Trent McLaren is a business development manager from Intuit Australia. In this podcast, he shares his insights into modern sales techniques with a focus on the accounting profession.
We discussed:
- Firm of the Future concept and background
- The fundamental aspects of a sales process
- How often should you follow up a lead?
- The importance of persistence in sales
- The value of phone calls
- Are CRMs necessary for sales?
- Social selling – how it works