Beyond Insights with Ruben Ugarte

Beyond Insights with Ruben Ugarte

By Ruben UgarteBusinessTechnologyMarketing
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Beyond Insights with Ruben Ugarte episodes

  • Who Actually Cares About Marketing Awards?

    Do customers actually care about marketing awards? I doubt it but let's dive more into this week's episode. 

    If you enjoyed this episode, be sure to subscribe and leave a rating within your favorite podcast platform, e.g., Apple Podcasts, Spotify, and so forth.

    8 min
  • AI is Making Human Creativity Even More Valuable

    The death of human creativity in an AI-powered world has been greatly exaggerated. Learn how AI is making humans better at what they do and why we should be hopeful for the future.

    If you enjoyed this episode, be sure to subscribe and leave a rating within your favorite podcast platform, e.g., Apple Podcasts, Spotify, etc.

    10 min
  • To Be a Global Brand, You Need to Be Local

    It's never been easier to become a global brand. However, to be global, you have to go local. Learn more about this counterintuitive lesson in today's episode.

    If you enjoyed this episode, be sure to subscribe and leave a rating within your favorite podcast platform, e.g., Apple Podcasts, Spotify, etc.

    5 min
  • Forget the B2B and B2C Labels, They Are Meaningless

    You're always hearing about B2B and B2C, but I'm here to show you why these labels are no longer helpful and how to think about your customers in today's world.

    If you enjoyed this episode, be sure to subscribe and leave a rating within your favorite podcast platform, e.g., Apple Podcasts, Spotify, etc.

    7 min
  • If You're Lost, You Might Be Deep Inside a Rabbit Hole

    Teams can easily find themselves in a rabbit hole, unsure which way is up or down. This episode talks about the three rabbit holes that trip up companies the most.

    If you enjoyed this episode, be sure to subscribe and leave a rating within your favorite podcast platform, e.g., Apple Podcasts, Spotify, etc.

    14 min
  • Are You a Classically-Trained or Data-Driven Marketer?

    I'm seeing marketing teams split themselves into two camps: the classically-trained and the data-driven. What's the right approach for your company?

    If you enjoyed this episode, be sure to subscribe and leave a rating within your favorite podcast platform, e.g., Apple Podcasts, Spotify, etc.

    10 min
  • Dumb Ideas #34: Paying Different Salaries Based on Location

    In another edition of "Dumb Ideas", we look at why some companies want to pay different salaries based on where their employees live. Who comes up with this stuff?

    If you enjoyed this episode, be sure to subscribe and leave a rating within your favorite podcast platform, e.g., Apple Podcasts, Spotify, etc.

    10 min
  • Data Was Supposed to Kill Chess, Not Help it Thrive

    When computers started beating human players, chess was supposed to be over. Instead, Magnus Carlsen is showing that not only is chess thriving, but computers and data have made chess even better.

    If you enjoyed this episode, be sure to subscribe and leave a rating within your favorite podcast platform, e.g., Apple Podcasts, Spotify, etc.

    11 min
  • Don't Hire, Redistribute Work

    Companies don't always have to hire new roles to deal with new tasks and responsibilities. Instead, redistributing work among your existing team members can be highly effective. Learn how to do this in this week's episode properly.

    If you enjoyed this episode, be sure to subscribe and leave a rating within your favorite podcast platform, e.g., Apple Podcasts, Spotify, etc.

    8 min

About Beyond Insights with Ruben Ugarte

From the publisher's feed

Conversations about technology, growth, and untold stories. Ruben Ugarte is a Data Strategist that helps companies use data to make higher quality decisions to lower acquisition costs, save hundreds…