Sign up to save your podcasts
Or
Share Boutique Hotel Secrets Podcast
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Boutique Hotel Secrets Podcast
Boutique Hotel Secrets Podcast episodes
- 53 - Seven Figures on the Back End: Why Hotels Beat Airbnb for Building Wealth with Mike Sjogren
In this episode, Adam Walz and Mike Sjogren discuss the journey of hotel renovation, grand openings, team building, and strategies for success in the hospitality industry. They share insights on managing stress, maintaining quality, and leveraging community and programming to elevate hotel experiences.
Connect with Mike:
Find him on Instagram: @mike.sjogren
Affiliate code for Quo
https://get.quo.com/mdvsnezsa1lk
Affiliate code for MEWS
https://referrals.mews.com/u0AExnZa
Connect with Micah:
Instagram: micahinvests
Tiktok: micahinvests1
Connect with Adam:
Instagram: adaminvests1
LinkedIn: adaminvests1
Tiktok: adaminvests1
Thinking about Boutique Hotels? Schedule a call:
https://bit.ly/4t1q3bb
🏨 Check out The Wesley Boutique Hotel in Page, Arizona: https://www.thewesleyaz.com/visit
📍Welcome to Page Mural — one of the local spots mentioned in this episode:
http://bit.ly/4tCjOu438 min - 52 - This Is It: When Construction Setbacks Threaten Your Launch Date with Micah & Adam
In this episode, Adam and Micah discuss the challenges and strategies of preparing for a grand hotel opening, including construction setbacks, staff empowerment, guest experience innovations, and social media marketing. They share insights on maintaining standards, leveraging influencer collaborations, and creating memorable guest moments.
Affiliate code for Quohttps://get.quo.com/mdvsnezsa1lk
Affiliate code for MEWS
https://referrals.mews.com/u0AExnZaConnect with Micah:
Instagram: micahinvests
Tiktok: micahinvests1
Connect with Adam:
Instagram: adaminvests1
LinkedIn: adaminvests1
Tiktok: adaminvests1
Thinking about Boutique Hotels? Schedule a call:
https://bit.ly/4t1q3bb
🏨 Check out The Wesley Boutique Hotel in Page, Arizona: https://www.thewesleyaz.com/visit📍Welcome to Page Mural — one of the local spots mentioned in this episode:
http://bit.ly/4tCjOu444 min - 51 - Very Scary, Very Real: Racing to Launch a Boutique Hotel with Micah & Adam
In this episode, Adam Walz and Micah discuss the ongoing renovation and transformation of their boutique hotel, sharing insights on project management, guest experience, and innovative amenities. They explore practical strategies for managing change, enhancing guest satisfaction, and creating a unique hospitality experience.
Affiliate code for Quohttps://get.quo.com/mdvsnezsa1lk
Affiliate code for MEWS
https://referrals.mews.com/u0AExnZaConnect with Micah:
Instagram: micahinvests
Tiktok: micahinvests1
Connect with Adam:
Instagram: adaminvests1
LinkedIn: adaminvests1
Tiktok: adaminvests1
Thinking about Boutique Hotels? Schedule a call:
https://bit.ly/4t1q3bb
🏨 Check out The Wesley Boutique Hotel in Page, Arizona: https://www.thewesleyaz.com/visit📍Welcome to Page Mural — one of the local spots mentioned in this episode:
http://bit.ly/4tCjOu429 min - 50 - Why Hotels Need More Humanity, Not More Technology with Bashar Wali
In this episode, Bashar Wali shares his insights on hospitality, emphasizing emotional intelligence, guest experience, and industry trends. Discover practical tips for creating memorable guest journeys and building authentic hotel brands.
