BeyondSaaS

BeyondSaaS

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BeyondSaaS episodes

  • Tech Growth is About 3 Things: People, People, People | Nancy Lyons on BeyondSaaS Ep 035

    In this episode, Jason Niedle speaks with Nancy Lyons, co-founder of Clockwork, about the importance of people in driving tech growth. They discuss the challenges of diversity in tech, the significance of a people-first approach in business, and the evolving landscape of growth strategies. Nancy shares insights on navigating change, embracing AI, and the future of work, emphasizing the need for organizations to focus on their culture and the well-being of their employees.

     

    Chapters

     

    00:00 Introduction to Nancy Lyons and Clockwork

    02:05 The Importance of Diversity in Tech

    03:09 Culture Fit vs. Contribution

    05:34 Clockwork's Approach to Change Enablement

    08:11 Navigating Traditional Industries

    14:55 The Role of Storytelling in Business

    16:40 Growth Strategies and Challenges

    22:20 The Impact of AI on Business

    24:49 Future Trends in Work Culture

    27:27 Conclusion and Resources

     

    Takeaways

     

    ·       People drive tech growth, not just technology itself.

    ·       Diversity in tech is still a significant challenge.

    ·       Culture fit should not mean hiring people who look like us.

    ·       Self-awareness is crucial in hiring practices.

    ·       Comfort zones can hinder growth and innovation.

    ·       Clockwork focuses on change enablement in tech projects.

    ·       Building relationships is key to successful partnerships.

    ·       Storytelling is essential for demonstrating value to clients.

    ·       AI is a tool that can enhance work, not replace it.

    ·       Organizations must prioritize employee well-being over shareholder value.

     

    Sound Bites

     

    "Culture fit means looks like me."

    "Is growth success?"

    "It's a chemistry, not a size."

     

    Keywords

     

    tech growth, people first, diversity in tech, AI, business strategy, leadership, company culture, change management, growth strategies, women in tech

    29 min
  • The “Mission Over Metrics” Growth Strategy | Autumn-Kyoko Cushman on BeyondSaaS Ep 034

    In this episode, Jason Niedle interviews Autumn Kyoko-Cushman, CEO of ShiftRx, discussing the intersection of hypergrowth and mission-driven companies. They explore the challenges women face in tech, the importance of addressing healthcare provider shortages, and the innovative solutions ShiftRx is implementing to improvestaffing in the healthcare sector. Autumn shares insights on growth strategies, key performance indicators, and the importance of authenticity and continuous learning in leadership.

     

    Chapters

     

    00:00 Introduction to Hypergrowth and Mission-DrivenCompanies

    00:32 Challenges for Women in Tech and Leadership

    04:32 ShiftRx: Addressing Healthcare Provider Burnout

    07:24 Navigating the Complex Healthcare Landscape

    15:00 Understanding Diverse Customer Profiles

    16:25 Growth Metrics and Impact of ShiftRx

    17:56 Creative Marketing Strategies for Engagement

    21:37 Empathy in Marketing and Product Development

    23:34 Growth Goals and Strategic Planning

    25:05 Overcoming Challenges in Healthcare Systems

    25:58 The Reality of Leadership and Vulnerability

    28:03 Authenticity and Continuous Learning in Business

    30:09 Navigating Chaos and Future Trends

     

    Takeaways

     

    ·       Autumn emphasizes the importance of validating business ideas through real conversations, not just friendlyaffirmations.

    ·       Women in tech face significant funding challenges, with less than 2% of female co-founding teams securing venturecapital.

    ·       The mission behind ShiftRx is deeply personal, stemming from experiences with burnout in healthcare.

    ·       Technology solutions should aim to reduce administrative burdens on healthcare providers, not just add more apps.

    ·       ShiftRx has prevented over 15,000 medication errors in its short existence, showcasing its impact on patientsafety.

    ·       Growth metrics for ShiftRx focus on user engagement and satisfaction rather than just revenue.

    ·       Building a strong team and fostering a culture of continuous learning is crucial for success.

    ·       Authenticity in leadership involves admitting uncertainty and being open to learning from others.

    ·       Networking and building genuine relationships are key to navigating the healthcare industry.

    ·       The healthcare sector is undergoing a tech revolution, with opportunities for innovation in staffing and provider support.

     

    Sound Bites

     

    "Women are often underfunded."

    "Nobody needs another app."

    "We have to do something."

     

    Keywords

     

    hypergrowth, mission-driven, women in tech, healthcare staffing, ShiftRx, burnout, technology solutions, growth strategies, venture capital, healthcare innovation

    38 min
  • Partnerships and The Push to Scale | Vahid Kolahdouzan on BeyondSaaS Ep 033

    In this episode, Jason Niedle interviews Vahid Kolahdouzan, co-founder and COO of JIBB, discussing how technology, particularly AI, can enhance human connections and transform business practices. Vahid shares insights on the importance of whiteboards in fostering innovation, the role of AI in streamlining processes, and the growth strategiesJIBB employs through partnerships, particularly with Cisco. The conversation also touches on navigating market challenges and the future of AI in business.

