Big Fun, Small Business: An audio sketchbook for building a business that feels good

Kellita Maloof, a conscious burlesque mentor who captivated me through her TED Talk and documentary, is joining me on the podcast to share how she guides women to show up as their true selves, bringing vulnerability and raw power to the stage. She advocates for a delicate balance, urging us to utilize our thoughts as tools to support our aspirations and emotions, rather than letting them restrain us.

In this episode, Kellita and I talk about:

• Rebrand like a boss! Deanna's take on picking personality over norms
• Get inside the glittery world of burlesque as Kellita unravels the emotional thread between performers and the audience.
• When you stop seeking approval and start feeling alive you start reclaiming your sparkle!
• Go to: deannaseymour.com/authentic-content-creation/ or the full show notes & transcripts

🎄 We'd love for you to join us at the Playhouse Christmas Party!
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🏠 Check out The Playhouse: A space for cool humans who happen to have businesses at jointheplayhouse.com

What would you do if you woke up one day and your social media accounts were *poof* gone? What would happen to your business? 

When Kathleen Oh was deleted from Instagram, with no customer service to call, and no one to help her recover the account, she was scared and hurt. As creators, we often think that it is a mutualistic relationship between us and algorithms, but the truth is everyone on social media can disappear from the platform in a second, and if you have built your business on these platforms that can be a scary thing! (Just think of the great March 2024 social media outage that had influencers shaking for a few hours😶‍🌫️)

In this episode, Kathleen and I talk about:

• Social media fatigue and burnout
• Substack to the rescue!
• Mental health prioritization over financial gain
• Community engagement and trust
• Go to:  deannaseymour.com/kicked-off-instagram/  for the full show notes & transcripts

🎄 We'd love for you to join us at the Playhouse Christmas Party!
jointheplayhouse.com/christmas-party

📲 Grab the FREE Static 9 Grid Planner:
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🏠 Check out The Playhouse: A space for cool humans who happen to have businesses at jointheplayhouse.com

Are you tired of hearing the same old "be consistent" advice? I have mapped out 5 fresh reasons why consistency can benefit YOU as a content creator. Spoiler: It's not just about making the algorithm happy. Learn how consistency can build trust, strengthen your brand identity, clarify your messaging, establish your expertise, and even give you the push you need to grow as a content creator. Tune in and discover the unexpected perks of staying consistent with your content schedule.

In this episode, I talk about:

• Finding Joy in Content Creation
• Thought Mentorship
• Consistency for Content Creators
• Go to:  deannaseymour.com/consistent-content-schedule/  for the full show notes & transcripts

🎄 We'd love for you to join us at the Playhouse Christmas Party!
jointheplayhouse.com/christmas-party

🙅‍♀️ Grab the FREE Anti-Elevator Pitch Guide:
deannaseymour.com/anti-elevator-pitch

🏠 Check out The Playhouse: A space for cool humans who happen to have businesses at jointheplayhouse.com

Kacey Hayes shares her best tips on how to achieve the ultimate goal of podcast pitching... How can I make it as easy as possible for them to say yes in a short amount of time?

Check out this episode for juicy details about one-sheets, personalizing pitch emails, setting up a Spotify playlist, creating collaborative relationships, and discussing how to approach pitches when you're just starting! Whether you're a seasoned podcaster or just getting started, this episode is filled with some great advice for everybody.

In this episode, Kacey and I talk about:

• Perfecting your one sheet and making your pitch stand out in a crowded inbox.
• Crafting the perfect pitch email so it's easy to read, and helps connect with the host.
• Start small, think big! Kacey breaks down the elusive nature of audience size
• Reflecting on past experiences – Deanna shares her insights on being unprepared for high-profile opportunities and the importance of feeling comfortable and prepared for any opportunity.
• The impact of a Spotify playlist – a fun trick on how to boost your credibility
• Go to:  deannaseymour.com/podcast-pitch-strategy/ for the full show notes & transcripts

🎄 We'd love for you to join us at the Playhouse Christmas Party!
jointheplayhouse.com/christmas-party

📲 Grab the FREE Static 9 Grid Planner:
deannaseymour.com/planner

🙅‍♀️ Grab the FREE Anti-Elevator Pitch Guide:
deannaseymour.com/anti-elevator-pitch

🏠 Check out The Playhouse: A space for cool humans who happen to have businesses at jointheplayhouse.com

Adrienne Kmetz is a content creator who is constantly learning and adapting to the wild world of search engine optimization. She understands the importance of speaking the language of the user and creating fresh, valuable content that effectively answers their questions.

Ready to level up your SEO game? In this convo with Adrienne Matz, we debunked some common myths and shared valuable insights to help you crush it in the digital world. Here are 3 of the myths of SEO that we talked about, all of which I totally had myself believing about search engine optimization. So, if you're anything like me, now is the time to stop avoiding keywords and start making Google your BFF instead of an awkward algorithm.

In this episode, Adrienne and I talk about:

• Unveiling 3 SEO Myths
• Elevating User Experience
• Reimagining Content Creation
• Go to: deannaseymour.com/beginner-seo/ for the full show notes & transcripts

🎄 We'd love for you to join us at the Playhouse Christmas Party!
jointheplayhouse.com/christmas-party

📲 Grab the FREE Static 9 Grid Planner:
deannaseymour.com/planner

🙅‍♀️ Grab the FREE Anti-Elevator Pitch Guide:
deannaseymour.com/anti-elevator-pitch

🏠 Check out The Playhouse: A space for cool humans who happen to have businesses at jointheplayhouse.com

Christina Torres is a copywriter who is all about finding your vibe and bringing a true voice to her work. Stop typing like a robot and listen to some great tips from Christina on how to sound like you, and find your voice! Finding your voice is not just about writing how you speak. It's about understanding the impact your voice has, the resonance it creates, and the connection it forms with your audience. We all have friends who we think are hilarious, inside jokes and giggles galore, but it doesn't necessarily translate to everyone. Understanding your audience is key; it's like communicating with your own unique friend group.

