00:00 - Transitioning from oilfield work to residential roofing

Chris Diroll is a seasoned business strategist and market expert who is committed to elevating your brand's success. With over two decades of experience in the industry, Chris offers tailored solutions to meet your specific challenges.

In this exciting episode of the Big Roofs Podcast, your hosts AJ and John host Brad Akers and dive deep into the world of entrepreneurship, career growth, and industry insights within the roofing and home services sector. Brad shares his journey from a college intern to a thriving professional in the roofing industry, recounting the highs and lows of his career path.

Find him here:

https://www.facebook.com/groups/roofingbrandbuilders

https://www.facebook.com/bradley.akers

In this episode, John discusses the importance of niching in the construction and home services industry. He introduces Clay, a new team member, and emphasizes the need for businesses to focus on one or two core services to enhance the customer experience and establish a niche.

00:00 - Biggest wins in 2023 with Tim Brown and John

In Big Roofs Episode 009, John DeLaurier from Peach State Roofing and AJ Briley, head of development for ProLine, discuss the roofing business's sales and production process.

In Episode 008 of Big Roofs, roofing industry notables, John DeLaurier and AJ Briley offer an in-depth exploration of a roofing business's financial dynamics, focusing on profit margins, commission structures, and cost management.

In Episode 7 of Big Roofs (BR007), the focus is on year-end planning for roofing businesses. John DeLaurier shares valuable insights, starting with the importance of creating a list of tasks to accomplish in December to meet yearly goals.

He also suggests a list of marketing strategies to double efforts and emphasizes the need for consistency in branding and legal name usage to avoid customer confusion.

John plans to use AI for writing blog posts and expanding his online presence. There's a discussion on the significance of using the original legal business name on forms, even when using a DBA, and the importance of finding a tax professional with industry-specific experience.

John's commitment to optimizing the customer experience, including financing options and website functionality, is highlighted. He also considers revisiting appointment scheduling methods to improve customer interactions.

Finally, John discusses marketing strategies for the coming year, including A/B testing and lead source tracking. Amidst all this business talk, it's revealed that John enjoys video games and appreciates the development of crossplay in the gaming industry as a positive trend.

00:13 - Year-end planning for roofing businesses

In Episode 6 of the Big Roofs Podcast, John and AJ dive into the world of roofing conferences, offering their perspectives on keynote speakers and highlighting the importance of intentional networking. They share their favorite speakers, with John favoring Jesse Itzler and AJ finding value in Jason Hartley's presentations.

The episode stresses the significance of not just attending conferences for networking purposes but also taking comprehensive notes and actively implementing the insights gained upon return to home.The hosts also discuss the challenge of vendor interactions during conferences, advising roofers to prioritize meaningful conversations over vendor segments.

Additionally, the episode delves into the timing of CRM upgrades within the roofing industry, emphasizing the need for proactive planning, understanding CRM capabilities, and ensuring team-wide alignment with the CRM investment.

In summary, Big Roofs Podcast Episode 6 provides valuable insights and practical advice for roofers attending conferences, aiming to enhance their networking strategies and improve their businesses.

00:00 - Conferences, keynote speakers, and networking for roofers

03:09 - Conference takeaways and rebranding efforts

04:46 - Implementing business improvements + vendor interactions

07:42 - Timing for CRM upgrades in the roofing industry

In this series of discussions within the roofing industry, several key topics and insights emerge. The first segment ives into fundraising in the roofing sector, where a shocking story of corporate espionage is revealed. A contractor pretends to seek employment but instead orchestrates the theft of a competitor's leads by forwarding office calls to their own phone.