     

    Chapters

     

    00:00 Introduction to Jib and Vahid Kholedouzan

    03:06 The Power of Whiteboards in Innovation

    04:28 Leveraging AI for Enhanced Creativity

    06:09 Understanding Jib's Unique Offerings

    06:41 The Future of AI and Business Transformation

    12:36 Growth Strategies and Partnerships

    15:22 Navigating Challenges in Enterprise Sales

    20:23 Marketing and Awareness Strategies

    21:34 Adapting to Market Trends and Uncertainties

    23:14 Conclusion and Future Outlook

     

    Takeaways

     

    ·       Technology can empower human connections.

    ·       The whiteboard fosters rigorous and transparent communication.

    ·       AI can significantly reduce the time needed for product development.

    ·       JIBB's platform digitizes analog surfaces for hybrid meetings.

    ·       Partnerships are crucial for JIBB's growth strategy.

    ·       Cisco's partnership provides access to a vast network of customers.

    ·       Awareness within partner organizations is key to sales success.

    ·       Federal agencies are seeking on-prem solutions for security reasons.

    ·       AI agents will revolutionize task completion in the future.

    ·       JIBB aims to automate mundane tasks to enhance creativity.

     

    Sound Bites

     

    "We add unique value to all these cameras."

    "Awareness is the big key to growth."

    "You can find us at www.jibb.ai."

     

    Keywords

     

    technology, AI, human connections, business transformation, growth strategies, partnerships, JIBB, innovation, productivity, market trends


    Join the Free Early Access Waitlist and Be Among the First to Try It: https://www.jibb.ai/beyond-saas.html

    25 min
  • You Don’t Need a New Website, You Need Results | Becky Newhook on BeyondSaaS Ep 032

    In this episode of BeyondSaaS, Jason Niedle speaks with Becky Newhook, Marketing Director of Metron, about the importance of results-focused marketing. They discuss thechallenges women face in tech, the murky waters of the marketing industry, and how Metron aims to provide integrity and transparency in their services. Beckyshares her journey in founding Metron, the common mistakes companies make in marketing, and the importance of building relationships with clients. They also touch on the tools and strategies that can help businesses grow in acompetitive landscape.

     

    Chapters

    00:00 Introduction to Results-Focused Marketing

    01:49 The Gender Gap in Tech and Marketing

    03:27 Understanding Metron's Mission and Values

    09:47 The Journey of Founding Metron

    13:48 Common Mistakes Companies Make in Growth

    17:38 Tools and Strategies for Effective Marketing

    18:48 The Importance of Relational Marketing

    21:51 Navigating turbulent times

    23:45 Conclusion and How to Connect with Metron

     

    Takeaways

     

    ·       Being authentic is crucial for success in business.

    ·       The marketing industry often over-promises and under-delivers.

    ·       Integrity and transparency are key values for Metron.

    ·       Website changes should not be charged hourly for basic updates.

    ·       Building relationships with clients leads to long-term success.

    ·       Many companies make mistakes by trying to do marketing themselves.

    ·       Understanding data analytics is essential for marketing success.

    ·       Clients should track their leads to understand their ROI.

    ·       Local support and community engagement are becoming increasingly important.

    ·       Adapting to changes in technology and consumer behavior is vital for growth.

     

    Sound Bites

     

    "The website's a means to an end."

    "You need to track your leads."

    "It's all about local support."

     

    Keywords

     

    results-focused marketing, women in tech, Metron, SEO, marketing strategies, business growth, client relationships, marketing tools, digital marketing, marketing mistakes

    25 min
  • You’re Doing it Wrong if You’re Just Selling Services | Mike LaVista on BeyondSaaS Ep 031

