Beyond Influential

So I have something special that I’ve been working on with online business expert Danielle Prahl that starts MAY 1 and this week’s episode is directly related to it.

If you do not know who Danielle is (scroll down for our previous episodes together!), but she has been the secret weapon of some of the biggest multi 6  & 7 figure earners in the online business space - not only helping them through launches from mindset to strategy and execution but also helping them find new ways to monetize (I’m talking names like Jenna Kutcher and Jasmine Star to name only a few).    

She and I really wanted to create something that is fun and accessible to EVERYONE listening who really wants to learn to leverage the online space to build their brand and business, but who might not be currently able to invest what it takes work with us one on one.  

So we decided to create THE MASTERMIND! Click HERE for more info 

Now, for this week's episode...

Danielle and I discuss  the 7 excuses that you need to give up today to get the most out of your business and your life. These are the most common ones I hear in my business (and I know she hears them in hers!). We discuss why they are BS and how you can start moving past them!

For more from Brittany & Danielle:

Click HERE to check out The Mastermind!

Our Inner Circle!

What's Stopping You FREEBIE!

Previous Episodes of Beyond Influential with Danielle:

#65 Entrepreneurship Cliches & The Worst Business Advice We’ve Received with Brittany Krystle & Danielle Prahl (Part 2)

If you missed (Ep. 64) (Part I)- Entrepreneurship Cliches & The Worst Business Advice We’ve Received, you can listen here!!

If you missed Round 1 (Ep. 28) with Danielle, you can listen here!!

If you missed Round 2 (Ep. 46) with Danielle, you can listen here!!

If you missed Danielle interviewing me, (Ep. 50), you can listen here!!

To connect with Danielle:

Website

My ep. on Rule Breaker Dream Maker

Rule Breaker Dream Maker Podcast

Instagram

Danielle's Book

To connect with me, Brittany Krystle:

Instagram

Twitter

LinkedIn

Website

Facebook

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Aesthetics expert and registered nurse Veronica Tamaru and her husband, Dr. Kurt Tamaru own, run, and, operate the Beauty Lounge Med Spa in Camarillo California. The Beauty Lounge has been voted Ventura County’s #1 medical spa and they offer state of the art lasers, skincare, and aesthetic procedures to a wide range of customers from tweens and teens with breakouts to 50+ year old men who want to compete with their younger counterparts.   And even if you don’t follow beauty content on Instagram, you might recognize them and the Beauty Lounge from the huge influencers posting about their frequent visits. Names like Jake Paul, Erika Costell, Amanda Cerny,  Becky G, Austin Mahone - It's a who's who of young influencers and celebrities.    It doesn’t matter if you have no interest in beauty, we’ll be digging into social media, business, and branding. This podcast is all about influence and there are so many aspects and layers of influence to discuss when it comes the Beauty Lounge as a business. I’ve known Veronica and Dr. T for years and I really wanted to have this conversation with them because I’ve seen the organic growth first hand.   I remember a few years ago bugging Veronica to capitalize on Instagram and to bring influencers in (and it's worked incredibly well!) Veronica has been establishing her name and reputation in the beauty community for years and now with the combination of great work, Instagram, and influencer marketing, people travel from far and wide to see her and her team.    In this episode, we talk about the effects of Instagram on the beauty industry and on people’s expectations of what they should look like, what’s popular right now in the world of aesthetics, insights into how to attract and work with influencers, the difficulties of balancing the business with content creation, how they’ve grown their business, what’s next and more!    To connect with the Beauty Lounge:   Instagram   Website  

To connect with me, Brittany Krystle:

* Free Linkedin Training 

The LinkedIn Laws

Instagram

Twitter

LinkedIn

Website

Facebook

#beyondinfluentialpodcast

I promised more solo episodes, Q&A’s, and in-depth content around the topics that grow your influence and I am making sure to deliver on that promise! :)

On this episode, I’m answering your questions around LINKEDIN! Before you decide not to listen because you don’t care about LinkedIn or you don’t think it’s relevant to you, the topics covered in this episode can and do apply to other platforms - but more importantly, I think it’s important to educate on what’s out there that can save you time and effort on the brand and business side.

