Welcome to ‘Beyond The Brand'. This podcast is here to inspire you to:
💜 Embrace your uniqueness AND brilliance, then know how to share it!
By Carly Cowell
Welcome to ‘Beyond The Brand'. This podcast is here to inspire you to:
💜 Embrace your uniqueness AND brilliance, then know how to share it!
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The podcast currently has 108 episodes available.
How often do you stop and listen to your higher self? We can be so busy in business and life that the answer could well be “not often’ or “never”, even if it’s something you believe in and/ or have vowed to do more of in the past.
I’m 100% in this category, so what a treat this was not only for the podcast and in guiding you to listen to your higher self, but as a chance for me to pause and be guided to listen to mine with a ‘never been done on this podcast before’ experience of having my tarot cards read for me which was such a wonderful experience- and one that I highly recommend (see links below if you’d like to talk to Sarah and/ or book a reading).
Card reading aside, we talk about showing up as your authentic self- even when you have a fear around this depending on your niche and/ or perceived judgement around you and/ or what you do.
Brilliant guest, brilliant chat, and something completely different which I’m so happy to bring to you.
I’d love to know your thoughts on this episode!
About Sarah:
Sarah is an intuitive spiritual guide/channel who uses the Tarot to help guide those who struggle in all areas, ranging from love/relationships, discovering life purpose/mission, career/business, etc.
Sarah’s ultimate goal and focus is to empower her clients and help them learn to listen and trust themselves. They often know the answer already, receiving these readings helps to give them the confirmation/ validation they are needing.Sarah also hosts her own podcast called ‘Spirit Journey Collective’.
Find Sarah at:
Instagram: @spirit_journey_collective
Website: https://www.spiritjourneycollective.com
Book a reading: https://www.spiritjourneycollective.com/livereadings
About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.
Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!
Carly is a huge supporter and advocate of neurodiverse entrepreneurs- experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.
Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024.
If you'd love to find out more then please connect with Carly as follows:
Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com
EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content)
Support the show
Don't forget to rate and review! :-)
This week's episode is an interview with Emma Benyon, a self care and motherhood coach. Her approach to coaching and self care is so refreshing and I just love everything she shared on this episode.
Hear us talk about:
I hope you enjoy today's episode as much as I did. I would love to hear your key takeaways from the episode.
About Emma Benyon:
Emma is a Self Care and Motherhood Coach and Educator, supporting busy mums who are juggling the school run with a job and building a business with the tools to be less overwhelmed and have more balance, energy and clarity.
Over the past six years she has been working with mums and creating a wonderful community, encouraging mums to take time for themselves, to do the things they love and enjoy. Her own journey of self discovery has been a wonderful, magical experience, leading me right here to facilitating others to do the same.
She is a Level 5 Certified Coach, licensed Practical Magic Coach, NLP Master Practitioner and mBIT Certified Coach. Her mission is to support busy mums with the tools to thrive and have more time and energy for all the things they enjoy.
Website: https://emmabenyoncoaching.co.uk/
Facebook: https://www.facebook.com/EmmaBenyon.Coach
Instagram: https://www.instagram.com/emmabenyon.coach/
About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.
Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!
Carly is a huge supporter and advocate of neurodiverse entrepreneurs- experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.
Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024.
If you'd love to find out more then please connect with Carly as follows:
Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com
EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content)
Support the Show.
Support the show
Don't forget to rate and review! :-)
What lights you up? Seems like an easy question on the surface, yet if you were to sit and really think about what truly lights you up, it might feel like a trickier question to answer than it initially appears.
What lit us up in the past, might not anymore, whilst other things we loved years ago - things or places we might have forgotten about and/ or no longer make time for - could be exactly what we need to bring more joy and a sense of self connection back into our lives.
In this episode I talk you through exactly this, breaking it down into two stages:
I share my own journey plus recent realisations around what still lights me up all from a day out with my kids, plus plans to bring this in it my own business in the near future.
This is the second in what I am calling the ‘YOU & Your Journey’ mini series of solo episodes which begins from the last solo which is episode 062 ‘8 Ways to Keep the Energy Going When Your Own Energy Feels ‘Off’, all the way to Episode 070 ‘Bringing Your Quirks into Your Business & Brand… And Owning Them!’... before ending this season for the Summer holidays with a solo which brings all of these together with intention as we look at ‘Messaging, Mindset and YOU!’ (with more brilliant guest interviews in between!).
