This is your Women Over 40 podcast.

Welcome to Women Over 40. Today, let’s have an honest conversation about reinventing yourself after 40—specifically, about pursuing new passions and why this chapter could become the most empowering one yet.

Let’s cut right to it. For so many of us, the age milestone of 40 can feel like a crossroads. Maybe your career has plateaued, your kids are grown, or maybe life feels unfamiliar after a divorce or major change. Like Susan Lister Locke, who spent years following the path expected of her—marriage, retail management, raising kids on Nantucket. Her life took another turn approaching 50. The company she worked for shuttered, and for the first time, she paused and asked: What do I truly enjoy? What am I naturally good at? Instead of restarting the same cycle, Susan gave herself the freedom to learn. She picked up real estate and—most importantly—took art and jewelry-making classes just for herself. What began as a creative outlet soon blossomed into a renowned jewelry business, with her pieces featured at the Museum of Fine Arts in Boston.

Susan’s story is just one of the countless women proving that reinvention after 40 is not some rare exception, but an opportunity that comes from experience and courage. There’s Keri Ford, a powerhouse coach, who points to Toni Morrison penning her debut novel at 40, or Arianna Huffington founding The Huffington Post at 55. Even Vera Wang didn’t design her first wedding dress until she was 40. These late bloomers show us it’s never too late to dream bigger or chart a totally new path.

But let’s get honest—it’s not all glamorous launches or instant successes. Sometimes reinvention begins from a place of loss or uncertainty. Many, like entrepreneur Marlena Stell, founder of Makeup Geek, openly share about losing it all—her business, her old life, even her sense of direction. She started over at 45. Her journey? It isn’t just about professional rebuilding, but embracing self-care, mental health, and learning to give herself permission to begin again. That’s what makes midlife reinvention so unique: it’s about building the life you want on your terms, free from old labels and outside expectations.

If you’re thinking about a new direction, start small, and stay curious. Rekindle old passions or try something you’ve always wondered about. Shinde, in India, rebuilt her family nursery at 40, not by leaping in with a business plan but by nurturing houseplants inside coconut shells and seeking joy in the process. Now, she’s an entrepreneur and community leader. Her mantra? Curiosity is her compass now.

Find your people—mentors, friends, supportive communities—who can help you grow and keep you accountable. And finally, give yourself grace. Every transformation takes courage, and you write the timeline.

Thanks for tuning in to Women Over 40. If this episode inspired you, subscribe and share it with someone ready to pursue new passions. This has been a quiet please production, for more check out quiet please dot ai.

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