Our History of Music Production series rolls on with the history of reverb. Just think: they used to dig underground chambers to get the sound that now comes free with every DAW. Next, we discuss a great post by the music marketer Finch Bergling about some things more important than Spotify, which turned into an extended chat on the power of PR.

In AI news: you still can't copyright generated material, Charlie Puth has joined an AI music creation platform, and Apple begins requiring distributors to label AI-generated music and assets. 

Also, listen as we change our slogan in real time, and discuss some truly spectacular Take It Or Leave It advice about reverb.

Links

• 12 things more important than Spotify streams by Finch Bergling 
• Charlie Puth joins AI music creation platform Moises as Chief Music Officer by James Hanley for Music Business Worldwide 
• Apple Music launches AI transparency tags — but only if labels and distributors declare them by Murray Stassen for Music Business Worldwide 

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Recorded live at Secret Spot DTLA http://secretspotdtla.com

Cameron Ljungkull https://www.cameronljungkull.com

Augustus Watkins https://augustuswatkins.com

Cocaine Opera - Music PR https://cocaineopera.com/