    In this conversation, Jason Niedle speaks with Mike LaVista, founder and CEO of Caxy Interactive, about the transformative role of AI in business growth and innovation. They discuss the importance of understanding client needs, the shift from service-based to results-oriented consulting, and the evolving landscape of sales strategies. Mike shares insights on the challenges and opportunities presented by AI, emphasizing the need for businesses to adapt and rethink their approaches to remain competitive. The discussion also touches on the significance of founders in driving change and the importance of aligning incentives for better outcomes.Chapters00:00 Introduction to AI and Innovation in Business01:40 The Role of AI in Software Development06:00 Caxi's Approach to Consulting and Problem Solving12:51 The Evolution of Consulting: From Services to Results18:16 Building Strong Client Relationships19:09 Aligning Interests for Growth20:44 The Founder’s Perspective on Business Growth21:15 Overcoming Sales Challenges23:04 There's Money, There's Time, and There's CHANGE26:00 Embracing AI for Future GrowthTakeaways•AI tools are evolving, but human input is still essential.•Businesses must adapt to the new baseline set by AI capabilities.•Consulting should focus on solving significant problems, not just minor fixes.•The role of a founder involves understanding all aspects of the business.•Sales strategies must evolve to align with client needs and expectations.•Building strong relationships with clients leads to repeat business.•AI can help identify new opportunities and streamline processes.•The future of business will require innovative thinking beyond traditional methods.•Change is necessary for growth, even if it feels risky.•Aligning incentives can lead to better outcomes for both clients and consultants.Sound Bites"AI is going to write all the marketing content.""It's all about picking the right problem.""We have to change this idea that we've always had."KeywordsAI, digital transformation, business growth, consulting, technology, sales strategies, innovation, leadership, Caxy Interactive, Mike LaVista

    31 min
  • You Can’t Scale Without These 6 CEO Skills | Michael Caito on BeyondSaaS Ep 030

    In this episode, Jason Niedle interviews Michael Caito, CEO of MAP Consulting, discussing the essential qualities of successful CEOs, common mistakes in leadership, and theimportance of systems and processes in business growth. Caito shares insights from his extensive experience working with CEOs and highlights the significance of having a clear vision, effective communication, and accountability withinorganizations. The conversation also touches on the constraints to growth and the necessity of taking time for strategic thinking.

     

    Chapters

     

    00:00 Introduction to Michael Cato and MAP Consulting

    02:29 The Importance of Peer Networks for Entrepreneurs

    07:43 Transitioning from Entrepreneur to CEO

    09:51 The Role of MAP in Business Growth

    12:33 Challenges of Leadership and Strategy

     

    Takeaways

     

    ·       Successful CEOs balance involvement and delegation.

    ·       Empowering teams is crucial for effective leadership.

    ·       Common mistakes include lack of systems and processes.

    ·       Leaning into industry associations can drive growth.

    ·       Regular performance reviews are essential for accountability.

    ·       Think time is vital for strategic decision-making.

    ·       Healthy paranoia helps CEOs anticipate challenges.

    ·       Personal well-being impacts professional performance.

    ·       Building trust within teams fosters open communication.

    ·       Understanding constraints is key to overcoming challenges.

     

    Sound Bites

    "You're a CEO of CEOs."

    "You can't be a part-time CEO."

    "You have to have a plan."

     

    Keywords

    CEO traits, leadership qualities, business growth, management systems, entrepreneurial mindset, commonmistakes, think time, constraints to growth, MAP Consulting, Michael Caito

    35 min
  • Season 2 of BeyondSaaS Starts Now!

    Welcome to Season 2 of BeyondSaaS!

    BeyondSaaS is the podcast for CEOs, founders, and growth leaders at mid-stage B2B SaaS and AI companies—especially those navigating the $10M–$50M growth plateau.

    Each episode features real conversations with tech leaders on how they’re scaling past Series B/C, with topics like:

    • Lead generation & demand gen that actually works
    • Sales & marketing alignment- Customer experience powered by AI
    • Breaking through revenue plateaus
    • Strategic growth insights from the front lines


    New episodes every Tuesday and Thursday (and sometimes in-between!)—available on YouTube, Spotify, Apple Podcasts, and more.

    Learn more and get our free growth report at: tethos.com/podcast

    2 min
  • The Startup Where Client Churn is The Goal | Osama Hyder on BeyondSaaS Ep 029

    In this conversation,Osama Hyder, founder of Duniya Health, discusses the intersection of technology and healthcare, particularly in the realm of cancer care. He shares insights on how Duniya Health aims to simplify the treatment process for cancer patients through an AI-enabled platform. The discussion covers various aspects of running a startup, including business strategy, customer acquisition, the importance of AI, and the challenges of marketing in the healthcare sector.Osama emphasizes the need for robust privacy measures and the importance of understanding customer needs in order to drive growth and improve patient outcomes.

     

     

    Chapters

     

    00:00 Introduction to Duniya Health and Its Mission

    02:14 The Journey of a Startup Founder

    04:05 The heart of the role of a CEO

    05:23 Growth Strategies and Revenue Models

    11:18 Navigating Challenges in the Healthcare Space

    12:17 Constraint to growth

    16:04 Lessons Learned from the Startup Journey

    17:43 The Role of AI and ML in Healthcare

    23:24 Advice for Aspiring Entrepreneurs

    24:42 Navigating turbulent times

    28:06 Final Thoughts and Future Directions

     

    Takeaways

     

    ·       Duniya Health aims to unify multiple healthcare apps into one platform.

    ·       AI and ML are crucial for managing cancer treatment effectively.

    ·       Understanding customer needs is vital for business success.

    ·       Establishing a willingness to pay is essential for startups.

