Get Your Book Seen and Sold

Book Signing Event Tips & What A Publicist May Do For You


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A Book Signing Event That Sells Books (and that people attend ;)

Allison Pattern Hoch is a book marketing, publicity, and events planning consultant. She is also a writer! Her Substack, Books, Marketing and More, offers book marketing tips and advice every week. In this podcast episode, I ask Allison about creating a unique book signing event - her specialty - something memorable and fun that will lead to a great book launch.

What Exactly Will A Publicist Do For You

Allison shares specifics on what authors can expect from their traditional publisher’s publicist. As you will hear, each publicist’s efforts for a book launch can be as different as each book they represent. By knowing what to expect from a publicist, you can know what to ask and what you can do yourself for your book’s success.

Find Allison

Allison is a book marketing consultant and teacher. She offers consulting, workshops, and courses to help you promote your book as she describes in the podcast.

You can find Allison at her website Pottern.com and on her socials:

Twitter: @APottern

Facebook: Allison Pottern Hoch

Substack: Books, Marketing, and More

Why Subscribe to Get Your Book Seen and Sold Substack?

With paid subscriptions, some less than $5/a month, you will have access to all of my resource filled posts, plus a fill-in-the-blank marketing plan that you can download.

At the highest subscription level ($100/yr), you will also get a 30-minute consult with me.

When you are ready to make some decisions about YOUR book subscribe today and let’s come up with a plan.



This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit claudinewolk.substack.com/subscribe
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