I cover:

• Why you need to be using LinkedIn NOW (even if you don’t think it’s for you)
• What to do if you have a day job and side hustle or if you’re a multi-passionate entrepreneur
• Handling employer concerns about using Linkedin (& what to do if you’re the employer)
• Why you do NOT need to be an expert to build influence, the best ways to grow & more!

To connect with me, Brittany Krystle:

* Free Linkedin Training 

The LinkedIn Laws

Instagram

Twitter

LinkedIn

Website

Facebook

#beyondinfluentialpodcast

If you don’t know his name, I’m sure you’ve seen his work. Nick Onken is a world renowned photographer, host of NIONradio podcast, and creative entrepreneur devoted to inspiring the world to create their moments.    Nick has photographed a who's who of personalities such as Justin Bieber, Tom Hanks, Jessica Alba and Lewis Howes.  He has photographed global campaigns for international brands such as Nike, Coca Cola and Adidas and his work has been published in magazines such as Conde Nast Traveler, Cosmopolitan, and Marie Claire.    Nick is a renaissance man who not only has traveled to over 60 countries and 7 continents, but also has a A-list network of friends and is actively involved in charity work. On his podcast geared towards creative entrepreneurs, he has interviewed celebrities such as Usher, Scooter Braun, and Donna Karen.   Aside from all of this professional achievements, this episode is all about getting honest about how he's done what he's done so far and also the hard times - the ones in the past and the ones he is going through now. "Living the dream" doesn't always feel like a dream.    We cover:  

• How he got started in photography & made it a career
• Personal brand photography: his creative process, working with clients & his “elevated realism” style
• Networking: How he’s built a personal network of celebrities & power players  
• Creativity: how to become more creative & how he stays inspired to create
• Business challenges he's face & still faces
• The highs & lows of creative entrepreneurship, how Instagram is changing the photography industry and more!

To connect with Nick:   Website 

Instagram

To connect with me, Brittany Krystle:

* Free Linkedin Training 

Instagram

Twitter

LinkedIn

Website

Facebook

#beyondinfluentialpodcast

I truly believe there is something to learn from everyone who is influential in their space and my guest today does something very different from the guests I’ve interviewed so far, but he is incredibly influential and impactful in his space and needs to be in a place of constant creation and connection to do it.

My guest today is Jeff Moors, the young adult pastor at the North Coast Church in Southern California. The church reaches 12,000 people a weekend and Jeff is  an expert in his field: communicating and community-building specifically with a millennial audience. He is responsible for creating live compelling content week after week in front of thousands and hold their attention at a time when it's harder than ever to keep it. 

Jeff is also an extremely influential figure and mentor to many, including YouTuber and entrepreneur Sean Cannell who has been a guest on this show. You can take a listen to Sean's episode here. 

Note: This episode really is not about "religion" at all, but I do ask some questions about the business of the church to lay the foundation.

We cover:

• How Jeff became a pastor & the business of Christianity
• Christian Stereotypes
• Jeff's weekly content process
• Effective communication: How to improve your communication skills & strategies for diverse audiences
• How the millennial audience is different from other demos 
• How the church is evolving in the digital age
• How to create an experience that keeps people coming back & more!

To connect with Jeff:

Website

Instagram 

LinkedIn

Young Adult Ministries -The North Coast

To connect with me, Brittany Krystle:

* Free Linkedin Training 

Instagram

Twitter

LinkedIn

Website

Facebook

#beyondinfluentialpodcast

 

 

"Influence is a business."

I had such a great conversation with Whitney Eckis on her Under the Influence podcast that I wanted to make sure to share with you.

Whitney is the founder of Eckis Marketing, a social media agency out of San Diego, and also the founder of The Influence Movement, which brings together brands & influencers to inspire and empower positive impact. Not only did I love her vibe and her energy, but we covered so many of the topics that are relevant to growing your own influence.

