Dr. Carlen Costa is a Sexologist who has partnered with many adult products as their spokesperson. In this BOS podcast she discusses why it's important for a product to find the right-fit spokesperson; as well as ideas on how to make it an excellent working relationship.
What We Talked About
(1) A "typical" day in the life of a Sexologist.
(2) The many ways Dr. Carlen has worked with adult products and retailers.
(3) Dr. Carlen gives a few examples of adult products doing a great job working with her as a spokesperson.
(4) Why adult products understanding their demographic and what they want out of the Spokesperson relationship.
(5) Dr. Carlen's three best tips for adult products who want to work with a spokesperson.