What does it take to turn an idea into a published book?

In this episode of Bookbound, Fran Hauser and Bethany Saltman sit down with Lisa Marchiano, Jungian analyst and co-host of This Jungian Life podcast, to explore the journey of writing, publishing, and building an author platform.

Lisa shares how her simple yet powerful daily practice of writing 300 words a day helped her complete two books, including her upcoming book Dream Wise: Unlocking the Meaning of Your Dreams, which she co-authored with her podcast co-hosts. She also explains the importance of crafting a focused book proposal and how she built an author platform that caught the attention of publishers.

Resources:
Check out Lisa’s work here: https://lisamarchiano.com/

Check out Lisa’s podcast here: https://thisjungianlife.com/

Sign up here to be notified when the e-book is released: https://www.bookboundpodcast.com/e-book

Produced by Share Your Genius https://shareyourgenius.com/

Ever wondered how a chaotic writing process can transform into a bestselling book?

In this episode of Bookbound, Amy Shoenthal, author of The Setback Cycle, shares her journey from journalism to book writing, inspired by her interviews with business leaders and entrepreneurs during the pandemic. Amy reflects on the importance of setbacks in professional and personal growth, detailing how her own experience as a mother shaped her perspective. She also discusses the process of creating her framework, the "four E's," and the challenges of getting her book published, offering valuable insights into book proposal writing, marketing strategies, and navigating rejection.

Resources: 
Connect with Amy here: https://www.linkedin.com/in/amyshoenthal/
Check out Amy’s work here: https://www.amyshoenthal.com

Subscribe to Bethany & Fran’s Substack here: https://bookswithbethanyandfran.substack.com/

Produced by Share Your Genius https://shareyourgenius.com/

What happens when a cultural critic and mother of boys decides to tackle the complexities of masculinity in modern society?

In this episode of Bookbound, Ruth Whippman, author of Boy: Reimagining Boyhood in the Age of Impossible Masculinity, talks about her motivation behind crafting a book that embraces uncertainty and chaos, shedding light on her experiences parenting during the #MeToo movement.

Ruth shares her journey from conception to publication, navigating the intricacies of proposal writing, and balancing authenticity with market appeal. She also reflects on the significance of the book's title and its reception, touching on its broader appeal beyond parents of boys. 

Resources: 
Connect with Ruth here: https://www.instagram.com/ruthwhippman/?hl=en
Check out Ruth’s work here: https://www.ruthwhippman.com/
Check out Ruth’s Substack here: https://ruthwhippman.substack.com/

Join Bethany & Fran for their Read Like a Writer Book Club here: https://www.bookboundpodcast.com/club 

Produced by Share Your Genius https://shareyourgenius.com/

Ever wondered how the competitive world of finance could be critiqued through a deeply personal lens? 

In this episode of Bookbound, Carrie Sun talks about her journey in writing her first book and memoir, Private Equity, which has garnered significant acclaim. Carrie shares her journey from an MFA student to a celebrated author, highlighting how her experiences influenced her narrative approach. She discusses the initial challenge of balancing personal and professional themes and ultimately finding a voice that resonates universally. 

The conversation also touches on valuable insights and restructuring advice from her agent Mel, which transformed her book from an experimental format to a compelling chronological structure. Carrie reveals the cathartic process of writing her book during the pandemic, the importance of editorial feedback, and the heartfelt message about understanding one’s relationship with money and work. 

Resources: 
Connect with Carrie here: https://www.instagram.com/carrieyisun/?hl=en
Check out Carrie’s work here: https://www.carriesun.com/

Sign up here to be notified when the e-book is released: https://www.bookboundpodcast.com/e-book

Produced by Share Your Genius https://shareyourgenius.com/

Ever wondered what really goes on behind the glossy covers and catchy titles of your favorite books?

In this episode of Bookbound, award-winning author and journalist Julie Satow shares the secrets behind the success of her latest book, When Women Ran Fifth Avenue: Glamour and Power at the Dawn of American Fashion. She discusses her unique approach to digital marketing, revealing how leveraging social media significantly enhanced her book's visibility and sales. 

Julie walks us through the nitty-gritty, surprising influence of sales teams on book covers and titles, sharing her own experience of a rejected fashion illustration cover and a title change from Garment Queens to a title more related to the theme of the book.

If you’re a writer interested in a behind-the-scenes look at what brings a book and a book launch to life, check out this episode! 

Resources: 
Connect with Julie and check out her work here: https://juliesatow.com/

Subscribe to Bethany & Fran’s Substack here: https://bookswithbethanyandfran.substack.com/

Produced by Share Your Genius https://shareyourgenius.com/

What does it take to transform a persistent idea (over many years) into a published book? 