Connect with Bashar:
Find him in Instagram: @basharwaliAffiliate code for Quo
https://get.quo.com/mdvsnezsa1lk
Affiliate code for MEWS
https://referrals.mews.com/u0AExnZaConnect with Micah:
Instagram: micahinvests
Tiktok: micahinvests1
Connect with Adam:
Instagram: adaminvests1
LinkedIn: adaminvests1
Tiktok: adaminvests1
Thinking about Boutique Hotels? Schedule a call:
https://bit.ly/4t1q3bb
🏨 Check out The Wesley Boutique Hotel in Page, Arizona: https://www.thewesleyaz.com/visit📍Welcome to Page Mural — one of the local spots mentioned in this episode:
http://bit.ly/4tCjOu455 min - 49 - The Wrong Zach: How a Hiring Mix-Up Became His Best Employee Ever with Michael Russell
In this episode, Michael Russell shares his journey from short-term rentals to building a successful hostel empire, emphasizing resilience, guest experience, and strategic pivots in hospitality.
Connect with Michael:
Find her in Instagram:
@reachmichaelAffiliate code for Quo
https://get.quo.com/mdvsnezsa1lk
Affiliate code for MEWS
https://referrals.mews.com/u0AExnZaConnect with Micah:
Instagram: micahinvests
Tiktok: micahinvests1
Connect with Adam:
Instagram: adaminvests1
LinkedIn: adaminvests1
Tiktok: adaminvests1
Thinking about Boutique Hotels? Schedule a call:
https://bit.ly/4t1q3bb
🏨 Check out The Wesley Boutique Hotel in Page, Arizona: https://www.thewesleyaz.com/visit📍Welcome to Page Mural — one of the local spots mentioned in this episode:
http://bit.ly/4tCjOu453 min - 48 - Why More Hotel Demand Can Actually Be Bad with Laurean Sahilices
In this episode, Laurean Sahilices shares expert insights on repositioning and opening boutique hotels, emphasizing strategy, storytelling, and leveraging technology to create unique guest experiences. Perfect for first-time hotel owners and industry veterans alike.
Connect with Laurean:
Find her in Instagram:
thehotelmarketingladyAffiliate code for Quo
https://get.quo.com/mdvsnezsa1lk
Affiliate code for MEWS
https://referrals.mews.com/u0AExnZaConnect with Micah:
Instagram: micahinvests
Tiktok: micahinvests1
Connect with Adam:
Instagram: adaminvests1
LinkedIn: adaminvests1
Tiktok: adaminvests1
Thinking about Boutique Hotels? Schedule a call:
https://bit.ly/4t1q3bb
🏨 Check out The Wesley Boutique Hotel in Page, Arizona: https://www.thewesleyaz.com/visit📍Welcome to Page Mural — one of the local spots mentioned in this episode:
http://bit.ly/4tCjOu41 hr 1 min - 47 - From $20K to $100K: Reviews, Revenue, and the AI Front Desk with Micah & Adam
In this episode, Adam and Micah celebrate The Wesley Hotel crossing $100K in revenue — up from just $20K — and break down how fresh profiles, smart ad spend, and a 16X ROAS fueled the turnaround. They share lessons from flipping one-star reviews by simply calling guests, update on fire pits, a barrel sauna, and the incoming coffee truck, and reveal how Akia Voice, an AI answering service, could handle 24/7 guest calls and free staff to focus on real hospitality.
Affiliate code for Quohttps://get.quo.com/mdvsnezsa1lk
Affiliate code for MEWS
https://referrals.mews.com/u0AExnZaConnect with Micah:
Instagram: micahinvests
Tiktok: micahinvests1
Connect with Adam:
Instagram: adaminvests1
LinkedIn: adaminvests1
Tiktok: adaminvests1
Thinking about Boutique Hotels? Schedule a call:
https://bit.ly/4t1q3bb
🏨 Check out The Wesley Boutique Hotel in Page, Arizona: https://www.thewesleyaz.com/visit📍Welcome to Page Mural — one of the local spots mentioned in this episode:
http://bit.ly/4tCjOu446 min - 46 - Please Take This Job: Why We're Begging AI to Replace the Boring Side of Hospitality with Micah & Adam
In this episode, Adam and Micah share the chaotic reality of renovating a 50-door boutique hotel in Page, Arizona while keeping it operational — from jackhammering courtyards at 9 AM to recovering upset guests and discovering they were missing 77% of morning phone calls. They also break down creative staffing solutions, the danger of key-person dependency, and the hard-won lessons from surviving a months-long construction funding gap with their SBA 7A loan.
