On today's episode we welcome Bill Hurley, a digital transformation leader operating the current CMO of Syniverse.

With past experiences as CMO of CenturyLink & Unify, Bill prides himself on an ability to transform digital experiences optimized for today's world.

Bill & Jake explore the core of innovation, what holds firms back from innovating, and the practices needed to ultimately win.

Enjoy the episode and as always, let us know your thoughts on social!