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April 24, 2024

BONUS: Why marketing a service is harder than products & how to do it well (Social Media Pro interview)

43 minutes

This bonus episode is a recording of my interview inside the Social Media Pro community (the biggest & oldest FB group for SMMs!!) in which I talked to Kate Buck Jr. about service marketing and how SMMs (and service providers in general) can leverage social media for themselves.

You'll discover:

Why it's easy to market our clients but not ourselves

The 6 characteristics of service marketing

How service marketing is different to product marketing

The mistakes SMMs often make in their own social media marketing

How service providers can market themselves on social media more effectively

Thank you so much for tuning in! If you are enjoying Let’s Talk Socials, please consider leaving a review so I can continue to produce exciting episodes for you & invite interesting guests. Did you know that you’ll get an extra karma boost if you share this episode on your Insta stories? 😉

Links:

Check out Social Media Pro & the SMM FB group

Book a 1:1 Power Hour with me

How I can support you with social media marketing - my website

Connect with me on Instagram or Facebook

...more