Affiliate code for Quohttps://get.quo.com/mdvsnezsa1lk
Affiliate code for MEWS
https://referrals.mews.com/u0AExnZaConnect with Micah:
Instagram: micahinvests
Tiktok: micahinvests1
Connect with Adam:
Instagram: adaminvests1
LinkedIn: adaminvests1
Tiktok: adaminvests1
Thinking about Boutique Hotels? Schedule a call:
https://bit.ly/4t1q3bb
🏨 Check out The Wesley Boutique Hotel in Page, Arizona: https://www.thewesleyaz.com/visit📍Welcome to Page Mural — one of the local spots mentioned in this episode:
http://bit.ly/4tCjOu448 min - 45 - Protect Your Price or Pay the Price: Inside The Wesley's First 90 Days with Micah & Adam
In this episode, Adam and Micah break down the operational and strategic realities of repositioning the oldest hotel in Page, Arizona into a competitive boutique property — from discovering their entire past guest database was masked and unusable by OTAs, to building a registration card system from scratch, protecting their ADR from day one, and making the bold call to replace a beloved playground with wellness amenities like cold plunges and fire pits. They also share early advertising results hitting 10X ROAS, the challenges of running lean with no GM or GC on-site, and why one $200 booking is worth more than two at $100.
Affiliate code for Quohttps://get.quo.com/mdvsnezsa1lk
Affiliate code for MEWS
https://referrals.mews.com/u0AExnZaConnect with Micah:
Instagram: micahinvests
Tiktok: micahinvests1
Connect with Adam:
Instagram: adaminvests1
LinkedIn: adaminvests1
Tiktok: adaminvests1
Thinking about Boutique Hotels? Schedule a call:
https://bit.ly/4t1q3bb
🏨 Check out The Wesley Boutique Hotel in Page, Arizona: https://www.thewesleyaz.com/visit📍Welcome to Page Mural — one of the local spots mentioned in this episode:
http://bit.ly/4tCjOu447 min - 44 - Overbooked, Underwater, and 60 Days From Grand Opening - The Ugly Side of Boutique Hotels with Micah & Adam
In this episode, Adam and Micah pull back the curtain on the messy reality of opening their first boutique hotel in remote Page, Arizona — from accidentally overbooking on Airbnb and seeing 4.8x revenue growth, to personally guaranteeing a $4.8 million SBA loan where failure literally isn't an option. They also break down construction chaos, the steep learning curve of hotel software systems, and why a travel journalist just declared their property "the default stay" in town.
Affiliate code for Quohttps://get.quo.com/mdvsnezsa1lk
Affiliate code for MEWS
https://referrals.mews.com/u0AExnZaConnect with Micah:
Instagram: micahinvests
Tiktok: micahinvests1
Connect with Adam:
Instagram: adaminvests1
LinkedIn: adaminvests1
Tiktok: adaminvests1
Thinking about Boutique Hotels? Schedule a call:
https://bit.ly/4t1q3bb
🏨 Check out The Wesley Boutique Hotel in Page, Arizona: https://www.thewesleyaz.com/visit📍Welcome to Page Mural — one of the local spots mentioned in this episode:
http://bit.ly/4tCjOu436 min
About Boutique Hotel Secrets Podcast
From the publisher's feed
This show is for the builders and backers of boutique hotels.
Hosted by operators who made the jump from short-term rentals to boutique hotels, this podcast documents the real journey…
of acquiring, renovating, and operating boutique hospitality assets.
We share lessons learned in real time and sit down with experienced operators, lenders, designers, and industry professionals who bring practical insight, hard-won advice, and unfiltered perspective. If you’re serious about boutique hotels, hospitality operations, or scaling beyond short-term rentals, this show is for you.
We share lessons learned in real time and sit down with experienced operators, lenders, designers, and industry professionals who bring practical insight, hard-won advice, and unfiltered perspective. If you’re serious about boutique hotels, hospitality operations, or scaling beyond short-term rentals, this show is for you.