On this episode of Bookbound, executive leadership consultant Elaine Lin Hering joins us to explore the nine-year journey behind her book, Unlearning Silence. 

Elaine shares her insights on overcoming self-doubt, navigating the challenges of writing a long-form piece, and the pivotal moment she decided to build a team to bring her vision to life. From her decision to work with a literary agent to the delicate balancing act of positioning her book for both business and wellness markets, Elaine's insights are both inspiring and practical to the aspiring author or the author with many books under their belt!

Resources: 
Connect with Elaine here: https://www.linkedin.com/in/elainelinhering
Check out Elaine’s work here: https://elainelinhering.com/

Join Bethany and Fran for their Read Like a Writer Book Club here: https://www.bookboundpodcast.com/club

Produced by Share Your Genius https://shareyourgenius.com/

What happens when a professor discovers that her real strength lies in her journalism skills and academic experience?

For Rachel Somerstein, it’s a critically acclaimed book. Rachel is an associate professor of journalism at SUNY New Paltz and author of "Invisible Labor: The Untold Story of the Cesarean Section." We sat down with her to talk all about her author journey.

From platform building to time management challenges as a busy professor and parent and the dedication required to see a book through to completion, Rachel shares her struggles and tips for those navigating the writing and publishing of a book. She provides an inside look at the publishing process, like securing an agent through the CLMP conference’s “speed dating” event and navigating deadlines and legal reads. Her insights are pure gold if you’re about to embark on your own author journey.

Resources: 
Connect with Rachel on LinkedIn here: https://www.linkedin.com/in/rachel-somerstein-1aab2610/

Connect with Rachel on Instagram here: https://www.instagram.com/rachelesomerstein/

Connect with Rachel on Twitter here: https://twitter.com/rachesomerstein?lang=en
Check out Rachel’s work here: https://www.rachelsomerstein.com/

Join Bethany & Fran for their Read Like a Writer Book Club here: https://www.bookboundpodcast.com/club

Produced by Share Your Genius https://shareyourgenius.com/

Can astrology help you gain a competitive edge in your career or business?

We’re sitting down with Ophi Edut, renowned astrologer and author, to dive into her journey of publishing her book, The Astrology Advantage, and how astrology played its part in her own success. 

She discusses her journey from self-publishing to traditional publishing, and the development of her book, which makes astrology accessible through a framework involving innovator, maven, and entrepreneur personality types. We also talked about the importance of finding your signature thing, creating binge-able content, and using different platforms to promote your work. 

Resources: 
Connect with Ophi here: https://www.linkedin.com/in/astrotwins/
Check out Ophi’s work here: https://astrostyle.com/

Join Bethany and Fran for their Read Like a Writer Book Club here: https://www.bookboundpodcast.com/club

Produced by Share Your Genius https://shareyourgenius.com/

What happens when a woman discovers that the man she's been interacting with online isn't who he says he is?

On this episode of Bookbound, we sit down with Anna Akbari, author of the “jaw-dropping” (according to the New York Times) memoir There is No Ethan: How Three Women Caught America’s Biggest Catfish.

Anna shares her journey of transforming a harrowing experience with an internet predator into her engaging and impactful memoir. She reveals the behind-the-scenes struggles with the publishing industry, the significance of storytelling, and how her ordeal resonated with many women facing toxic relationships and online dating exhaustion. We also explore the broader topics of the current trend of audiobooks and the strategy behind great book titles and covers. 

Join us for an episode filled with advice for aspiring authors and a fascinating look at the journey from real-life experience to published memoir.

Resources: 
Connect with Anna and check out her work here: https://www.annaakbari.com/

Join Bethany & Fran for their Read Like a Writer Book Club here: https://www.bookboundpodcast.com/club 

Produced by Share Your Genius https://shareyourgenius.com/

What does it take to write four bestselling books in just as many years while juggling the demands of running a successful business and raising young twins?

In this episode of Bookbound, we dive into the incredibly inspiring journey of Bola Sokubi, a finance expert, keynote speaker, and the founder of Clever Girl Finance.

Bola shares her tips for authors on aligning goals with personal happiness, the nuances between writing and business, and the strategic moves she made to seal her first book deal—all without an agent! You’ll also learn how she masterfully markets her work, viewing each book as an "amplifier" of her brand.

Whether you're an aspiring author or a seasoned professional, this episode is a goldmine of practical advice and motivation. Tune in to explore how passion, resilience, and clever strategies can help transform your writing dreams into thriving realities.

Resources:
To connect with, follow Bola, or read her books, go to https://www.bolasokunbi.com/
Apply for Fran & Bethany’s BOOKBOUND Accelerator here.

Produced by Share Your Genius