172 - In this episode, our brilliant Lead Strategist, Andrea Pohlmann, sits down with our hosts, Vira and Andriy, to discuss the most effective Black Friday & Cyber Monday email marketing strategies.

Watch the full video here! 

You’ll Learn

• Andriy’s thoughts on BOGO deals
• Different ways to organize a BOGO sale
• Andrea’s take on mystery discounts for BFCM
• The right way to incorporate Gift Guides into your BFCM emails
• Tiered discounts and how to use them for BFCM

Resources Mentioned in This Episode

• Fowium Whatsapp Channel - Join and Have Your Questions Answered in our next episode
• #171. Boost Sales Without Discounts: Our Foolproof Strategies
• Eurovision Song Contest
• Kalush Orchestra
• RSVLTS
• Shopify
• The Best Strategy I Ever Saw
• Chubbies Shorts - Proper Length Men's Shorts & So Much More
• Sephora: Makeup, Skincare, Fragrance, Hair & Beauty Products
• Clinique | Dermatology Skincare, Makeup, Fragrances & Gifts
• Sticker Mule
• Leave an Apple review & get a Flowium gift
• Send us your email marketing questions

Claim your free email marketing audit!