The B2B Revealed Podcast

Big Data Ethics: Math Responsibly


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Big data can be used to create a powerful supporting argument for nearly anything. Wielded foolishly or maliciously, the potential for harm is great.

Given this, it has never been more important to use math responsibly.

That’s the core premise of “Weapons of Math Destruction: How Big Data Increases Inequality and Threatens Democracy” by Cathy O'Neil. The book demonstrates the importance of looking critically at big data analytics. Especially now that analytics increasingly sway the decisions made by powerful institutions such as business, technology, and government. I highly recommend this book for anyone who leverages big data and/or works in tech.

What makes the book great?  What are the major themes? What are the key takeaways?  Listen to this podcast to find out!

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The B2B Revealed PodcastBy Sean Campbell

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