Supporting Kiwi Founders Going Global

Bootstrapping a Global Business: Sarah Perry & Chris Leonard, Co-Founders of SnapComms


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Sarah Perry & Chris Leonard, co founders of SnapComms, sharing their story of building a global saas business without VC’s. 


Chris Leonard is co-founder of SnapComms. A rare breed of financier, entrepreneur and people-person, Chris has developed a successful, global business. He has achieved this based on three principles: an unwavering commitment to customer service excellence; a genuine desire to push technology to the limit; and leading product innovation for effective employee communications.  


Sarah Perry, co-founder of SnapComms, led and transitioned the business through a period of growth. During this period SnapComms; doubled headcount, implemented an effective management team, introduced formal planning and meeting rhythms, scaled defined systems and processes, formalised HR processes and systems, built a strong culture, scaled sales and marketing programs and improved customer satisfaction and retention.  Snapcomms has over 2.5 million paid users in 75+ countries. SnapComms was acquired by Everbridge, Inc. (NASDAQ: EVBG) in August 2020.  


Host: Lilia Alexander, Territory 3

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Supporting Kiwi Founders Going GlobalBy Territory 3