In this episode of Beyond the Bulldog, we talk with Gerard Heller, president of Spartan Enterprise Inc., about what it takes to build — and sustain — a specialized local hauling business from scratch. From humble beginnings with a single truck to operating a full fleet across North Carolina, Gerard shares his experience navigating growth, managing seasonal slowdowns, and maintaining a reputation built on reliability, safety, and relationships. You'll hear stories of mentorship, maintenance, and the gritty reality of life in the dirt.

You’ll learn:

Whether you're a seasoned fleet owner or just starting out, this conversation is full of real-world insight and hard-earned lessons from someone who’s lived every side of the business.

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Check Out Antique Truck Club: https://www.antiquetruckclub.org/

Visit the Mackshop to use your discount code: https://mackshop.com/

Book a virtual truck tour! https://www.macktrucks.com/live-tour/

In this episode of Beyond the Bulldog, we sit down with Wesley Burleson, Digital Media and Events Manager at Mack Trucks, to explore the intersection of storytelling, training, and team development in the trucking industry. Wesley shares how compelling stories power everything from product videos to technician training.

He also walks us through the evolution of Mack Masters — a hands-on, high-energy global competition designed to sharpen skills and celebrate excellence across service, parts, and warranty roles. From comic books to pro wrestling themes, discover how creativity and competition keep Mack’s training programs both engaging and effective.

You’ll learn:

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What's next?

Check Out Mack Masters: https://www.mackmasters.com/

Visit the Mackshop to use your discount code: https://mackshop.com/

Book a virtual truck tour! https://www.macktrucks.com/live-tour/

In this episode of Beyond the Bulldog, we sit down with Leigh Killam, Aftermarket Product Manager at Mack Trucks, to go behind the scenes of the parts and service strategies that keep trucks — and businesses — running. From filtration and fluids to crash parts, upgrades, and lifecycle planning, Leigh shares what it takes to support uptime from day one to year ten.

You’ll learn:

Whether you're in the cab, behind the counter, or turning a wrench, this episode offers a firsthand look at how smart planning and dedicated support keep the industry moving.

📍 Watch now and don’t forget to like, comment, and subscribe to stay connected with Beyond the Bulldog.

What's next?

Visit the Mackshop to use your discount code: https://mackshop.com/

Book a virtual truck tour! https://www.macktrucks.com/live-tour/

In this episode of Beyond the Bulldog, we’re joined by Conal Deedy, Director of Commercial Telematics at Mack Trucks. Conal defines telematics in practical terms and explains how businesses can harness this data to increase profits, optimize routes, and stay ahead on maintenance. Whether you're managing a few trucks or a national fleet, this conversation offers real-world insights into how Mack’s connected technology helps you run smarter, more efficient operations.

What's next?

Book a virtual truck tour! https://www.macktrucks.com/live-tour/

In our debut episode of Beyond the Bulldog, we sit down with Allen Zadeh, Mack Trucks’ Design Director and the visionary behind the bold new look of our latest truck. Allen shares the inspiration, challenges, and deep brand thinking that shaped every curve, line, and feature of this groundbreaking design. From sketches to steel, hear how Mack’s design legacy evolves to meet the future of trucking — without compromising the legacy.