Marketing: Global Edition

Boycotts. Who is Being Boycotted Globally & What To Do If It's You.


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Does it feel to you like brands are being boycotted all the time at the moment? Whether for political reasons sparked by international conflicts or because of Me Too, Black Lives Matter, Climate Change, cultural appropriate or a myriad of other reasons, so many brands have been "cancelled" recently. In this episode, Piers and Jasmine explore who is cancelled and why and what do it if it is you!

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Marketing: Global EditionBy Jasmine Montgomery, Piers Guilar