In this episode, Christina and I talk about:

• Balancing client preferences and personal style
• Importance of a voice style guide
• Incorporating client language in messaging
• Creating engaging and relatable content
• Go to:  deannaseymour.com/find-your-voice-in-copywriting/ for the full show notes & transcripts

🎄 We'd love for you to join us at the Playhouse Christmas Party!
jointheplayhouse.com/christmas-party

📲 Grab the FREE Static 9 Grid Planner:
deannaseymour.com/planner

🙅‍♀️ Grab the FREE Anti-Elevator Pitch Guide:
deannaseymour.com/anti-elevator-pitch

🏠 Check out The Playhouse: A space for cool humans who happen to have businesses at jointheplayhouse.com

It's just me on this episode! And I am here to tell you that building a business can be balanced with the rest of your life, without burning out. Tune in and find out how I zero in on what's important in my business, the boundaries I stand by, and some of the people who helped me find my "ah-ha" moments.

Plus, you can hear the words I picked for my business in 2024...

Patient.

Persistent.

Predictable.

Those three words kind of go with anti-hustle, right?

In this episode, I talk about:

• Stop moving the goalpost, or you'll never reach those goals!
• Make your money in a way that feels good. Don't take it from time with your family, underpaid staff, or from underserving your customer
• How I joined Waffles and Work hosted by my friend, Raina Willick, and could not be more excited
• Go to: deannaseymour.com/hustle-less-in-2024/ for the full show notes & transcripts

🎄 We'd love for you to join us at the Playhouse Christmas Party!
jointheplayhouse.com/christmas-party

📲 Grab the FREE Static 9 Grid Planner:
deannaseymour.com/planner

🙅‍♀️ Grab the FREE Anti-Elevator Pitch Guide:
deannaseymour.com/anti-elevator-pitch

🏠 Check out The Playhouse: A space for cool humans who happen to have businesses at jointheplayhouse.com

Stacy Coyle is the guru of buyer experience strategies and the ultimate adventure guide for creating a customer journey. She explains exactly how we can enhance our customer experiences and bring our business to the next level of personalization so that our customer base knows exactly how we as business bosses are going to show up, and how they can look forward to our content.

In this episode, Stacy and I talk about:

• Stacy's Fruit Salad Audio Summit that is turning heads with its unique take on customer journeys.
• The strategic brilliance behind transparent giveaways and the power of personalization.
• Uncovering the secrets of post-sale nurturing and building lasting customer relationships.
• Stacy's delicious "Sorbet Parfait" metaphor for the ultimate customer experience. 🍧
• Go to:  deannaseymour.com/elevating-your-customer-experience for the full show notes & transcripts

🎄 We'd love for you to join us at the Playhouse Christmas Party!
jointheplayhouse.com/christmas-party

📲 Grab the FREE Static 9 Grid Planner:
deannaseymour.com/planner

🙅‍♀️ Grab the FREE Anti-Elevator Pitch Guide:
deannaseymour.com/anti-elevator-pitch

🏠 Check out The Playhouse: A space for cool humans who happen to have businesses at jointheplayhouse.com

Colie James is teaching us how to style your automations to avoid being robotic, capture your personality, and bring your voice into all corners of your business.

I had so much fun with Colie on this episode, because she not only gives practical examples of how to personalize automations, but also shares about the intricacies of CRMs and technology without making it sound scary! (I'll admit I had my own doubts about automations)

In this episode, Colie and I talk about:

• Getting techy: talking about apps like Dubsado and TidyCal
• Personalizing your communication, just as you would in a face-to-face conversation, helps create a stronger connection.
• Test your automated systems and catch any potential glitches before they impact your clients.
• Maintain consistency in branding
• Go to: deannaseymour.com/custom-business-automations for the full show notes & transcripts

🎄 We'd love for you to join us at the Playhouse Christmas Party!
jointheplayhouse.com/christmas-party

📲 Grab the FREE Static 9 Grid Planner:
deannaseymour.com/planner

🙅‍♀️ Grab the FREE Anti-Elevator Pitch Guide:
deannaseymour.com/anti-elevator-pitch

🏠 Check out The Playhouse: A space for cool humans who happen to have businesses at jointheplayhouse.com

Erin Olila shares practical tips on how to plan your entire year of content, launches, and collaborations without feeling stuck and overwhelmed.

Erin and I dive into details of brain-dumping big ideas, planning with purpose by finding themes and seasons for the upcoming year and staying focused on a strategy to stay ahead of the game (even if you're easily distracted by other fun tasks).

In this episode, Erin and I talk about:

• Creative ways to brainstorm content
• Filling up next year's agenda with launches, content, and events
• Creating content that compliments your strengths
• How to avoid overloading yourself, and keeping things simple
• Go to: deannaseymour.com/content-planning-strategies for the full show notes & transcripts

🎄 We'd love for you to join us at the Playhouse Christmas Party!
jointheplayhouse.com/christmas-party

📲 Grab the FREE Static 9 Grid Planner:
deannaseymour.com/planner

🙅‍♀️ Grab the FREE Anti-Elevator Pitch Guide:
deannaseymour.com/anti-elevator-pitch

🏠 Check out The Playhouse: A space for cool humans who happen to have businesses at jointheplayhouse.com