I’d love to know your thoughts on this, and especially if it inspires you to reconnect with what you love and/ or to even bring it into what you do!
About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.
Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!
Carly is a huge supporter and advocate of neurodiverse entrepreneurs- experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.
Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024.
If you'd love to find out more then please connect with Carly as follows:
Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com
EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content)
Support the Show.
Support the show
Don't forget to rate and review! :-)
What comes to mind if or when you think of PR? >>
… Celebrities, wannabee celebrities and/ or business owners being featured in the press or on tv? That PR is something you need to be fully confident to take centre stage? As something you don’t see yourself as needing just yet? Or other misconceptions there might be when it comes to what PR is and- most of all- what it gives??
Which could be exposure, authority, confidence and visibility for starters…. Most of all though, PR is the perfect way to celebrate YOU… which is what this week’s incredible guest is all about!
Jo Swann talks us through her own business journey in which she is currently celebrating her company’s 20 year anniversary, plus we chat about imposter syndrome, what PR is and isn’t, how it can boost confidence and your positioning and so much more.
Jo even brings a little disco magic to this episode which I am 100% here for (check out the video version on YouTube to see Jo’s disco lights too!)
Do check out Jo’s links below, as well as Jo’s book ‘Celebrating YOU’, PLUS visit Jo’s social media bio links for information or tickets for her upcoming PR Party event which is Friday 29th June in Leeds, Uk.
About Jo:
Jo Swann runs the award winning PR agency, Chocolate PR, championing mission led entrepreneurs, to create ripple effects with their knowledge and stories, Celebrating people & 'PR for Good'.
A best selling author and podcast host she is passionate about sharing her knowledge to help founders of small businesses, especially female entrepreneurs, and those within marginalised communities to overcome fears around getting visible as she supports them to realise having a voice in the press CAN be for them.
Check out Jo’s No.1 Podcast - https://podfollow.com/pr-powerhouse
Buy Jo’s Bestselling Book! - https://www.amazon.co.uk/Celebrating-YOU
Instagram: https://www.instagram.com/jochocpr
Website: www.chocolatepr.co.uk
Facebook: https://www.facebook.com/chocpr
About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.
Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!
Carly is a huge supporter and advocate of neurodiverse entrepreneurs- experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.
Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024.
If you'd love to find out more then please connect with Carly as follows:
Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com
EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content)
Support the show
Don't forget to rate and review! :-)
Subscriber-only episode
This month’s premium episode is something completely different yet it is super high value in terms of your wellbeing, and possibly even your productivity and confidence in how you show up too.
This accompanies bitesize episode 006 so you might want to give that a listen first where I talk you through why improving and being aware of your posture could well help you skyrocket your confidence and authority, plus how decreasing lower back pain will help you to feel better and be able to focus for longer overall.
I should say at this stage that my previous business was in fitness and wellbeing, and that I qualified as a level 4 Personal Trainer waaay back in 2012 where I specialised in Lower Back Pain strengthening and posture improvement!
So… in this episode you have a qualified, specialist personal trainer (hey I’m still qualified, I just don’t use it anymore!) take you through an actual 20 minute stretching and strengthening sequence which starts around 12 minutes; the first part of the episode is where I talk you through what we’ll be doing, what can cause lower back pain and/ or poor posture and more.
Enjoy!?
About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.
Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!
Carly is a huge supporter and advocate of neurodiverse entrepreneurs- experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.
Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024.
If you'd love to find out more then please connect with Carly as follows:
Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com
EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content) HERE to access action taking audio workshops to help you implement the very things discussed on this podcast!
Support the Show
Don't forget to rate and review! :-)
Ok so what does posture (did you just sit up straighter??) have to do with your business, brand and the way you show up?
On the surface, nothing at all! Think a little broader however, and listen to this episode of course, and you’ll discover how much improving or being aware of your posture could potentially positively impact not only your physical presence when you walk into a room or present online, but also your authority and confidence too!
Why not give this month’s bitesize episode a listen, followed by this month’s premium episode if you’d like to begin to put it into action, to find out more!
About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.
Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!
Carly is a huge supporter and advocate of neurodiverse entrepreneurs- experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.
Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024.
If you'd love to find out more then please connect with Carly as follows:
Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com
EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content) HERE to access action taking audio workshops to help you implement the very things discussed on this podcast!
Support the show
Don't forget to rate and review! :-)
After skipping just one week of my podcast, I decided to go ‘off (podcast} plan’, and straight into something which affects us all as part of running a business, and in showing up as your personal brand… our energy.
