In this episode of Beyond the Influence, host Tueré Rodriguez sits down with former NFL running back, Delaware State Hornets coach, and Washington’s 80 of All Time Clinton Portis to discuss everything from lessons on perseverance and hard work to the world of brand partnerships and endorsements.

Portis discusses his journey from the gridiron to the sidelines – before, during, and after his NFL career –  what he looks for in brand partnerships, and his take on NCAA athletes profiting off their name, image, and likeness (NIL) through endorsements. He provides his insights as well as his advice for the next generation of elite athletes.

The post Beyond the Game: Clinton Portis on Perseverance, Brand Partnerships, and the Future of NIL appeared first on BBB National Programs.

In the debut episode of the Beyond the Influence podcast, host Tueré Rodriguez sits down with Martin Bowier, Director of Influencer & Talent Marketing for the National Football League (NFL) to talk about the evolving world of influencer marketing. Bowier discusses his journey to his current role, working with incredible talent to advance the mission of the NFL, and the importance of transparency, authenticity, and brand responsibility in influencer marketing.

Bowier speaks about the “box” influencers can sometimes find themselves within, whether regulatory or brand-directed, and encourages influencers to find ways to be creative within that space.

—

Follow the podcast on Instagram: https://www.instagram.com/beyondtheinfluence_podcast/

Subscribe to be alerted when new episodes drop: https://connect.bbbprograms.org/beyond-influence

Follow BBB National Programs on LinkedIn: https://www.linkedin.com/company/bbb-national-programs

The post Tackling Influencer Marketing appeared first on BBB National Programs.

On April 15, the first episode of Beyond the Influence, the brand new podcast from BBB National Programs, drops – hosted by Tueré Rodriguez. Check out the trailer for an exclusive sneak peek at our incredible guests, their candid conversations, insider knowledge on influencer marketing and endorsements, and advice for the next wave of influencers.

Guests this season include…

– Martin Bowier, Director of Influencer & Talent Marketing, NFL

The post Beyond the Influence [Podcast Trailer] appeared first on BBB National Programs.