In 2008, Tata Motors launched the Nano, a $2,500 car meant to put India on wheels. But after a series of fires, safety controversies, and marketing missteps, the 'people's car' nearly became a corporate disaster. This episode drills into how the Tata Group board handled the crisis — from Ratan Tata's personal apology to the decision to kill a product that had become a liability. We examine the board's governance structure, the role of the Tata Trusts, and the brutal calculus of pulling the plug on a project that consumed $400 million and years of engineering. Specific numbers: the 0.9% sales decline in 2010, the 5 lakh rupee price point, the 30% drop in market share. A case study in how family-controlled conglomerates manage failure without destroying the founder's legacy.