximum results
    • The Iron Pentagon to build an influencer platform
    • A little-known tool to expand your influence beyond the online world
    • The simple tactic that will help you maximize customer engagement and nurture relationships with clients and influencers

    About Jonathan

    Jonathan is a serial entrepreneur, author, and Lifehacker born and raised in Silicon Valley.

    He's the author of the blockbuster Become a SuperLearner series and the host of the award-winning Becoming SuperHuman podcast. His passions include learning languages, musical instruments, acro yoga, weightlifting, and cooking. He lives in Tel Aviv, Israel with his superwoman, Limmor.

    Connect with Jonathan at http://superhumanacademy.com

    His next book: https://superhumanacademy.com/book

    Instagram: http://instagram.com/entreprenewer/

    YouTube: http://jle.vi/youtube

    Twitter: http://instagram.com/entreprenewer/

    Facebook Fan Page: https://www.facebook.com/jonathanleviofficial/

    32 min
  • How to assume the sales mindset to sign up ideal clients - Jeremy DeMerchant

    Sales Team Turnaround Specialist and number one best-selling author Jeremy DeMerchant breaks down, step-by-step, the sales mindset to sign up ideal clients

    • The first and most important step to succeed at sales
    • The most effective question to start a sales conversation
    • The role that energy plays in your ability to connect with your prospects
    • The structure of a successful sales conversation
    • A common mistake entrepreneurs make during sales conversations
    • Why a successful sales call does not have a transition to the sales portion of the conversation
    • How to give space to the other person to make a decision
    • How to deal with the common objection "I have to think about it"
    • How to smoothly transition to the call to action to buy your product or program
    • How to avoid objections from happening in the first place
    • How to minimize the number of no-shows for your sales conversations

    About Jeremy

    Jeremy DeMerchant is a Sales Team Turnaround Specialist, #1 best-selling author, international speaker, and host of Sales Team Rescue on HeadSpace TV. After two decades of sales and leadership roles, Jeremy has had the opportunity to support small business owners and sales teams from Santa Monica to Singapore to double their sales results in a matter of weeks.

    Connect with him at www.permissiontosell.com

    Learn the top 5 tips to increase your show-up rate on scheduled sales calls so that you can spend your time creating impact. www.permissiontosell.com/showup

    38 min
  • How to leverage Facebook challenges to gain influence - Alina Vincent

    Business strategist and author Alina Vincent shares practical tips to leverage online challenges on Facebook to gain influence and connect with ideal clients

    During our conversation, Alina shares:

    • Why host Facebook challenges: Top 3 reasons online challenges are such a hot marketing trend
    • Paid challenges versus free challenges
    • The ideal length of a Facebook challenge
    • How to enroll people in your challenge
    • The three levels of engagement within a Facebook challenge
    • A side-by-side comparison between a webinar-only strategy and Facebook challenges combined with webinars
    • The role of your Facebook group within the challenge
    • How to structure the content of your challenge so that participants get results and are encouraged to continue working with you
    • The ideal assignments for challenge participants
    • What kind of offers are best suited for Facebook challenges
    • How to create a challenge based on your product or program
    • How to attract a ton of new clients with 5-day challenges any time you want (even if you are starting from scratch)

    About Alina

    Alina Vincent is a business strategist and the creator of a popular ""Profitable Online Challenges"" program. Alina is passionate about helping entrepreneurs monetize their knowledge and expertise to create a scalable business.

    Experts hire her for strategic advice and simple step-by-step approach to creating successful online programs, engaged Facebook communities, and profitable 5-day challenges.

    Connect with Alina https://businesssuccessedge.com/ https://www.facebook.com/AlinaVincentPhoto

    https://www.linkedin.com/in/alinavincent/

    Download: Take the guesswork out of creating and launching your 5-day challenge... Discover simple, yet essential elements of a profitable online challenge! https://businesssuccessedge.com/challenge-checklist

    37 min

About Beyond Influencer Marketing

From the publisher's feed

Beyond Influencer Marketing with host Cloris Kylie shows consultants and coaches how to build authority and get ideal clients by building long-lasting connections with influencers. If you want to let…