We cover:

• My passion for personal branding
• Entrepreneurs vs. Influencers
• How influence is a business
•  The elements of a successful personal branding
•  LinkedIn & more!

To connect with Whitney:

Eckis Marketing

Whitney's Instagram

The Influence Movement

Under the Influence Podcast

My full episode with Whitney

To connect with me, Brittany Krystle:

* Free Linkedin Training 

Instagram

Twitter

LinkedIn

Website

Facebook

#beyondinfluentialpodcast

 

 

There is a ton of good, bad, and ugly advice out there on business and entrepreneurship and you should not have to go it alone!

This week’s episode is Part 2 of my candid conversation with online launch queen, business mentor, host of the Rulebreaker Dreammaker Podcast, and my bff Danielle Prahl (Scroll down for previous episodes with Danielle!).

Let's talk more entrepreneurship cliches, myth busting, and the worst business advice we’ve received. 

On this episode, we discuss:

• Failure: failing fast, failure mentality
• Productivity
• Remote vs. Office Work
• Are you the average of the 5 people you spend the most time with?
• Money mindset
• Bad advice given to women
• Masterminds & more!

For more from Brittany & Danielle:

Our Inner Circle!

What's Stopping You FREEBIE!

Episodes of Beyond Influential with Danielle:

If you missed Part I (Ep. 64) with Danielle, you can listen here!!

If you missed Round 1 (Ep. 28) with Danielle, you can listen here!!

If you missed Round 2 (Ep. 46) with Danielle, you can listen here!!

If you missed Danielle interviewing me, (Ep. 50), you can listen here!!

To connect with Danielle:

Website

My ep. on Rule Breaker Dream Maker

Rule Breaker Dream Maker Podcast

Instagram

Danielle's Book

To connect with me, Brittany Krystle:

Instagram

Twitter

LinkedIn

Website

Facebook

#beyondinfluentialpodcast

 

Let’s face it, there’s a ton of bad business advice out there. Some of it comes from people who mean well and a lot of it comes unsolicited… from your relatives, your friends, Instagram…

This week’s episode is a candid conversation with online launch queen, business mentor, host of the Rulebreaker Dreammaker Podcast, and my bff Danielle Prahl (Scroll down for previous episodes with Danielle!). There is a ton of advice out there on business and entrepreneurship so we thought it would be fun to talk about entrepreneurship cliches, myth busting, and the worst business advice we’ve received. It's not always easy to know who to take advice from and Danielle is someone I meet and mastermind with weekly to talk about our businesses.

On this episode, we discuss:

• the good and bad advice that’s out there
• Who you should actually be taking advice from and how to vet it
• Pricing your services, marketing search & when to work for free
• Investing in yourself
• Does growth actually need to be uncomfortable?
• Is the customer always right?
• When should make the leap from side hustle to full time and more!

For more from Brittany & Danielle:

Our Inner Circle!

What's Stopping You FREEBIE!

Episodes of Beyond Influential with Danielle:

If you missed Round 1 (Ep. 28) with Danielle, you can listen here!!

If you missed Round 2 (Ep. 46) with Danielle, you can listen here!!

If you missed Danielle interviewing me, (Ep. 50), you can listen here!!

To connect with Danielle:

Website

My ep. on Rule Breaker Dream Maker

Rule Breaker Dream Maker Podcast

Instagram

Danielle's Book

To connect with me, Brittany Krystle:

Instagram

Twitter

LinkedIn

Website

Facebook

#beyondinfluentialpodcast

 

