Behind every great record is someone obsessed with sound.

In this episode of Beyond The Hustle, Hector Garcia sits down with Dove Award–winning and Billboard #1 charting audio engineer Brandon De La Garza to break down what really happens behind the studio glass.

From working with major artists to teaching the next generation of engineers, Brandon shares two decades of hard-earned knowledge about sound, discipline, and the music industry.

Most artists don’t fail because they lack talent.
 They fail because they lack direction, discipline, and the courage to outgrow comfort.

In this episode of Beyond The Hustle, Hector sits down with Franky Cardona—a Houston artist who turned creativity into a career without selling his soul.

Franky opens up about the invisible years, the pressure that comes with being seen, and the hard truth about why so many artists stay stuck. This isn’t a highlight reel. It’s a real conversation about discipline, money, identity, and what it actually costs to build a life through art.

If you’re an artist, creative, or entrepreneur trying to figure out:

This episode is for you.

Franky’s story proves that success doesn’t come from hype—it comes from execution, consistency, and choosing growth over familiarity.