What if everything you believed about confidence was wrong?This week on Birth2Boardroom, we're joined by Elif Kose — a woman who arrived in the UK from Turkey at 22 with a business degree, a borrowed sewing machine, and a bicycle she bought for £10 from a car boot sale. What she built from those humble beginnings — a thriving fashion house, national media appearances, celebrity clientele — looked like the ultimate success story. But underneath the designer dresses and the accolades, something was quietly breaking.Elif opens up about the burnout that cracked her open in the best possible way, the concept of "toxic loneliness" (staying in rooms where you don't belong just to avoid being alone), and the profound realization that she had built her entire identity around being needed. She even shares a stunning admission: that her own published book, How to Build Confidence in Seven Steps, was built on a flawed premise — because confidence isn't something you construct. It's something you remember.In this deeply moving conversation, we explore:🔹 The Confidence Myth — why "fake it till you make it" and external validation will always let you down🔹 Performing vs. Pursuing Excellence — how to tell the difference (hint: if rest feels like guilt, you're performing)🔹 The Confidence Code — Elif's framework for decoding the layers of conditioning that have buried your authentic self🔹 Toxic Loneliness — the hidden cost of saying yes to rooms you were never meant for🔹 A love note to her younger self — the words she wished someone had said to the girl on the bike, and the words every woman needs to hear🔹 Her song choice, "Rise Up" by Andra Day, and why it captures everything she believes about beginning exactly where you areWhether you're a high-achiever running on empty, a woman who deflects every compliment, or someone who's forgotten who she is without the doing — this episode is your invitation to stop performing your worth and start remembering who you've always been.