✨ Episode Summary
Most people say they aim to live a values-driven life, but when push comes to shove, that’s not always the case. It’s not that they don't want to, but looking things in the eye is objectively uncomfortable, and the path of least resistance is always easier.
In this episode, I brought on the most important person in my life, my husband, Tzvi, to talk about what values-driven actually looks like in practice. If something in your business has felt off and you couldn't quite name it, this conversation might be exactly what you needed to hear.
Here's what we're getting into:
- Why having values isn't enough, and why you need a hierarchy for when they clash
- The hardest person to be honest with
- A practical framework for getting underneath any dilemma to see what's really at stake
- The Physical Tell: how your body already knows when you're out of alignment
- The Bullshit Meter: why you can't fake it with your audience for long
- Why Tzvi walked away from a high-status, high-paying role, and why it was the most values-aligned thing he's ever done
If you've been building a business that doesn't quite feel like you, this one is for you.
📌 Resources & Links Mentioned
- NeetoCal — The calendar booking tool I use to keep my business running smoothly
- Tzvi's Substack — Deep dives on ethics, life, and becoming a better human
- Tzvi's LinkedIn — Connect with Tzvi directly
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Hosted by: Rachel Honeyman
Music by: Shmukulele
Produced by: Podium Studios
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