Search engine optimization (SEO) is all about making your business easy to find online. In this episode, we break down SEO basics for entrepreneurs and small business owners. We share tips to improve your digital footprint and actionable steps to attract your audience (without the complicated jargon.)

Here are links to the tools we talk about in the show:

Google Search Console: search.google.com/search-console/about
Page Speed: pagespeed.web.dev

semrush.com

A brand is more than a logo and catchy tagline. In this episode, we talk through the elements that make up a memorable brand, from your company’s color scheme to its values and identity. Whether you’re building a brand from the ground up or refining your existing brand, use our blueprint to strategically map out your unique brand.

Learn how to craft emails your customers will actually want to open, read, and click. In this episode, we’ll cover the essentials of email marketing, from building your list, scheduling send times, and segmenting your audience and offers.

You’ve picked your social media platforms—now it’s time to create a strategy that actually works. In this episode, we’ll show you how to set goals, plan your content, and build a social media approach that drives results for your business.

Here are links to some of the tools and schedulers we talk about in the show:

Hootsuite - https://www.hootsuite.com/

Buffer - https://buffer.com/

Sprout Social  - https://sproutsocial.com/

Canva Pro - https://www.canva.com/

SocialBee - https://socialbee.com/

Sendible - https://www.sendible.com/

And of course, the Ric Flair woo -  https://www.youtube.com/watch?v=_0t6llGkBLo

Not every social platform is the right fit for your business. In this episode, we’ll help you figure out where your audience is, what platforms align with your goals, and how to focus your efforts for maximum impact.

Is starting a blog worth the effort for your business? In this episode, we dive into what a blog really does, how it works, who benefits from it, and how to decide if it’s the right move for your business.

In this episode, we’re breaking down how to set smarter (and SMART), achievable resolutions that turn into real outcomes for your business. Tune in for a framework for deciding on business resolutions , practical tips on goal setting, measuring your success periodically, and being ready to pivot as you go.

Get to know the stories behind the voices of Big Bad Marketing! In this episode, we share our journey from freelance hustle to full-blown agency life and how our passion for helping businesses grow drives everything we do. Whether you’re a business owner looking for marketing partners or just curious about who’s behind the mic, this one’s for you!

In this episode, we dive into the relevance of business cards in 2025, explore how to make them work smarter with QR codes, and share tips on when and where they still shine. 

Stop scrambling and start planning. In this episode, we dive into why an annual marketing calendar is a must for any entrepreneur and how it can transform your business. Learn how to map out your marketing strategy so you’re ahead of the game, not playing catch-up.