“If someone says they can’t go through the door, or the back door, or the side door, I’m coming down through the fucking chimney. You've got to figure out a different way to get what you want, it’s not always going to be the same way as everyone else.” - Lauryn Evarts Bosstick   I’m particularly excited for this episode because it’s an interview with someone who is brought up on this show A LOT as an example of a personal brand (and overall brand) who is doing it right and killing it in their space. I've mentioned her, guests have mentioned her...   My guest this week is Lauryn Evarts Bosstick, the creator of The Skinny Confidential, which is it’s own media empire, including a blog, a book, an incredibly successful podcast and she’s not stopping there.  Lauryn’s collaborated with a who's who of brands from Nordstrom to Victorias Secret  TopShop, Free People, SHAPE, Reebok, Nasty Gal, Elizabeth Arden, Skinnygirl, Benefit Cosmetics, Roberto Cavalli, Urban Decay, Urban Outfitters, and more!   On last week’s episode, I interviewed Lauryn’s husband the CEO of Dear Media and also one half of The Skinny Confidential podcast, Michael Bosstick. If you have any interest in the business of podcasting, monetization, the future of audio, influencers, you’ll want to check out that episode.    And Michael and Lauryn do a lot together - business wise, brand wise, and obviously they are married, but it was never a question to me that I really wanted to interview them separately because they are worth knowing separately.   They both provide so much value and experience in so many areas that are relevant to this audience that it wouldn’t have done it justice to make it one show. They really are such a power couple and I’m honored to know them (they really are class acts on top of it!).   Before we get into the show, I want to give even more context on why Lauryn’s brand is one to watch. I started following her journey in 2016 after I met her and Michael when they came in for a filming of The #Askgaryvee Show. How hard she worked was obvious then and the growth and the evolution of her brand in the last three years is completely a result of her hustle.     Lauryn's brand is a true case study of building brand the right way. This is a woman who lives and breathes her brand and Her execution is frankly flawless.  I’ve dealt with a countless number of personal brands at this point and here’s a difference I want to note for people. There are plenty of people out there who are very calculated about their brands, Lauryn is intentional. And that’s a huge difference. She IS the skinny confidential.   Some people know their audience down to the last detail, but don’t fully know how to execute on that, but Lauryn is great at delivering exactly what they want and building a true community. Again, people throw around the words community - her Skinny Confidential private Facebook group, which you should definitely check out if you’re a woman because it’s only for women, IS active. I can personally say I’ve met some great women from that group. You can check out any photos, videos or posts from live events she does - she gets a huge turnout. Even just check her comments on Instagram. She gets engagement.    All while also being a master at monetizing in a way that feels organic. She’s one of the few influencers in the space who has gotten me to convert based on her recommendations. I’ve been watching her adapt and grow as a business woman and I’m so excited to see what she’s building next. We literally ran out of time, but I could honestly have talked to her about just her brand for hours. I can’t say enough good things about the value she dropped in this interview. She’s told her story a million times so I didn’t want to waste time there, you can head to theskinnyconfidential.com/about if you want some more background context, but we cover all parts of her business from her content process, to her different income streams to how she’s strategically evolving her brand.   Let’s just get into it, please enjoy my conversation with Laura Evarts Bosstick.

 

To connect with Lauryn:

Instagram

The Skinny Confidential

TSC Podcast

My episode on TSCPodcast

To connect with me:

Free Brand Audit

Free LinkedIn Training

Instagram

Twitter

LinkedIn

Website

Facebook

I get a ton of questions related to podcasting and the business of podcasting and on this episode we’re going deep!   My guest this week is Michael Bosstick, the CEO of Dear Media, a podcast network focusing on female hosts and voices. He’s also the co-host of a The Skinny Confidential Him & Her Podcast that he records with his wife Lauryn Evarts. At the time of this recording, their podcast has 26 million downloads and counting. I’ve been a listener since the early days of their podcast and I love that they’ve embraced podcasting as a medium. Michael is also a serial entrepreneur in his own right, which we’ll get in to in this episode.    I had a great conversation with Michael around 6 months back on podcasting that I wish was recorded, so I really wanted to have a conversation with him this time on the record about all things podcasting.   We talk about what he’s building at Dear Media, podcast networks, podcast monetization, podcast platforms, growth, distribution, influencers, the future of audio… if it’s related to podcasting we talked about it.   With that, pease enjoy my in-depth conversation with Michael Bosstick. 

To connect with Michael:

Instagram

Dear Media

TSC Podcast IG

To connect with me:

Free LinkedIn Training

Instagram

Twitter

LinkedIn

Website

Facebook