There will always be times when we feel uninspired and/ or disconnected when it comes to our business and how we show up. Whether a had a bad nights sleep, hormonal imbalances, the moon, or life throwing you an unexpected curveball… it often doesn’t take much to knock our energy enough for it to feel ‘off’.
If this happens, you might feel tempted to hide away… something i’ve felt these last few weeks due to a household of illness, half term and more.
Rather than keep the hiding going, I gave myself a loving kick up the derriere to record this episode and get back to it after just one missed week versus 18 months last time (I call that progress!).
Here I share 8 ways you can keep the energy going in your business, brand and content when your own energy feels ‘off’.
Let me know if you do any of these already, or if you give any new ones a go!
About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.
Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!
Carly is a huge supporter and advocate of neurodiverse entrepreneurs- experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.
Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024.
If you'd love to find out more then please connect with Carly as follows:
Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com
EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content) HERE to access action taking audio workshops to help you implement the very things discussed on this podcast!
Support the show
Don't forget to rate and review! :-)
I am so excited to bring you a brand new episode of something I haven’t recorded for quite some time: Book Club.
It's been a while but I'm bringing this back with a bang by chatting to the author of 'Life in Business'… Libby Langley.
We talk about the book’s overall message and vibe, plus break down key parts to talk marketing, mindset, neurodivergence and so much more.
I can't wait for you to hear this episode!
About Libby:
Libby Langley has been coaching business owners since 2011, in her unique no-BS style. She’s supported over 6,000 entrepreneurs, helping them to work less and earn more, and – above all – be truly happy in their life and business.
She is an Amazon bestselling author, and the popular podcast host of Life In Business.
Find Libby here:
Website: https://libbylangley.com
Book: https://libbylangley.com/book
Podcast: https://libbylangley.com/podcast
Instagram: https://instagram.com/libbylangley
LinkedIn: https://www.linkedin.com/in/libbylangley/
About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.
Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!
Carly is a huge supporter and advocate of neurodiverse entrepreneurs- experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.
Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024.
If you'd love to find out more then please connect with Carly as follows:
Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com
EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content) HERE to access action taking audio workshops to help you implement the very things discussed on this podcast!
Support the show
Don't forget to rate and review! :-)
Subscriber-only episode
How do you think up content ideas? Do you copy other content and make it your own, spend far too long thinking up brand new ideas, wing it by posting pretty much anything (whether strategic or not)… orrrr - the biggie - avoid posting content a lot of the time altogether?
Content can feel like such a headache, and all too often a royal pain in the ass!! It can niggle away at you, knowing you ‘should’ be posting more, when in reality you don’t have the time, energy or headspace to!
Good job I have something to help!
This month’s podcast workshop could be exactly what you need to a) put the time aside to plan b) help think up ideas and c) it might just give you new offer ideas too!
Give it a go?
You’ll need to upgrade to the premium version of this podcast to access this workshop along with previous workshops too- including the content planning workshop which this episode follows on from.
Once you’ve subscribed, we will email a game changing worksheet which accompanies this workshop too!
About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.
Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!
Carly is a huge supporter and advocate of neurodiverse entrepreneurs- experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.
Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024.
If you'd love to find out more then please connect with Carly as follows:
Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com
EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content) HERE to access action taking audio workshops to help you implement the very things discussed on this podcast!
Don't forget to rate and review! :-)
This month’s bitesize episode is just 8 minutes long yet is packed full of valuable tips to help you with content ideas… from putting more ‘YOU’ into your content to being strategic and intentional, plus I touch on messaging and different types of content too.
Check out episode 060 which compliments this episode perfectly, plus there’s this month’s premium episode 005: ‘Content Ideas’ (audio workshop) which is available via monthly subscription and talks you step by step through making the most of an idea to create several different pieces of content which could last a week, 2 weeks or even a full month.
I hope this bitesize episode inspires you to become more intentional with what you post, it might just turn your content game around! (especially combined with the content planning and content ideas premium workshops too!)
About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.
Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!
Carly is a huge supporter and advocate of neurodiverse entrepreneurs- experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.
Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024.
If you'd love to find out more then please connect with Carly as follows:
Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com
EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content) HERE to access action taking audio workshops to help you implement the very things discussed on this podcast!
Support the show
Don't forget to rate and review! :-)
The podcast currently has 108 episodes available.