    ·       Privacy and data management are critical in healthcare.

    ·       Meeting patients where they are enhances user experience.

    ·       Marketing strategies must adapt to different audiences.

    ·       Long hours should be paired with effective strategy for success.

    ·       Building trust with users is key in healthcare applications.

    ·       Continuous learning from user feedback is important for growth.

     

    Sound Bites

     

    N/a

     

    Keywords

    Duniya Health, cancer care, technology, AI, healthcare marketing, startup growth, patient support,data privacy, business strategy, customer acquisition

    31 min
  • Barriers, Trust, and Growth | Ibrahim Adepoju on BeyondSaaS Ep 028

    In this episode of Beyond SaaS, Jason Niedle interviews Ibrahim Adepoju, CEO of Tyms, an AI-powered accounting platform. They discuss the importance of building trustin tech companies, the evolution of Tyms in simplifying accounting for non-accountants, and the challenges of gaining user trust in accounting software. Ibrahim shares insights on growth strategies, understanding customerprofiles, and overcoming constraints in the competitive accounting space. He emphasizes the need for tech leaders to focus on building for the people and the role of AI as an assistant in the future of technology.

     

    Chapters

    00:00 Building Trust in Tech Companies

    05:57 Innovating Accounting with AI

    08:08 Growth Strategies and Challenges

    16:01 The Future of AI and Its Impact

     

    Takeaways

    ·       Building trust is essential for tech companies.

    ·       Listening to users is key to engagement.

    ·       Simplifying accounting can help non-accountants.

    ·       User acquisition is easier with organic channels.

    ·       Retention is crucial for growth in AI startups.

    ·       Understanding customer profiles helps tailor solutions.

    ·       Overcoming growth constraints requires strategic positioning.

    ·       Tech leaders should prioritize user needs over features.

    ·       AI should be viewed as an assistant, not a replacement.

    ·       Persistence and visibility are important for success.

     

    Sound Bites

    "Tell me and I will forget."

    "Accounting is definitely hard."

    "We need to maintain retention."

     

    Keywords

    trust, tech growth, accounting software, AI, customer engagement, business strategy, startup challenges, user retention, financial technology, innovation

    21 min
  • It’s Not an AI, It’s an Evolution | Jasmeet Sraw on BeyondSaaS Ep 027

    In this episode, Jason Niedle talks with Jasmeet Sraw, head of growth at Insite AI, about how AI solutions can transform business operations and drive growth. They discuss theimportance of believing in the products being sold, the role of Insite AI in connecting various business functions, and the differences between enterprise and SMB sales. Jasmeet emphasizes the need for a startup mindset, the significance of relationships in business, and how AI can enhance speed to insights and information. The conversation also touches on planning for future changes in the industry and the importance of adapting to evolving technologies.

     

    Chapters

    00:00 Introduction to AI in Business Growth

    02:11 Understanding Insight AI's Role

    03:49 Connecting Data Across Business Functions

    08:35 Navigating Enterprise vs. SMB Sales

    10:15 Balancing Revenue Streams and Growth

    13:31 The Startup Mindset in a Growing Company

    14:30 Expanding Services Within Existing Clients

    18:07 Proactive Decision-Making with AI

    20:32 Leveraging Network Effects in Marketing

    21:49 Personalized Sales Strategies

    23:33 Feedback Loops and Iterative Improvement

    23:54 Defining Constraints and Flexibility

    25:49 Showcasing Customer Impact

    26:25 Adapting Sales and Marketing Strategies

    27:41 Constant Feedback Mechanisms

    29:29 Building Relationships for Growth

    30:09 AI's Role in Speeding Insights

    34:01 Navigating Evolutionary Changes in Technology

    36:46 Embracing Evolution Over Revolution

     

    Takeaways

    ·       Believe in what you are doing or selling to your customers.

    ·       Insite AI is purpose-built for consumer industries.

    ·       Everything in an organization is connected.

    ·       Balancing revenue streams is crucial for growth.

    ·       Maintaining a startup mindset is essential for innovation.

    ·       Growth goals should focus on expertise and customer expansion.

    ·       Internal growth opportunities can be more effective than external ones.

    ·       Sales and marketing strategies should leverage personal connections.

    ·       It's okay to fail and learn from mistakes.

    ·       Building relationships is key to long-term business success.

     

     

    Sound Bites

    "Believe in what you are doing."

    "It's a balancing act."

    "It's okay to fail."

     

    Keywords

    AI, business growth, Insite AI, sales strategies, enterprise sales, SMB sales, customer relationships, predictive analytics, marketing, technology

    39 min

About BeyondSaaS

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BeyondSaaS helps mid-stage B2B tech leaders break through growth plateaus and scale toward next-level funding or an exit. Featuring insights from SaaS, AI, cybersecurity, and B2B data leaders, we…