There is so much noise on marketing channels these days, how do you cut through that noise and "stop the scroll" to get noticed? And how do you do this within your limited budget? Teresa talks about all things marketing. Is it risky to jump on trends? How to communicate the right messages to the right audience by truly understanding your target audience's pain points.

Teresa Ma'aelopa is the Founder of Marketing Architect and has over 20 years of experience across all aspects of the industry. Teresa develops intimate marketing strategies for small to medium businesses and helps with understanding your customers and targeting them effectively.

LINKS:

Is there such a thing as good debt in business? When is the right time to borrow money for company growth? Is debt consolidation and refinancing a good idea? And when has your debt gone too far, and bankruptcy is now on the table?

Adam Day is a Mortgage Advisor at Personalised Mortgages. Since 2009, he has been helping people understand and navigate the complex processes of buying or refinancing properties, as well as commercial lending, in both the UK and New Zealand.

LINKS

Karl Martin talks about what to do when you "fear" your numbers, what financial terms you should know, and what you should leave up to your accountant. When is it time to expand? What happens when Kiwi Tradies with the "she'll be right" attitude become business owners? And why you need to define your version of success.

LINKS:

What do you do when employees don't feel safe to speak up? What are the red flags of a bad leader, and what makes a good leader? Is saying "yes" to leadership a sacrifice? And the importance of self-awareness in leadership.

Debbie Gregory is a New Zealand Leadership Consultant and Coach and Founder of Positivedirection. She has extensive experience in international leadership and talent development, career development, executive coaching, organisational change, and operational and business leadership across a diverse range of corporate and SME companies, independent training organisations, and not-for-profits. Her goal is to enable people and businesses to succeed by properly understanding people.

LINKS:

For any questions, concerns or feedback, please email [email protected]

Jacqui talks about how they manage employee development at Argus Fire Protection, their philosophy of "if you look after your people, they will look after you", and the importance of team fit rather than just skills.

As the managing Director, Jacqui Bensemann oversees Argus Fire Protection strategy, business operations and client relationships.

Jacqui has over 40 years’ experience in the fields of banking, public accountancy, management consultancy and general management, in New Zealand and the United Kingdom. Over 20 years have been exclusively in the fire protection industry.

LINKS:

For any questions, concerns or feedback email [email protected]

Why is multitasking not a talent? When is the time to outsource the workload? How do you achieve a good work-life balance when you're trying to reach a goal? And tips to manage your workload in this era of "urgency".

Nicole Coyne is a certified coach with a strong passion and focus on business, management and leadership coaching, as well as improving communication through behavioural change within organisations as a whole.

LINKS:

Who is responsible for setting the company culture? What are the ingredients for a good company culture? What are the signs of a toxic company culture? How do you fix it?What do you do about one rotten apple spoiling the team?

Joshna Mistry shares her best advice on all things company culture. As a partner herself, she has worked hard over the years to obtain a good company culture, and that goes beyond just setting values and sticking them on the wall.

LINKS:

Why you must have a vision before setting business goals. What's a realistic goal, and what's not? What are the common mistakes businesses are making? What do employees actually want now? And why great leaders are absolutely essential to your company's success.

Following a long and distinguished leadership career, Bill Bain is now using his skills to help organisations, people, and teams to significantly improve their performance through business alignment, leadership coaching and team development.

Bill credits a lot of his success to being part of or leading top teams and as an accredited Team Alchemy coach. Bill helps business leaders align personal thinking to action and behaviours, creating high-performing teams and syncing organisations to make great things happen.

LINKS:

How do you recognise when your personal goals might be harmful? How do you stop letting life's "problems" break you down and hold you back? Can we really have it ALL? Why do we need to stop using the word "should"? And what does it mean to be moving towards pleasure and away from pain?

Sophie K is a coach, the owner of Sophie K Coaching and founder of The Thrive Guide, mother of two and a juggler of many hats. She has been in the well-being space for the last eight years and her mission is to help people find freedom through alignment with joy. Sophie unpacks so much goodness in this episode that you'll be sure to take something valuable away from it.

LINKS:

For any questions, enquires, feedback or concerns, email [email protected]

Is financial literacy important to set goals? Do values come into your financial goals? What is risk tolerance When a financial goal goes wrong, how do you get back on track?

Yi Ping Ge is a partner of Gilligan Sheppard and been advising and assisting clients on a range of business issues including accounting, taxation, risk management, trust formation and administration, debt mitigation, business structure, business planning, business valuation, due diligence, budgeting, cash-flow management, business growth and strategy, financing, products and investment opportunity sourcing.
Yi Ping's expertise is international tax planning and issues that concern immigrants from China. Yi Ping's focus is to serve Chinese business society with her excellent communication skill, multi-cultural knowledge and diligence.

For any questions, enquiries, feedback or concerns please email [email protected]