For over 2 decades, Pat Miller‘s favorite part of strategizing and positioning events with radio stations and digital brands like WTMJ and WKTI in Milwaukee has been bringing big ideas to life. Through Idea Coach, Pat helps small businesses find clear and competitive advantages to grow through understanding their audience, authentically connecting with them, and getting the attention needed to drive sales. This episode is sure to create an “Aha!” moment for business owners listening in.

Starting a company and building a brand are two very different activities, however, they go hand-in-hand to creating a successful business. Paige Weslaski of Image Management shares what inspires her to impart her knowledge of social media marketing and provides tips for corporate branding. Recorded remotely during the COVID-19 quarantine, Paige stresses customer perception of your business and the importance of public awareness.

Running a business is both rewarding and risky. Paul Kraemer, Vice President of Commercial Sales for The Starr Group, opens the door to MORE reward and LESS risk for employers — and employees — with this conversation about group Captive programs. In the field for more than 3 decades, Paul will share how he was invited into the insurance industry by founder of the agency, Robert Starr. This is a educational and entertaining episode!

Volatile social climate fills the media today, yet in the background a great deal of good continues throughout our community. Brian Sonderman Executive Director of Milwaukee Habitat for Humanity discusses how the HFH is bringing people together to build homes, community and hope. A life-long Milwaukee-area resident, Brian shares his journey to HFH and his family’s “hands on” level participation. This episode is certainly a beacon of light!

Marco Briceno — Personal Risk Consultant for The Starr Group — will talk about the often overlooked details of business and homeowners’ insurance policies that can save — or sink — a person’s professional and personal assets. Marco shares his own journey into the world of Personal Insurance, and introduces “White Glove”, The Starr Group’s newsletter for High Value Homes.

The COVID-19 Lockdown had many people are yearning for more living space. Home buying/selling has picked up as more people are searching for stand alone dwellings with yards for gardening and relaxing. Tony and Charisse Giangreco of Mindright Realty will be sharing how they help their customers find the right home for them… as well as a few charming stories about their partnership!

Ever wonder about the blooming hospitality scene in Downtown Milwaukee? Sam Emery of Merriment Social will talk about his journey into restaurant entrepreneurship and the growing business opportunities in our beloved city! This is a mouth-watering conversation!

The nuances of Occupational/Workplace Safety shift as technology advances or personnel changes. Who’s training the new hires on proper procedures? What kind of records are being kept? Ron Humphreys, owner of Employee Risk Management Specialists — and exclusive Consultant for The Starr Group — will talk about these things and more to ensure Safety is paramount in your organization. Ron talks about the safety manual he authored … as well as the novel he penned on the side!

Brad Zepecki joins us to discuss technology in Milwaukee and his passion for “Code The Way” which partners with high schools and technology companies to offer students advanced computer science training and real-world job experiences working on projects that benefit local nonprofits and increases certified computer science teachers, contributing to the computer science talent base. You do not want to miss this episode!

How soon is too soon to talk to your kids about money? Melinda Wilke, Wealth Management Advisor for Wilke Wealth & Investment Planning gives great insights to college planning as well as practical steps to retirement planning.